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Results for The Quartz Astron Launch

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The Quartz Astron Launch Seiko

Christmas Day 1969: Seiko launches the world\'s first quartz wristwatch and detonates the Swiss watch industry.

News: Seiko Creates A One-Off With The Star Time Watch For Shohei Ohtani Fratello
Seiko Creates Jul 3, 2026

News: Seiko Creates A One-Off With The Star Time Watch For Shohei Ohtani

Seiko has unveiled a unique mechanical watch to mark baseball player Shohei Ohtani’s10th anniversary as the brand’s ambassador in Japan. The company spent around three years developing the Seiko Star Time after drawing inspiration from Ohtani’s question: “How much time do I have left in my baseball career?” Instead of measuring elapsed seconds or featuring […] Visit News: Seiko Creates A One-Off With The Star Time Watch For Shohei Ohtani to read the full article.

Hands-On With The Farer Pilot Series II Curtis - A Fresh Take On The Pilot’s Watch Fratello
Farer Pilot Series II Curtis Jun 16, 2026

Hands-On With The Farer Pilot Series II Curtis - A Fresh Take On The Pilot’s Watch

When I think of Farer, I don’t necessarily associate the brand with pilot’s watches. Moreover, I don’t link it to any particular watch category at all, even though I’ve previously reviewed a couple of iterations of the Farer World Timer. Instead, the brand is best recognized for its compelling use of color. That said, the […] Visit Hands-On With The Farer Pilot Series II Curtis — A Fresh Take On The Pilot’s Watch to read the full article.

Breaking News: Breguet Creates The First Contact-Free Escapement By Using Magnets Fratello
Breguet Creates Dec 1, 2025

Breaking News: Breguet Creates The First Contact-Free Escapement By Using Magnets

Breguet continues to surprise us in its 250th year. In the spirit of the brand’s name-giver, it now presents a world first. Breguet has utilized magnets to create the first 10Hz tourbillon with a magnetic escapement, which delivers constant force to the balance, and has incorporated it into the Expérimentale 1. This fast-beating tourbillon in […] Visit Breaking News: Breguet Creates The First Contact-Free Escapement By Using Magnets to read the full article.

The new Maurice Lacroix Aikon remixes titanium grades and dial colours Time+Tide
Maurice Lacroix Aikon remixes titanium grades Sep 19, 2024

The new Maurice Lacroix Aikon remixes titanium grades and dial colours

Maurice Lacroix goes more sporty and more bold with brightly coloured Aikon models in titanium. Rather than just picking one grade, the cases are a mix of finishes and both grade 2 and grade 5 titanium. Both the Automatic and Chronograph are powered by Sellita-based movements, priced at US$2,950 and US$4,600, respectively.   View this … ContinuedThe post The new Maurice Lacroix Aikon remixes titanium grades and dial colours appeared first on Time+Tide Watches.

Louis Moinet Creates 8 Breathtaking Wristwatches In Marvels Of The World Collection Of Unique Pieces Quill & Pad
Louis Moinet Creates 8 Breathtaking Wristwatches Nov 16, 2021

Louis Moinet Creates 8 Breathtaking Wristwatches In Marvels Of The World Collection Of Unique Pieces

While every one of this boutique brand's watches is a testimony to Louis Moinet's horological storytelling, the 8 Marvels of the World do this perhaps even more intensely. These eight watches each pay tribute to a unique historical structure highlighting the heights of human civilization. Louis Moinet worked with a large team of artists to capture these feats of human engineering in the most artistic and engaging ways.

“Quartz” Is No Longer A Dirty Word - All Is Forgiven, And It’s Time To Embrace The Battery Or The Solar Cell Fratello
Seiko set something May 20, 2026

“Quartz” Is No Longer A Dirty Word - All Is Forgiven, And It’s Time To Embrace The Battery Or The Solar Cell

When something happened way over half a century ago, it is now time to forgive and embrace. Not to forgive and forget, mind you, but forgive and embrace. With the introduction of the Astron in 1969, Seiko set something in motion that shook the traditional Swiss watch industry to its core. Its existence was in […] Visit “Quartz” Is No Longer A Dirty Word — All Is Forgiven, And It’s Time To Embrace The Battery Or The Solar Cell to read the full article.

Seiko Slims the Solar-Powered Astron SJX Watches
Grand Seiko May 13, 2026

Seiko Slims the Solar-Powered Astron

Seiko is marking its 145th anniversary by continuing to push the envelope for high-end quartz. The Astron GPS Solar Dual-Time Chronograph is a series of four new references featuring a new multi-function quartz calibre, a streamlined case, and a push-button interchangeable strap system compatible with both the standard titanium bracelet and a range of silicone straps. Initial thoughts Since 1969, Seiko has been at the forefront of quartz technology, and since 2012 the brand has commercialised a range of GPS-synced solar-powered quartz watches under the Astron banner — named in honour of the groundbreaking 1969 original. The contemporary Astron models have taken quartz timekeeping about as far as it can go. Left on it’s own, it’s not the most accurate quartz watch, but the satellite link keeps the time in sync with network time and automatically adjusts to local time when travelling. Reference HAB002. Given the amount of technology packed inside — including a solar power unit — the Astron has always been a big watch. At 43.4 mm, the new Dual-Time Chronograph is not a small watch, but at just 12.4 mm thick it’s about 1 mm thinner than its predecessor, which is a welcome improvement. The bigger news, however, is outside the case: a new interchangeable strap and bracelet system. Bracelets have long been an achilles heel for both Seiko and Grand Seiko. The latter made big strides this year with a new bracelet for the Spring Drive UFA Ushio 300 Diver, and now Seiko ...

Seiko Looks to Sci-Fi for the Astron GPS SJX Watches
Citizen has inched ahead Sep 15, 2025

Seiko Looks to Sci-Fi for the Astron GPS

Advanced digital watches haven’t deterred leading Japanese brands from continuing to earnestly develop high-accuracy quartz watches in analog formats. Chief among them is Seiko, which has just unveiled two new limited editions of its satellite-linked Astron GPS Solar. While the SSJ037 appears to be a simple time-only watch and the SSH185 looks like a straightforward dual-time chronograph, each watch is solar-powered and includes an electronic perpetual calendar. Limited to 1,500 pieces for the SSJ037 and 1,200 pieces for the SSH185, the new collection is sci-fi inspired, featuring colours and textures common to fictional depictions of space stations. Initial thoughts There are a couple different approaches to making high-accuracy quartz watches. The first is pretty obvious, and involves developing ever-more precise quartz oscillators. Seiko has long been a champion of this school of thought, although Citizen has inched ahead in recent years. The other approach is to make a reasonably precise quartz movement that automatically syncs with an external signal, which might be a radio signal broadcast from any of the atomic reference clocks positioned around the world, a bluetooth signal from the user’s phone, or, in the case of the Astron, a satellite signal. Since the brand debuted this technology in 2012, Seiko has refined things making the watches sleeker and the interface more intuitive. As a result, the time-only SSJ037 is an ordinary 42 mm in diameter and 12 mm thick;...

VIDEO: How Audemars Piguet used the quartz crisis to refine their brand vision Time+Tide
Audemars Piguet used Oct 30, 2022

VIDEO: How Audemars Piguet used the quartz crisis to refine their brand vision

It’s well-known that between 1975 and 1985, the Swiss watch industry collapsed and its chances of survival looked slim. Many manufacturers went bust or were forced to join larger conglomerates. The primary cause of the disruption was, of course, the innovation of electronic quartz movements. On Christmas day, 1969, Seiko released the Astron, the first-ever … ContinuedThe post VIDEO: How Audemars Piguet used the quartz crisis to refine their brand vision appeared first on Time+Tide Watches.

Weekend watch spotting with JR: #3 Time+Tide
Grand Seiko 9F quartz GMT SBGN005 Jan 19, 2020

Weekend watch spotting with JR: #3

This weekend, I wore my DOXA SUB 200 130th Anniversary and went out in search of what other like-minded individuals had decided to attach to their wrist, and this is what I found out in the wild: Kosta’s Grand Seiko 9F quartz GMT SBGN005 Kosta’s passion for timepieces is still very much in its infancy … ContinuedThe post Weekend watch spotting with JR: #3 appeared first on Time+Tide Watches.

Seiko Marks 50 Years of the Watch that Started the Quartz Crisis SJX Watches
Citizen introduced Oct 31, 2019

Seiko Marks 50 Years of the Watch that Started the Quartz Crisis

Seiko changed watchmaking when it introduced the Quartz Astron in December 1969. Though it cost as much as a small car, it was the first commercially available quartz watch. Technology and economies of scale would rapidly reduce the cost of the quartz watch, enough that by the late 1970s the Swiss watch industry was in full blown meltdown – the Quartz Crisis. To mark the 50th anniversary of that landmark watch, Seiko has just introduced the 1969 Quartz Astron 50th Anniversary Limited Edition. Though powered by a latest generation, solar-powered and GPS-enabled quartz movement, the Astron anniversary edition is visually a remake of the original – and it still costs as much as a small car, or about US$35,000. Notably, the Astron anniversary comes a couple months after Citizen introduced its own an ultra-high end quartz watch, also with a solid gold case, but with a different approach to technology. The case of the Astron anniversary is 18k yellow gold and cushion-shaped like the original, but slightly larger at 40.9mm in diameter. The top surface of the case is “hand carved” with a fine, grain-like motif echoing the textured finish of the vintage Quartz Astron. And the pattern on the remake is a reference to itself: the carved grain motif is executed in a circular manner around the bezel, a nod to the fact that Seiko has come full circle in reproducing the 1969 design. Similarly, the dial on the new watch has a vertical, linear graining, also inspired by the finish...