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Editorial: The Strategic Genius of the Tudor Black Bay Ceramic SJX Watches
Jaeger-LeCoultre s CHF681 million May 27, 2021

Editorial: The Strategic Genius of the Tudor Black Bay Ceramic

Tudor just debuted the Black Bay Ceramic, an appealing watch that is compelling value. I like it, but it is a well-executed dive watch in black ceramic – not majorly significant in the grander scheme of things. But actually it is significant – shrewd and strategic in its concept, and a neat illustration of Tudor’s clever and patent strategy. Why? The answer lies in the industry landscape. Tudor’s parent is Rolex, the biggest luxury-watch brand in the world. According to Morgan Stanley estimates published in March 2021, Rolex sold almost CHF8 billion of watches at retail value in 2020. The equivalent number at Omega was a little under CHF3 billion, making it the second-largest luxury-watch brand. In the same report, Morgan Stanley pegged the retail-value sales for Tudor at CHF633 million, the result of having enjoyed double-digit growth for several years. Though it’s a modest number relative to Rolex and Omega, it is substantial. The figure puts Tudor a hair below Jaeger-LeCoultre’s CHF681 million, and bigger than Panerai’s CHF520 million. Tudor’s solid growth is attributable to many factors, most of which are encapsulated in the Black Bay Ceramic. Most obvious are the historically-inspired and thoughtful design, and of course the strong value proposition it represents. But more than that it is a masterstroke. Specifically, the METAS certification that makes the Black Bay Ceramic a Master Chronometer is a brilliant move. To be clear, Tudor officially has no...

Patek Philippe Unveils the Aquanaut Chronograph in 18k White Gold SJX Watches
Patek Philippe Unveils May 27, 2021

Patek Philippe Unveils the Aquanaut Chronograph in 18k White Gold

First introduced in 2018 in the lively colours of grey and orange, the Aquanaut Chronograph ref. 5968A was a surprising execution from a brand typically conservative in style. Patek Philippe now expands the model line with the Aquanaut Chronograph Ref. 5968G in white gold, available in either midnight blue (ref. 5968G-001) or khaki green (ref. 5968G-010). Initial thoughts The new Aquanaut Chronograph iterates an existing model by drawing on elements from other Aquanauts. The midnight blue and khaki green dials are familiar because they are found on the time-only Aquanaut Ref. 5168G that’s also in white gold. Dial and case metal aside, the new chronographs are identical to the ref. 5968A of three years ago. Although the colourways aren’t novel, they are good looking, conveying a contemporary aesthetic that complements the sporty nature of the Aquanaut Chronograph. The bright colours, juxtaposed against the case of white gold – traditionally a metal for formal occasions – exemplifies the modern concept of a sports watch where it’s more luxury than sport. Between the two, my pick would be the midnight blue: its gradient finish is striking, and better reflects the elegance and historical style that are quintessentially Patek Philippe. My pick out of the two The retail price of the new chronograph is a hefty US$69,190, which is about 50% more than the steel version. Though steep, the increment is conventional for a precious metal case relative to steel. But given th...

SPOTTED: The custom Ben Baller BAPE x Kid Cudi x G-Shock DW-6900 Time+Tide
May 27, 2021

SPOTTED: The custom Ben Baller BAPE x Kid Cudi x G-Shock DW-6900

As A$AP Ferg rapped in his 2017 track Plain Jane, “Ferg is the name, Ben Baller did the chain,” solidifying the LA jeweller Ben Baller as the goldsmith of choice for hip-hop royalty. Ben has made jewellery for everyone who’s anyone, including Drake, Kanye West, Nas, The Weeknd, Snoop Dogg and Mariah Carey. He made the … ContinuedThe post SPOTTED: The custom Ben Baller BAPE x Kid Cudi x G-Shock DW-6900 appeared first on Time+Tide Watches.

Three curious takeaways from the Tudor Black Bay Ceramic launch Time+Tide
Tudor Black Bay Ceramic launch May 26, 2021

Three curious takeaways from the Tudor Black Bay Ceramic launch

Wow. If you read my latest Tudor article detailing our favorite rumours ahead of the May 25th launch you’ll understand my shock yesterday morning when the Tudor Black Bay Ceramic was unveiled. Tudor, Rolex’s younger sibling within the Wilsdorf group, has clearly established it is the more adventurous brand of the duo (after all, their … ContinuedThe post Three curious takeaways from the Tudor Black Bay Ceramic launch appeared first on Time+Tide Watches.

Urwerk Debuts the Tantalum Swansong for the UR-105 SJX Watches
F.P. Journe May 26, 2021

Urwerk Debuts the Tantalum Swansong for the UR-105

Launched in 2014 as a successor to the foundational UR-103, the UR-105 was a more elaborate version of Urwerk’s satellite-disc, wandering-hours watch. After a seven-year run – it’s been replaced by the entry-level UR-100 – the UR-105 series will now be retired. Urwerk is giving the model a grand send-off with the UR-105 TTH, which has the front plate and lid of its case made of tantalum, the bluish-grey metal that Urwerk has only used in one other instance with the UR-110 TTH. Based the UR-105 CT Streamliner with its characteristic hinged lid, the UR-105 TTH is all about its case material. A dense metal with a distinctive colour that’s used for surgical implants, turbine blades, and even artillery shells, tantalum is difficult to machine and finish due to its hardness. Consequently, while tantalum has been used for watch cases since the 1990s, but it is uncommon. Urwerk is one of a handful of brands, alongside Omega and F.P. Journe, to use the metal for a watch case. Initial thoughts All good things must come to an end, and Urwerk is closing the chapter with aplomb. With the distinctive hue of tantalum, the case fits the sci-fi industrial spirit of the brand well. Striking and futuristic, the UR-105 is sleek in tantalum. The metal will make it substantially heavier than the standard steel version of the UR-105, which would make it less easily wearable. Priced at CHF77,000, or about US$86,000, the UR-105 TTH is 20% more expensive the base-model UR-105 CT i...

Zenith Defy Extreme Hands-on Review WatchAdvice
Zenith Defy Extreme Hands-on Review May 25, 2021

Zenith Defy Extreme Hands-on Review

Pros: Love the easy quick change strap systemScrew-in crown and 200m water resistance Sapphire dial and increased legibility  Cons: Wrist sizes smaller than 6.5ich won’t be able to enjoy the 45mm case size Some may find it to be too thick on the wrist Some may find it expensive compared to Defy 21 range Over All Rating: 8.4/10 Value for money – 8.0/10Wearability – 8.0/10Design – 9/10Build Quality – 8.5/10 If there is one phrase I don’t hear enough of, it’s “put the watch on your wrist”, as that is where it’s meant to go, and that is the best place to judge whether a watch suits you or not. Watches are immensely personal, and quite often how it wears and how it looks on your wrist is completely different to how a watch looks on a fancily posed, laid out and propped image on Instagram. Always try the watch on.  Reference : 95.9100.9004/01.I001 on a 6.5 inch wrist However, isn’t this the case today? We scroll through images, each getting perhaps a fraction of a second of attention, and even if we do stop to read the text, it’s a quick skim, and then, just as quickly, a comment is left, and without any further thought, we move on to the next shiny new thing. Before touching or even seeing something in person, a judgement call is made.  Reference : 87.9100.9004/03.I001 on a 6.5 inch wrist The Zenith Defy Extreme is one such watch where it was dismissed online too quickly because of a number (in this case the diameter), which many deemed too high up...

Is it okay to wear a diamond-encrusted watch to tie your hair back? Time+Tide
May 25, 2021

Is it okay to wear a diamond-encrusted watch to tie your hair back?

Human creativity truly knows almost no bounds. Want proof? Check out this guy wearing a completely diamond encrusted watch as a scrunchie in the club, neatly pulling back his impressive mane of dreadlocks. Really, given the almost endless number of products specifically designed to manage hair, using an iced-out wristwatch is genuinely thinking outside the … ContinuedThe post Is it okay to wear a diamond-encrusted watch to tie your hair back? appeared first on Time+Tide Watches.

MICRO MONDAYS: The Keris from Keaton Time Co. is a futuristic diver with a hypnotic dial Time+Tide
Boldr already making waves Keaton’s May 23, 2021

MICRO MONDAYS: The Keris from Keaton Time Co. is a futuristic diver with a hypnotic dial

Keaton Time Co. is another new brand from Singapore, that’s fast becoming a veritable hotbed of horological innovation with the likes of Zelos and BOLDR already making waves. Keaton’s debut watch Keris is unlike anything I’ve seen in a long time. You can forget about slim vintage, forget about creamy lume, hell, forget about the … ContinuedThe post MICRO MONDAYS: The Keris from Keaton Time Co. is a futuristic diver with a hypnotic dial appeared first on Time+Tide Watches.

Stainless Steel Patek Philippe Nautilus Market Madness: Thoughts On The Current Market Situation – Reprise Quill & Pad
Patek Philippe Nautilus Market Madness Thoughts May 23, 2021

Stainless Steel Patek Philippe Nautilus Market Madness: Thoughts On The Current Market Situation – Reprise

Since January of 2016, secondary market prices of stainless steel Patek Philippe Nautilus models have surged in a fashion rarely seen. This phenomenon – and it is that – is exceptional for reasons including the relative age of the models involved, the magnitude of the surge, and the speed with which it struck. Here Tim Mosso takes a closer look at the current secondary market insanity of the Nautilus.

Big Brand Investments In Independents: Sellout Or Salvation? – Reprise Quill & Pad
F.P. Journe caused Gary May 22, 2021

Big Brand Investments In Independents: Sellout Or Salvation? – Reprise

GaryG has already written about the struggles that independent watchmakers face simply to survive. Expressing oneself through horological art may well be a noble calling, but it’s definitely one of the tougher ways to make a living. Chanel's very recent investment in F.P. Journe caused Gary to think about the pros and cons of outside investment into indies, and he shares his thoughts here.

#Kixntix: Get eco-warrior chic with the new Hublot Big Bang Unico Sorai lifted with a pop of Supreme red Time+Tide
Hublot Big Bang Unico Sorai May 22, 2021

#Kixntix: Get eco-warrior chic with the new Hublot Big Bang Unico Sorai lifted with a pop of Supreme red

Here’s a #Kixntix with a conscience. The Hublot Big Bang Unico Sorai is more than the sum of its soft green ceramic case and industrial-chic movement. This is a camo-clad warrior with a mission, supporting former cricketer Kevin Pietersen and his conservation charity, SORAI – Save Our Rhino Africa India. The rhino population is dwindling … ContinuedThe post #Kixntix: Get eco-warrior chic with the new Hublot Big Bang Unico Sorai lifted with a pop of Supreme red appeared first on Time+Tide Watches.

TAG Heuer Introduces the Monaco Titan SJX Watches
TAG Heuer Introduces May 21, 2021

TAG Heuer Introduces the Monaco Titan

Perhaps TAG Heuer’s most distinctive vintage chronograph, the Monaco is best known for having been worn by Steve McQueen in the 1971 film Le Mans. Having been iterated multiple times in modern times, the Monaco is making its debut in a more unusual guise. A blend of old and new, the Monaco Titan has a sandblasted titanium case, along with a brushed silver that bearing the trademark horizontal markers of the original Monaco. Initial thoughts TAG Heuer has launched many Monaco editions recently, enough that I can’t recall most of them. The Monaco Titan, however, stands out in both design and materials. Combining the style of the vintage Monaco ref. 1133B – most notably the distinctive horizontal hour markers – with modern colours, finishes, and materials, this arguably the best looking Monaco of the last couple of years. Besides the aesthetics of the material – titanium is a darker grey shade than steel – the case will be noticeably lighter in titanium, which will be useful given that the Monaco is a relatively chunky watch, despite a relatively modest diameter. Somewhat pricey at US$7,900, the Monaco Titan isn’t quite the value proposition of the Monaco models with the in-house Heuer 02 movement – which cost less despite the in-house movement – though the price premium is partially attributable to the case material and limited edition run. Still, the Monaco Titan is an appealing watch, and the most appealing in the Monaco line. Matte titanium The Monaco Ti...

INTRODUCING: The new TAG Heuer Monaco Titan is a future-proof vision of a stone-cold classic Time+Tide
TAG Heuer Monaco Titan May 20, 2021

INTRODUCING: The new TAG Heuer Monaco Titan is a future-proof vision of a stone-cold classic

As a motorsport fan with a predilection for vintage-inspired wristwear, I’ll freely admit that the original fresh blue Heuer Monaco might just be my favourite square piece of horology. It’s cushion-softened steel ingot evocative of a different age, exuding glamour, petrol fumes and an oil-stained Steve McQueen in racing overalls. The TAG Heuer Monaco Titan … ContinuedThe post INTRODUCING: The new TAG Heuer Monaco Titan is a future-proof vision of a stone-cold classic appeared first on Time+Tide Watches.

Is this the only truly democratic sales process? Get on board for the Kurono Anniversary 朱鷺:TOKI Time+Tide
May 20, 2021

Is this the only truly democratic sales process? Get on board for the Kurono Anniversary 朱鷺:TOKI

If you have followed my coverage here on Time+Tide, you’ll be well aware I am a huge fan of Kurono watches. The brand has cultivated a cult following, with buyers such as myself racing to secure one of their creations each release. Unfortunately past runs have been scarce at times, with references introduced in limited … ContinuedThe post Is this the only truly democratic sales process? Get on board for the Kurono Anniversary 朱鷺:TOKI appeared first on Time+Tide Watches.

Hands-On: Longines Avigation BigEye Titanium SJX Watches
Longines Avigation BigEye Titanium Launched May 19, 2021

Hands-On: Longines Avigation BigEye Titanium

Launched just earlier in the year, the Longines Avigation BigEye in titanium is a follow up to the original, which was historically faithful in terms of the design. The new titanium version, however, is more compelling. The titanium BigEye retains the same design, but gets a new look with the blue dial and titanium case. Both substantially change its look and feel for the better, while retaining the usual affordability of Longines’ many remakes. Initial thoughts The new Avigation BigEye departs from the typical Longines formula for remakes, which to faithfully reproduce as far as possible, right down to the spotting on old dials. In contrast, the Avigation BigEye in titanium preserves the design of the remake, but renders the dial in a clearly modern texture and colour. And of course the case is titanium. Notably, the new Avigation BigEye, along with other recent remakes like the Legend Diver in bronze, appear to mark a shift in Longines’ strategy for its historically-inspired watches. Instead of concentrating merely on one-for-one replicas, Longines is making them more interesting with modern colours and materials. That’s a good thing, especially given the obvious fact that Longines’ designers have shown themselves to possess a good eye. They manage to tweak existing designs while preserving the spirit of the original, as demonstrated by the BigEye in titanium. The result is a lightweight, and good looking watch. It does have the shortcomings of the steel versio...

Can’t afford a $100m Picasso painting? What about his watch instead? Time+Tide
May 18, 2021

Can’t afford a $100m Picasso painting? What about his watch instead?

Last Thursday, Christies sold Picasso’s Woman Sitting by a Window in New York for USD$103.4M, the bidding lasting a full 19 minutes. This was the fifth Picasso to sell for more than USD$100M and a sign that the Málaga-born artist is as popular as ever. But while demand for his artwork is white-hot, a Picasso watch … ContinuedThe post Can’t afford a $100m Picasso painting? What about his watch instead? appeared first on Time+Tide Watches.