Worn & Wound
Hands-On: the Buser Fréres Marine 38
Whenever a new brand pops up I’m always intrigued. And while I’ve got nothing against a good ol’ dive or field watch, my interest is always piqued if it’s something with a more classic vibe. Especially if there’s some real watchmaking pedigree involved. Buser Fréres is a newly revived brand originally dating back all the way to 1892. It survived the quartz crisis but initially seized all activities in the year 2000. Twenty-three years later German brand Dekla – who’s been designing and manufacturing watches under their own name for 10 years – revived the brand and launched the first models earlier this year. I’ve been a happy Dekla owner for the last 4 years, so naturally I was thrilled to see the line expanded with the Buser Fréres brand. While some would rush to categorize Buser Fréres as a micro brand – and nothing wrong with that in particular – I’d just like to point out a couple of facts before we do just that. When I hear the term “micro brand” I tend to associate it with outsourced components brought together into a final product. Once again I’d like to stress: nothing wrong with that. But Buser Fréres offers something of a different recipe as they produce almost everything but the movement themselves. For 10 years Dekla has been making watch dials, cases and hands in a wide array of materials, sizes and configurations, and that’s what sets Buser Fréres apart from many others in the space – and price bracket. From Grand ...
