Worn & Wound
TAG Heuer Flies the French Motorsport Colors with Limited Edition Monaco Chronograph in Racing Blue
A surefire way to know if a watch brand has a design that can withstand the test of time is instant recognizability. There’s no need to have the brand name positioned front and center because its unique styling and distinguishable silhouette are more than enough. From across the room, there’s no mistaking the TAG Heuer Monaco. Its square case, left-hand-drive crown and dual sub-register display immediately fires the synapses in our watch nerd brains. Throw in the Hollywood fame and a namesake that represents one of the most famous racing circuits in all of motorsports, then you have a watch that arguably cements its place on the Mount Rushmore of watches. The TAG Heuer Monaco remains as a platform for the brand to explore their avant garde ways, as well as to lean into their rich heritage and connection to motorsport across the world. With the latter in mind, TAG Heuer has announced the Monaco Chronograph in Racing Blue inspired by French motorsport liveries. French racing blue can trace its presence on the racing grid back to race cars such as the CD Panhard LM64 and the Bugatti Type 35 Grand Prix Racer to present day with the Alpine Endurance Team. The saturated shade of azure is now incorporated into the TAG Heuer Monaco Chronograph through its signature rounded-corner sub-register display. As a part of automotive color theory, designers are tasked with bringing inanimate objects to life and simultaneously making them look fast in the process. That’s a noticeable ...
