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Seiko SARB033: Why This JDM Watch Has A Cult Following Teddy Baldassarre
Seiko Oct 8, 2025

Seiko SARB033: Why This JDM Watch Has A Cult Following

The Seiko SARB033 has joined the ranks of Seiko watches that are more popular and coveted than ever - despite never having been sold outside Seiko's home country of Japan and also despite exiting the market entirely back in 2018. In this article, we explore the SARB033 and its closest siblings from the elegant collection and try to uncover what makes these hard-to-find timepieces so appealing.  Seiko SARB Collection History: Seiko introduced its SARB collection exclusively to the Japanese market in 2006, positioning it as a more upscale alternative to the sportier 5 Sport line, which also offered watches with the brand’s own automatic movements at very approachable prices. The SARB series (no, the letters don’t stand for anything, we checked) was built around the Seiko Caliber 6R15 movement, more on which below, introduced by Seiko one year prior.  The first generation of SARB watches (SARB001, SARB002, and SARB005) appears to take inspiration from the King Seiko “Vanac” editions that made a brief but impactful splash on the market in the 1970s, with their angular cases, funky dial colors and textures, and faceted crystals. The next wave (SARB007, 009, 011) goes for more of a rounded, “Retro Modern” character, with vintage designs influencing the three-hand-date dials. On the heels of that trio came the first models in the series to really break through to widespread enthusiast acclaim outside their native Japan, the mountaineering-inspired “Alpinist” m...

Dubai Watch Week 2025 Panel Highlights and Rolex CEO Keynote SJX Watches
Audemars Piguet Chopard Sep 29, 2025

Dubai Watch Week 2025 Panel Highlights and Rolex CEO Keynote

In less than two months, industry leaders will gather in Dubai for Dubai Watch Week (DWW), an event that has become a focal point of the industry since launching a decade ago. The 2025 edition will take place from November 19-23 in a new 200,000 sq ft venue next to Dubai Mall in order accommodate a slate of 90 brands; the largest line-up in its history, up nearly 50% compared to the 2023 edition. As ever, a highlight of DWW is the opportunity to hear directly from industry leaders during the various panel discussions. This year’s line-up includes some of the biggest names in watchmaking with a keynote from Rolex chief executive Jean-Frédéric Dufour, in conversation with Abdul Hamied Seddiqi, provocatively titled, ‘The Time to Act is Now – a note to the watch industry.” Mr Dufour rarely speaks publicly at a watch event, so this is one of the most significant happenings at DWW. In total, more than 50 sessions will take place across the five days of the event covering a variety of topics ranging from luxury and legacy in the age of algorithms and virality, to the reality of future-proofing founder-led independent brands; the latter will be a fireside chat with Max Büsser and Kari Voutilainen. There will also be a new chief executive roundtable featuring Georges Kern, Ilaria Resta, Karl-Friedrich Scheufele, and Julien Tornare, the heads of Breitling, Audemars Piguet, Chopard, and Hublot, respectively. DWW takes place from November 19-23, 2025 in Burj Park adjacent t...

Is Watches And Wonders Turning Into Baselworld 2.0? Also, Audemars Piguet Is Back Fratello
Audemars Piguet Sep 29, 2025

Is Watches And Wonders Turning Into Baselworld 2.0? Also, Audemars Piguet Is Back

The SIHH, or Salon International de la Haute Horlogerie, was a watch trade show founded in 1991 by Cartier, Baume & Mercier, Piaget, Gerald Genta, and Daniel Roth. Organized by the Fondation de la Haute Horlogerie (FHH), the show, compared to Baselworld, aimed to create a more exclusive, high-luxury atmosphere dedicated to fine watchmaking and […] Visit Is Watches And Wonders Turning Into Baselworld 2.0? Also, Audemars Piguet Is Back to read the full article.

Zenith’s DEFY Skyline Chronograph Review: A Beautiful Blue Ceramic Masterpiece WatchAdvice
Zenith s DEFY Skyline Chronograph Sep 20, 2025

Zenith’s DEFY Skyline Chronograph Review: A Beautiful Blue Ceramic Masterpiece

This isn’t just another colour variant, it’s Zenith pushing the DEFY Skyline Chronograph into full-ceramic territory with its signature blue. The result is a watch that turns heads like a show car but wears like a daily driver. A fitting 160th-anniversary statement piece that blends Zenith’s history with its future. What We Love Full royal-blue ceramic case and bracelet give the watch a bold, cohesive look that stands out from almost anything else in this price segment. Despite the 42 mm size, the ceramic construction keeps the watch surprisingly light and wearable, even on slimmer wrists. Zenith’s El Primero 3600 combines high-frequency accuracy, 1/10th-second timing, and a 60-hour reserve. What We Don’t Matching blue sub-dials keeps the design cohesive, but doesn’t have visual separation compared to contrasting colours. The date at 4:30 is a necessary compromise but still slightly disrupts dial symmetry. Ceramic links can be trickier to size and adjust compared to steel bracelets. Overall Rating: 9/10 Value for money: 9/10 Wearability: 9/10 Design: 9/10 Build quality: 9/10 Earlier this year, Zenith released a host of blue ceramic timepieces in celebration of its 160th anniversary. The timepieces included the Pilot Big Date Flyback, Chronomaster Sport, DEFY Skyline Chronograph, and, of course, the very special Zenith G.F.J timepiece. These special limited edition models were given the blue colour treatment as it’s a signature colour of the brand. The colour ...

When Were Wristwatches Invented? Teddy Baldassarre
Sep 10, 2025

When Were Wristwatches Invented?

Even though it seems like watches have been around forever - at least judging by the ongoing heat of the pre-owned and vintage market and its influence on modern design - they are actually a relatively modern addition to human civilization, and have only been widely worn on the wrist for a little over 100 years. The history of the watch, however, has roots that run far deeper, to the very beginnings of timekeeping by humans. Here we briefly explore the watch’s origins and its development into a modern-day accessory and tool and attempt to answer the question, "When were wristwatches invented?" (Very) Early Timekeeping Modern timekeeping devices can all be traced back to the sundials and water clocks developed by the ancient Egyptians and used by the early Babylonians, Greeks, and Chinese. The influence of these ancient methods and devices resonates deeply to this day when it comes to contemporary timekeeping. In fact, it’s even made for some questionable stories that have nonetheless been shared as a type of folk history. For example, it is said that the clockwise movement of a clock is due to early timekeepers mimicking the movement of sundials, which, obviously, move from east to west. Of course, this theory doesn’t take into account that it would only hold true in the Northern Hemisphere, as someone in the southern hemisphere would see the sundial move counterclockwise. But back to what we know to be true... These relatively primitive devices eventually gave r...

13 Best French Watch Brands (2026) Teddy Baldassarre
Sep 1, 2025

13 Best French Watch Brands (2026)

Switzerland is the modern world’s center of watchmaking, with Germany a distant but respectable second in Europe and Japan having long staked out its own spot as the premier watch producer in Asia. Great Britain and the U.S.A., while no longer world leaders, both have a proud history of watchmaking and maintain a small but steadily growing cottage industry in the modern era. But France has its own respectable horological heritage, centered around the commune of Besançon (below), which borders Switzerland’s own heartland of watchmaking, the Vallée de Joux.  France was, in fact, a home for many historically significant watchmakers and clockmakers, including Julien Cordray, Jean-Antoine Lépine, Ferdinand Berthoud, and Abraham-Louis Breguet (actually born in the Prussian principality that would become Neuchâtel, Switzerland, but renowned as a Paris-based watchmaker to French royalty). The latter three all plied their trade in workshops on Place Dauphine at the western tip of Paris' Île de la Cité in the Seine. Watchmaking was a thriving industry in France for a century, up until KIng Louis XIV’s (below) revocation of the Edict of Nantes in 1685, which ushered in the religious persecution of Huguenot watchmakers, who fled to Switzerland to essentially establish that nation as a horological power. The French Revolution in the 18th Century, which halted the sales of luxury goods like watches in France, further eroded the country’s watch industry, and it has never ...

Tissot Gentleman Powermatic 80 Review Teddy Baldassarre
Tissot Aug 27, 2025

Tissot Gentleman Powermatic 80 Review

As it stands, Tissot remains one of the most cost-effective and dynamic points of entry into the wild world of Swiss watches. Last week, we took a deep dive into the history of Tissot, charting its journey from its beginnings all the way back in 1853 to how the brand has adapted to the watchmaking landscape of today. We are gathered here today to plunge even more granularly into the contemporary Tissot catalog with, you guessed it, the Gentleman collection, which is among the brand’s top contenders for a one-and-done watch collection, if such a thing truly exists.  Though we’ve already taken on the subject of the Tissot Gentleman in various roundups and a couple of our videos, we, surprisingly, haven’t dedicated a standalone review to the subject. So buckle up, because all that’s about to change moving forward.  Tissot Gentleman History While I’ve already alluded to our more sweeping article on Tissot’s over-century-long legacy, it’s always necessary to chart some hot historical plot points first, so we can have a more holistic view of how the brand has arrived at the Gentleman as we know it today. The story begins in 1853 in Le Locle, Switzerland (one of the historical hearts of Swiss watchmaking), with father-son duo Charles-Félicien Tissot and Charles-Émile Tissot, who turned their home into a humble watch factory. At its start, the Tissot workshop began as a comptoir d’etablissage, combining the father’s skill as a gold case fitter with his son's ...

Prix Gaïa 2025 Awarded to Dr Helmut Crott for Scholarship SJX Watches
Aug 25, 2025

Prix Gaïa 2025 Awarded to Dr Helmut Crott for Scholarship

Awarded annually by the Musée International d’Horlogerie (MIH), one of Switzerland’s leading timekeeping museums, the Prix Gaïa recognises individuals who have contributed to watchmaking in three categories. This year’s winner in the “History [and] Research” category is Dr Helmut Crott. Best known for having founded the eponymous auction house, Dr Crott is also an author, scholar, and former owner of Urban Jürgensen, amongst other roles. In 2021 he authored Le Cadran, an in-depth study of dials and dial making techniques of 20th century wristwatches. Le Cadran by Dr Helmut Crott Past winners of the Prix Gaïa include Reinhard Meis, Jonathan Betts, Pierre-Yves Donzé, Kathleen Pritschard, and Ludwig Oechslin, all scholars and authors who have contributed substantively to the body of knowledge in the field. Alongside Dr Crott, this year’s winners are Jean-Jacques Paolini for “Entrepreneurship”, and Roger W. Smith for “Craftsmanship [and] Creation”. As the successor to Georges Daniels’ brand of English watchmaking, Mr Smith now produces watches under his own name, with his achievements and timepieces well known. Jean-Jacques Paolini Mr Paolini, on the other hand, is less known outside the industry, but he is arguably most responsible for building the enterprise that’s the largest employer in La Chaux-de-Fonds. In 1980, Mr Paolini took over his family’s case and bracelet manufacturing business, developing its operations sufficiently that it was acq...

"Are Tissot Watches Good?" Teddy Baldassarre
Tissot Aug 20, 2025

"Are Tissot Watches Good?"

Tissot is one of the world's largest Swiss watchmakers and can look back on a rich history upon which it is still building today. In the modern era, Tissot is widely known for its large and diverse portfolio of watches, which ranges from dressy to sporty to high-tech, for its high-profile sports timing presence, and for its incredible value for the money. But there is a lot more that you may not know about Tissot and its many contributions to watchmaking history. Here, we delve into the highlights and tackle the easily answerable question of "are Tissot watches good?". (And if you're interested in learning more about particular Tissot Watches that are available now, check out our companion article on the Best Tissot Watches for Men.) Tissot’s Watchmaking Milestones Began in 1853 Tissot is one of the oldest watch manufacturers in the world, tracing its history back to 1853. Its founders were the father-son watchmaking team of Charles-Félicien and Charles-Émile Tissot, who turned their home in the Swiss Jura town of Le Locle, where the company remains headquartered today, into a small factory. By 1858, the family firm had gained a major foothold in Tsarist Russia, which became the largest market for the savonette pocket watches that were its specialty at the time. (At one point, Charles-Émile’s son, Charles Tissot, the third generation of the Tissot family to join the business, moved to Moscow to open an office there.) Tissot is recognized as the producer of the first...

Omega Speedmaster Guide Teddy Baldassarre
Omega Aug 13, 2025

Omega Speedmaster Guide

The Omega Speedmaster, aka the Moonwatch, is one of the most legendary and collectible watch models in the world. Originally conceived as a wristwatch for race car drivers, it has since become much more associated with its pivotal role in history as the watch used by the astronauts on the Apollo 11 mission in 1969, thus making it the first watch worn on the moon. Now the undisputed centerpiece of the modern Omega watch portfolio, the original Speedmaster has not only changed very little from the timepiece that symbolized America’s Space Race supremacy more than 50 years ago; it has also given rise to dozens of special editions, innovative variations, and the use of bold new technologies and avant-garde materials in the pioneering spirit of early space exploration. 1957: A YEAR OF MASTERY The Space Race that dominated the 1960s had yet to kick off in 1957, the year that Omega, a Swiss watch manufacturer founded in 1848, released a trio of sport-oriented tool watches with “Master” in their names, all descended stylistically from the first Seamaster of 1948, one of the first waterproof dress watches. One was the Seamaster 300, an evolution of the original that was built for deep-sea diving (I explore the Seamaster collection in depth here). The second was the Railmaster, a watch aimed at scientists and technicians whose technical hallmark was its extreme magnetic resistance (more on the Railmaster here). The third, and most influential, was the Speedmaster, which as i...

Bulova Introduces a New Lunar Pilot with a Timascus Dial Worn & Wound
Bulova Introduces Aug 7, 2025

Bulova Introduces a New Lunar Pilot with a Timascus Dial

Cosmically speaking, 150 years might not be a very long time, but in the relatively young scale of recorded human history, it’s a mighty long while indeed. Airplanes, space travel, personal computers, microchips, sliced bread, washing machines, and the Internet were all invented within the past 150 years or so, making it even more impressive when a brand reaches the same level of longevity. This year, Bulova has done just that. To celebrate their sesquicentennial, the American watchmaker has a new release based on an icon of their past: the Lunar Pilot Timascus. The new release calls back to the original watch of the same name-the Lunar Pilot Chronograph-which was created in 1971 and ultimately worn on the moon. In the futuristic year of 2025, Bulova has teamed up with Brazilian artist Thiago Rosinhole to put his signature astronaut character “Budii” on the new Lunar Pilot, furthering the space-faring theme and giving the watch a touch of quirky character on top of historical heritage.  Still, the new Lunar Pilot leans less on the use of the character (who I was admittedly unfamiliar with until the collaboration announcement) and more on a creative use of color to spice up the classic chronograph style seen on other Lunar Pilot models throughout the brand’s history and current lineup. Nestled within a stainless steel case that measures 43.5mm in diameter is the “tiamscus” dial. If you, like me, were wondering what that means, it’s actually a fairly strai...

Omega Speedmaster White Dial Moonwatch Review Teddy Baldassarre
Omega Aug 6, 2025

Omega Speedmaster White Dial Moonwatch Review

The Omega Speedmaster is a strange watch. Omega’s most iconic chronograph enjoys an enviable history that has made it a household name, and instantly recognizable to even the most casual of enthusiasts. It has aged gracefully, changing surprisingly little since its introduction in 1957, which has no doubt buoyed its status as a bona fide icon. Along with, you know, landing on the moon and all that. But digging just a little bit deeper than the Moonwatch Professional reveals a mother lode of Speedmaster references of all shapes, sizes, and colors. Getting a grasp on the full lineage of the Speedmaster is daunting, and it’s something that we plan on breaking down in layman's terms in the near future, but it’s important to understand how these older (and at times obscure) references inform Omega’s latest and greatest releases. Of course, I am talking about the Omega Speedmaster Moonwatch with a white dial. The newest Speedmaster Moonwatch Professional, released earlier this year, is the first regular-production steel Moonwatch to receive a white dial. There have been plenty of other Speedmasters to feature a white dial - from recent limited-edition Snoopy references, to the famed Alaska Project watches that originated in 1969 (and were seen again in a reissue from 2008) - so it’s not an entirely new look for the Moonwatch. This new variation is a bit different and, to my eye, draws inspiration from a different reference in the back catalog: the so-called Albino ...

Reflecting on Twenty Years of MB&F; SJX Watches
MB&F; Aug 4, 2025

Reflecting on Twenty Years of MB&F;

It’s difficult to picture what the independent watchmaking landscape would look like without MB&F;. In some ways, it feels like the brand has always been around, perhaps because for me, it has. I first discovered MB&F; in 2008 when the HM2 was launched, but even back then the brand had an aura of polish that belied its short history. With the benefit of hindsight, Max Büsser’s decision to step away from corporate life, and leave the top job at Harry Winston Rare Timepieces to build his own brand rooted in collaboration, transparency, and imagination, seems obvious. But at the time, it was seen as a risky move that would never work. To understand why it did, we need to go back to the early 2000s. Max Büsser during the launch of the HM1 It’s called what? Let’s rewind. In the early 2000s the watch community was obsessed with the topic of in-house movements. The internet was slowly helping collectors find one another and share insider knowledge, which revealed how many watches were powered by the same handful of movements. If a new brand wanted to be taken seriously, it was increasingly important to be a manufacture and do as much as possible in-house. It was a simpler time, and we had yet to see such widespread misuse of the term.  So when Mr Büsser explained that MB&F; stood for ‘Maximilian Büsser & Friends,’ and that he would actively celebrate the friends and collaborators that he was working with, people told him he was crazy. But he understood that the coll...

Sinn 556 Review Teddy Baldassarre
Sinn Jul 17, 2025

Sinn 556 Review

Founded in 1961, Frankfurt, Germany-based Sinn is one of those watch brands that has a rich history to back it up, and continues to produce well-thought-out and reasonably priced watches, but has yet to be catapulted into the watch enthusiast spotlight that other brands have achieved. This, in my opinion, is something of a shame, but the hipster in me also likes to think that its lack of over-hype is also one of the brand’s strengths. While we over here at the Teddy team have given lots of (well-deserved) attention to the Sinn 104 ST, today, I’m going to give some more love to another equally deserving piece within the brand’s contemporary catalog: the Sinn 556 I.  One could argue that a no-nonsense black-dial watch is a dime a dozen. Pretty much every brand under the sun has one, if not several, to choose from. But unpacking and picking apart what immediately looks to be simple is a watch journalist's bread and butter after all, so it is quite literally my job to get down to the nitty gritty of the unique ways in which the Sinn 556 I is compelling, and, for those in the market, to break down the reasons why (or why not) it should be on your list of watches to consider. I will also argue that simplicity is often the easiest design element to mess up. How many times has one watch been thrown off by too much unnecessary text and branding, a date window that breaks up the dial’s overall harmony, or those little details that people free from watch obsession would easi...

Are You Into Watches Or Watchmaking? Fratello
Girard-Perregaux Chairman Jul 12, 2025

Are You Into Watches Or Watchmaking?

On June 26th, the Fondation de la Haute Horlogerie (FHH) celebrated its 20th anniversary in Geneva. The non-profit organization started the celebrations with a press conference at the lakeside Ritz-Carlton Hotel in Geneva. To honor the FHH’s founding members, Audemars Piguet CEO Ilaria Resta, Girard-Perregaux Chairman and CEO Patrick Pruniaux, and Cartier Chairman of Culture […] Visit Are You Into Watches Or Watchmaking? to read the full article.

Hamilton Khaki Field Mechanical Review Teddy Baldassarre
Hamilton Jul 10, 2025

Hamilton Khaki Field Mechanical Review

Is there a contemporary field watch as beloved and versatile as the Hamilton Khaki Field Mechanical? At this point the illustrious military history of the Khaki Field watch has been thoroughly explored (and if you’re not familiar with it, our resident historian Mark Bernardo has written an encyclopedic guide here). In short, Hamilton produced over a million watches for the United States military during World War II with its field watch in specific garnering praise for its universally consistent quality. This predecessor to the Khaki Field was a 34mm-wide field watch done in a chrome-plated metal case with radium lume dials and a manual-wind Caliber 987 movement. The modern Hamilton Watch Company was bought by the Swatch Group in 1974 with much of the production already having moved to Switzerland in 1969. The brand’s reassertion as a bonafide, authentic maker of military tool watches with historical provenance proliferated as an entire collection under the “Khaki” umbrella. While it was still producing watches for actual military units in the 1980s and ‘90s, Hamilton had done well by marketing to civilians once again in the wake of the Vietnam War. These early post-war civilian Hamilton Khaki watches were co-branded with retailers like Brookstone, Orvis, and L.L. Bean. This was also the time during which the “Khaki” logo began popping up on their dials. In 2018, Hamilton released the Khaki Field Mechanical which has gone on to be one of the most popular and b...

Doxa Sub 200 Sharkhunter Review Teddy Baldassarre
Doxa Jul 9, 2025

Doxa Sub 200 Sharkhunter Review

The Doxa name is certainly among the superstars of the classic dive-watch universe, and the Doxa we think of first is almost invariably the orange-dialed Sub 300 Professional, as well as the black-dialed Sharkhunter version, as worn by legendary oceanographer Jacques Cousteau. But Doxa’s diving history predates the 1967 introduction of the 300, and today we’re looking at a watch that harks back to those earlier models, specifically those with twisted-lug cases that preceded the tonneau-shaped Sub 300 we associate most with the brand. This is the Doxa Sub 200, specifically the Sharkhunter variant, and it’s a fantastic-looking callback to the early ‘60s.  Best of all, it represents the entry point into the modern Doxa lineup at just a shade above $1,000 retail, and if you’re not a fan of black dials, the brand known for its colorful divers has seven other colorways to choose from. But today, we’re going to take a closer look at the 200 that most closely resembles its vintage inspiration, the black-dialed Sharkhunter model. In its most basic black form, the dial is a slice of midcentury perfection. This is the watch Mad Men's Don Draper would wear on a weekend getaway to Palm Springs. Doxa Sub 200 Sharkhunter Case:  You'd be forgiven if you thought the case of the Sub 200 was influenced by a vintage Omega Seamaster 300, but it turns out that the look of the case is a direct callback to Doxa's history. The lyre-lugged design is a direct descendant of the vintage...

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Worn & Wound
Bulova Unveils Another Exclusive Snorkel Jun 28, 2025

Chicago Style: Bulova Unveils Another Exclusive Snorkel Edition for Windup Watch Fair Chicago

When it comes to the Windup Watch Fair, each stop on the tour has its own distinct personality-and for Chicago, it’s all about bold character, deep history, and a certain cool confidence that comes from being the cultural capital of the Midwest. To celebrate both 150 years of their company and 10 years of the Windup Watch Fair, Bulova returns with another exclusive timepiece from its new, cult-favorite Snorkel series. This time, the brand turns its eye to the Windy City with a striking charcoal grey colorway that captures the urban elegance of downtown Chicago and reflects the sleek contours of one of its most iconic landmarks: Cloud Gate. Windup Watch Fair Chicago Friday, July 11 – Sunday, July 13, 2024 Venue West 221 N Paulina St Chicago, IL 60612 Free and open to the public. The post Chicago Style: Bulova Unveils Another Exclusive Snorkel Edition for Windup Watch Fair Chicago appeared first on Worn & Wound.

G-Shock CasiOak In 2025 Teddy Baldassarre
Jun 19, 2025

G-Shock CasiOak In 2025

Before getting into the CasiOak, let's revisit some brand history. Japan’s Casio, renowned as the producer of the world’s first portable electronic calculator, released its first watch, the quartz-powered Casiotron, in 1974. But it wasn’t until 1983 that the electronics giant really made an impact on the timepiece world with the introduction of the first G-Shock. Conceived by Casio engineer Kikuo Ibe, who had experienced the loss of the beloved pocket watch his father had given him after he accidentally dropped it on a hard floor, the G-Shock was positioned from the beginning to be the world’s toughest watch, and the first to use urethane rubber in its construction.  From the original DW5000-C (recent version pictured above), with its rectangular case, all-digital LCD timekeeping display, and quartz movement with 10-year battery life, sprang an extensive family of G-Shocks, which by the time of the model’s 40th anniversary in 2023 would include both digital and analog-digital models as well as a variety of high-tech case materials. In 2019, the G-Shock family tree added a branch that made fans of a certain type of high-end sport-luxury timepiece stand up and take notice - namely the so-called “CasiOak” models (below), whose roots, it could be argued, reach back not only farther than the first G-Shock but even farther than the Casiotron. Why "CasiOak?" It was a Swiss luxury watch, as groundbreaking in its own way as the G-Shock, that ultimately paved the w...

Watches & Wonders Announces 2026 Dates SJX Watches
Vacheron Constantin Jun 17, 2025

Watches & Wonders Announces 2026 Dates

Anchored by brands like Rolex, Patek Philippe, and Cartier, Watches & Wonders (W&W;) is the world’s biggest luxury watch fair  and it will take place at its traditional time of early spring, April 14-20, 2026, once again at Palexpo. As is now convention, the final three days, April 18-20, will be open to the public, who can access the fair by buying a ticket. The first four days will only be open to invited guests, namely members of the trade, primarily brand executives, retailers, media, as well as select clients. W&W; will also stage events outside Palexpo, the convention centre near the airport, with several events planned in downtown Geneva. In past years, these have included exhibitions, talks, and social gatherings. The exhibitors for 2026 have yet to be announced, but the establishment brands are a certainty, including the brands owned by Richemont like A. Lange & Söhne and Vacheron Constantin, and the LVMH marques like TAG Heuer and Hublot. There has been talk of brands joining (or returning to) the list of exhibitors – Bulgari was a newcomer in 2025 – but this will soon be known once W&W; publishes the exhibitors directory.  

Blancpain Fifty Fathoms Teddy Baldassarre
Blancpain Jun 17, 2025

Blancpain Fifty Fathoms

[This feature article has been updated to incorporate the newest models – including the new 42mm and 38mm sizes – in the Blancpain Fifty Fathoms collection as of 2025. Prices listed are current as of this article's posting but subject to change.] Founded in 1735 in Villeret, Switzerland, Blancpain is the oldest luxury watchmaker in the world, full stop. The 287-year-old manufacture, now headquartered in Le Brassus in the Swiss Vallée de Joux, has an uninterrupted history of producing horological complications but its most iconic timepiece in this modern era began its life as a tool watch for military divers in the (relatively) recent year of 1953. The Blancpain Fifty Fathoms, however, is not just any tool watch; it’s recognized as one of the foundational examples of the modern dive watch, helping to establish a template that many others would follow. Today, it’s the foundation for a vast and versatile collection within the Blancpain portfolio - despite the fact that the watch almost didn’t make it out of the 1970s.  DIVING INTO HISTORY The quest to make a watch water-resistant enough for diving was already well underway when Jean-Jacques Fiechter, then-CEO of Blancpain, began working on the watch that would become the Fifty Fathoms. Rolex had developed the water-resistant Oyster case in 1926, which paved the way for watches such as Panerai’s Radiomir in 1936, which combined a waterproof case with a luminous dial for the underwater missions of the Italian n...