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Results for The Quartz Astron Launch

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The Quartz Astron Launch Seiko

Christmas Day 1969: Seiko launches the world\'s first quartz wristwatch and detonates the Swiss watch industry.

News – Tad Kozh, an Award for New Talents Mixed with Artistic Crafts Limited Editions Monochrome
Louis Vuitton Watch Prize Mar 4, 2026

News – Tad Kozh, an Award for New Talents Mixed with Artistic Crafts Limited Editions

It seems that promoting traditional watchmaking, its crafts and techniques, to protect watchmaking know-how and the women and men behind it, as well as supporting the emergence of new talents, has become quite a recurring theme these days. Don’t get us wrong, we most certainly encourage initiatives such as the Louis Vuitton Watch Prize for […]

Rolex: “Sorry, Sir, We Don’t Serve Pepsi Here Anymore” Fratello
Rolex Sorry Sir We Don’t Mar 4, 2026

Rolex: “Sorry, Sir, We Don’t Serve Pepsi Here Anymore”

“Sorry, sir, we don’t serve Pepsi here anymore.” I have heard this before. Last time, I was presented with a disgusting hipster alternative, locally sourced and seemingly made of organic wastewater from small-batch sewage systems housing free-range rats. That’s what it tasted like to me, anyway. “Come on, no Pepsi or Coke?” We need at […] Visit Rolex: “Sorry, Sir, We Don’t Serve Pepsi Here Anymore” to read the full article.

Credor Eichi II Review: High-End Minimalist Elegance from Japan Teddy Baldassarre
Credor Mar 3, 2026

Credor Eichi II Review: High-End Minimalist Elegance from Japan

You’ve heard of Seiko. By now, you’ve heard of Grand Seiko. But Credor, for many enthusiasts outside of Japan, remains mostly a mystery, despite its connection to both. But for those who are aware of Credor, it represents a Holy Grail of high-horological craftsmanship worthy of its venerated designation as “Japan’s Patek Philippe,” and perhaps no single timepiece represents its signature balance of technical complexity and sublime simplicity of design than the Credor Eichi II. [toc-section heading="Credor History"]  The legend of Credor began in 1974, when it was launched as a luxury offshoot of parent brand Seiko, initially to produce exclusively precious-metal watches. The name, which became official in the 1980s,  is a Japanified version of the French phrase "Crêt D'or," which translates as “pinnacle of gold.” This lofty claim is visualized in the now-iconic triple-peaked logo capped by three stars. Throughout the ‘90s, Credor watches (like Grand Seiko watches, before that sub-brand’s emergence as a separate, independent brand in 2017), were co-branded, with both the Credor and Seiko logos on their dials. Also like Grand Seiko (the first of which was made way back in 1960), Credor products were sold only exclusively in Japan. In the early 2000s, well ahead of Grand Seiko’s more famous coming-out party, Credor became a standalone brand, hosting all of the Japanese watchmaking giant’s forays into haute horlogerie as well as some very impressive hi...

Long-Term Review: Omega Speedmaster Professional 310.30.42.50.01.001 Fratello
Omega Speedmaster Professional 310.30.42.50.01.001 Mar 3, 2026

Long-Term Review: Omega Speedmaster Professional 310.30.42.50.01.001

The current Omega Speedmaster Professional Moonwatch 310.30.42.50.01.001 debuted on January 8th, 2021. The Moonwatch received a ton of updates, making many Speedmaster enthusiasts very happy. Those who weren’t hardcore fans, though, mainly found the big price increase from just south of €5,000 to €6,100 surprising. Updates to the modern Moonwatch You can read a full […] Visit Long-Term Review: Omega Speedmaster Professional 310.30.42.50.01.001 to read the full article.

Complicated Collectors: Dr Eugen Gschwind SJX Watches
F.P. Journe Gschwind liked Daniels He Mar 3, 2026

Complicated Collectors: Dr Eugen Gschwind

The dinner in Basel had reached the stage where the porcelain was being cleared, but the tension at the table remained heavier than the silverware. Dr Eugen Gschwind, a man who wore his erudition as comfortably as his tailored suits, watched his guest with the predator’s patience that had defined his four decades of collecting. Across from him sat George Daniels, the English horologist and watchmaker who had single-handedly dragged the concept of the handmade watch out of the grave of history. Daniels was brilliant, notoriously opinionated, and, according to some, firmly convinced that he was the spiritual reincarnation of Abraham-Louis Breguet. François-Paul Journe´s 3/84 pocketwatch, Dr Gscwind´s first commission. Image SJX composite – F.P. Journe Gschwind liked Daniels. He championed the Englishman’s genius, yet remained too dogmatic to ever buy his work. He had famously toasted Daniels at a society dinner as the ‘greatest living watchmaker,’ only to follow it with the dry, smiling addendum: ‘But only the second-best watchmaker who ever lived.’ Tonight, however, was not about jests. It was the culmination of a long-simmering technical argument. For years, Gschwind had chided Daniels about his reliance on the 15-second remontoir d’égalité. To Daniels, this mechanism, which rewound a secondary spring every quarter-minute to smooth out the torque of the mainspring, was the ultimate solution to the problem of isochronism. Gschwind viewed it was a compro...

Ruby Resonance from Armin Strom SJX Watches
F.P. Journe Mar 2, 2026

Ruby Resonance from Armin Strom

Independent watchmaker Armin Strom has upgraded its flagship complication with a precious stone dial. The Mirrored Force Resonance Ruby is a five-piece limited edition with a dial cut from natural ruby. Initial thoughts Armin Strom is arguably the second-most prominent watchmaker (after F.P. Journe) to successfully bring “resonance” watches to market. We extensively covered the subject of coupled oscillator watches recently, which examines Armin Strom’s unique approach to achieving this mysterious effect.  Within this narrow niche, Armin Strom’s Mirrored Force series is certainly the broadest collection of resonance watches on the market, with multiple movements and many variations exploiting the almost magic coupling between two sprung balances. This new limited edition employs the familiar in-house caliber ARF21, which connects the two hairspring by a long, swivelling blade spring - dubbed the Resonance Clutch Spring. While the movement is certainly well known, this particular iteration of the watch is quite surprising: a thin slice of natural ruby serves as the dial, with all the imperfections and liveliness of a natural mineral.  Using a ruby dial is not only aesthetically appealing but poetic for a mechanical watch. The jewels serving as bearings inside every movement are synthetic rubies - a fancy sort of industrial mineral glass. The uneven bright pink and violet shades of the Mirrored Force Resonance Ruby’s dial assure us there is nothing artificial...

Hands On: Gérald Genta “Geneva” Time-Only SJX Watches
Zenith Elite automatic that’s been Mar 2, 2026

Hands On: Gérald Genta “Geneva” Time-Only

Like its sister brand Daniel Roth, Gérald Genta recently unveiled a model that is entirely new, rather than one based on the brand’s historical designs. The Geneva time-only is a two-hand watch with a minimalist yet distinctive design that manages to capture the spirit of 1980s and 1990s Gérald Genta without being a remake. The cushion-shaped case was debuted last year with a six-figure minute repeater, but now the brand has now applied the design to something more affordable, relatively speaking. Inside is a Zenith Elite automatic that’s been dressed up surprisingly well, above and beyond the usual presentation of the calibre. Initial thoughts The revived Gerald Genta’s debut model, the Oursin, was a reissue of sorts. The Geneva, on the other hand, is a more original creation that’s no doubt inspired by the typical Genta aesthetic, but not a like-for-like remake. It’s a testament to the design that the Geneva could pass for a 1990s Gerald Genta watch even though it is not. The Geneva almost wears like a 1990s watch as well. It’s compact by today’s standards, though these proportions would have been extra-large 30 years ago. Its slimness and narrow lugs give this a formal feel, though the colours are more vivid than usual for a dress watch. The dial is definitely more 21st century than the case, especially with the grained finish, but the gradient colour is evocative of the 1970s and suits the style of the watch. I imagine a great many more colours can be s...

Hats-Off to Hugo Rittener’s Le Majordome SJX Watches
Mar 2, 2026

Hats-Off to Hugo Rittener’s Le Majordome

The niche market for modern automatons just a little less tiny with Hugo Rittener’s Le Majordome, a mechanical butler that pop ups and greet the onlooker on demand. In the tradition of historical automatons, Le Majordome is entirely mechanical and driven by complex clockwork, and made entirely by hand. Initial thoughts Hugo Rittener is a young automaton maker from the Vaud region of Switzerland. Having cut his teeth working with François Junod, one of the most celebrated talents in the field, Mr Rittener has now gone into business for himself. Against this backdrop, Le Majordome (“the butler” in English) represents a foundational release. Compared to the timepieces we sometimes call mechanical art, this tabletop automaton serves no actual utility; there’s no time-telling and no complication other than the bronze figure itself. In terms of pure mechanical art, this is as artful as it gets. Having taken over 1,000 hours of work, from design to finishing, the (Le) Majordome is a mechanical animation of a bronze-sculpted and gold-plated butler figure, which raises his top hat towards those who actuate the mechanism.   Mr Rittener poetically describes the Majordome as an automate d’accueil - meaning “welcoming automaton”. The mechanical butler does in fact greet its audience, so it could be used as an extravagant welcoming party trick. Hugo Rittener will make 10 pieces of the Majordome in total, over the course of some years. Given the highly artisanal process...

Sunday Morning Showdown: Favre Leuba Deep Raider Revival Vs. Aquastar Deepstar II Fratello
Favre Leuba Deep Raider Revival Vs Mar 1, 2026

Sunday Morning Showdown: Favre Leuba Deep Raider Revival Vs. Aquastar Deepstar II

It’s Sunday, which means it’s time for another Sunday Morning Showdown. This week, it’s an epic battle between two retro dive watches. Each is inspired by its respective brand’s 1960s classics. Jorg’s pick is the Favre Leuba Deep Raider Revival, a modern version of the brand’s Deep Blue. Mike’s pick is the Aquastar Deepstar II, […] Visit Sunday Morning Showdown: Favre Leuba Deep Raider Revival Vs. Aquastar Deepstar II to read the full article.

New: Raymond Weil millesime small seconds with Tuxedo‑style sector dials Deployant
Raymond Weil Feb 28, 2026

New: Raymond Weil millesime small seconds with Tuxedo‑style sector dials

The latest millesime small seconds keeps the core architecture of the line intact while shifting the visual emphasis toward stronger contrast and more deliberate layering. The case, proportions, and RW4251 movement remain unchanged, which gives the new references a familiar baseline. The update comes through the Tuxedo‑inspired dial treatment and the way each colorway organizes light and dark zones.