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Introducing: The TAG Heuer Carrera Chronograph Tourbillon × Senna - In Honor Of A Formula 1 Icon Who Passed Away 30 Years Ago Fratello
TAG Heuer Carrera Chronograph Tourbillon × Nov 4, 2024

Introducing: The TAG Heuer Carrera Chronograph Tourbillon × Senna - In Honor Of A Formula 1 Icon Who Passed Away 30 Years Ago

Ayrton Senna da Silva (1960–1994) was much more than a brilliant Brazilian racing driver. He was a unique talent with a particular character and an inspiration to many. This year marks the 30th anniversary of his tragic death following a crash at the Imola circuit. Later this month, the six-episode Netflix series Senna will come […] Visit Introducing: The TAG Heuer Carrera Chronograph Tourbillon × Senna - In Honor Of A Formula 1 Icon Who Passed Away 30 Years Ago to read the full article.

TAG Heuer Introduces a Commemorative Carrera Tourbillon in Tribute to Ayrton Senna Worn & Wound
TAG Heuer Introduces Nov 1, 2024

TAG Heuer Introduces a Commemorative Carrera Tourbillon in Tribute to Ayrton Senna

TAG Heuer is introducing a third generation of the Carrera Chronograph Tourbillon in collaboration with the Senna brand, a commemorative company dedicated to the late Ayrton Senna’s legendary career as three time Grand Prix world champion. Senna’s racing legacy is intertwined with the watch world and has always conjured images of the TAG Heuer 6000 Senna Limited Edition in the minds of collectors. This was the very first watch that Ayrton produced together with TAG Heuer, and he was still with us at the beginning of its conception to have a say in its design.  In 2018 TAG Heuer released the first Carrera chronograph tourbillon editions, followed by another iteration in 2019. While many of us are quite fond of the original designs that feature a very distinct era specific aesthetic, such as small case sizes with heavily rounded edges, these new models are extremely modern in contrast. Launching today is the reference CBU5081.FT6274 – a serious chronograph watch with a grade 2 titanium case, ceramic tachymeter bezel that can measure up to 400 kmh, and a display of TAG Heuer watchmaking prowess in the form of a tourbillon at 6 o’clock. It doesn’t get much more contemporary sporty than a watch like this, using cutting edge materials and high horology watchmaking techniques such as its fully skeletonized dial and the tourbillon itself.  The yellow, blue, and green accents each have their spot around the dial of the watch, aiding in reading the elapsed time of the ch...

First Look – The new TAG Heuer Carrera Chronograph Tourbillon x Senna Monochrome
TAG Heuer Carrera Chronograph Tourbillon x Oct 31, 2024

First Look – The new TAG Heuer Carrera Chronograph Tourbillon x Senna

TAG Heuer and Senna Brand team up to celebrate Brazilian racing driver Ayrton Senna with a limited edition chronograph and tourbillon. As the watch brand most closely associated with motorsports, TAG Heuer’s partnership with Senna began in 1988 and continued until his tragic death in 1994 at the San Marino Grand Prix. On the 30th […]

TAG Heuer Remembers Ayrton Senna with Carrera Chronograph Tourbillon SJX Watches
TAG Heuer Remembers Ayrton Senna Oct 31, 2024

TAG Heuer Remembers Ayrton Senna with Carrera Chronograph Tourbillon

Legendary Formula 1 champion Ayrton Senna was a longtime TAG Heuer ambassador up until his death in 1994. On the 30th anniversary of his passing, the Brazilian driver is coming back to the fore with TAG Heuer unveiling the Carrera Chronograph Tourbillon x Senna just in time for the premiere of the Netflix series Senna. Based on the Carrera Chronograph Extreme Sport, the Senna edition is presented in titanium, carbon composite, and the colours of the Brazilian flag. It bears the driver’s emblem on the carbon composite and hour register at nine, while the case back depicts a helmeted Senna. Senna himself frequently wore the TAG Heuer S/el ref. S25.706C multi-function, which will also be seen in the upcoming television series Initial thoughts TAG Heuer is in some ways an underdog – because of its many affordable offerings, its higher-end models sometimes don’t get enough attention. The Carrera Dato “Glassbox”, for instance, is a vintage-inspired but original design that’s appealing and powered by an in-house movement. The Carrera Chronograph Tourbillon is an integrated chronograph with automatic winding, plus a flying tourbillon, albeit an industrial movement. The big and bold styling isn’t the retro-inspired design that Heuer enthusiasts appreciate, but the Senna edition is executed well and priced right. Personally speaking, the Senna edition is not my style - there are too Senna elements in the design, unlike the low-key regular-production version. However...

Nicholas Biebuyck, Heritage Director of TAG Heuer, believes “consumer interest is improving in quartz” Time+Tide
TAG Heuer believes “consumer interest Oct 23, 2024

Nicholas Biebuyck, Heritage Director of TAG Heuer, believes “consumer interest is improving in quartz”

If interesting design now trumps mechanical innovation in watchmaking, quartz technology like TAG Heuer's Solargraph has an important edge, Biebuyck explains.The post Nicholas Biebuyck, Heritage Director of TAG Heuer, believes “consumer interest is improving in quartz” appeared first on Time+Tide Watches.

REVIEW: Hands On With The TAG Heuer Carrera Chronograph Extreme Sport WatchAdvice
TAG Heuer Carrera Chronograph Extreme Sport Oct 20, 2024

REVIEW: Hands On With The TAG Heuer Carrera Chronograph Extreme Sport

The TAG Heuer Carrera Chronograph Extreme Sport is a piece that isn’t for the faint of heart, and is aimed squarely at those who appreciate motorsport – so we thought we would test drive this in the real world to see how it performs. What We Love: The bold design elements The rose gold case paired with the black accents Super comfortable piece to wear What We Don’t: The 44mm size won’t suit all wrist sizes Lack of a screw-down crown on a sports piece Lack of detailing and design on the rubber strap Overall Rating: 8.5/10 Value for Money: 9/10 Wearability: 8.5/10 Design: 8.5/10 Build Quality: 8/10 TAG Heuer’s motorsport roots are well-known, to the point where if you don’t associate TAG Heuer with motorsport, then I’d say that you’re probably also unaware of the brand. Ok, I’m being a little facetious here, but you get my point. The fact that they have a watch named after an F1 race (The Monaco) and another that was designed in 1963 after Jack Heuer was enamoured by the Carrera Panamericana race in Mexico (The Carrera) should give this away, but also highlights the brand’s close ties with motor racing. This is no more evidenced by the fact that TAG Heuer will be taking over from Rolex as the official timing partner for Formula 1 from 2025 for the next 10 years as part of the deal between Formula 1 and LVMH. Global Luxury Giant LVMH Inks A Historic 10-Year Deal With Formula 1 So it comes as no surprise that last month in early September, TAG Heuer lau...

Introducing – The New TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana Monochrome
TAG Heuer Carrera Chronograph Tourbillon x Oct 10, 2024

Introducing – The New TAG Heuer Carrera Chronograph Tourbillon x Porsche Panamericana

TAG Heuer, Porsche, and the Carrera Panamericana are the names that strike a chord with many, whether they’re motorsport or watch enthusiasts. The rich history connecting these three continues to unfold, and this year brings an exciting new chapter. TAG Heuer has just revealed the limited edition Carrera Chronograph Tourbillon x Porsche Panamericana, celebrating the […]

Hilarious behind-the-scenes press trip moments | TAG Heuer, Hamilton, Bovet, Omega, MoonSwatch Time+Tide
TAG Heuer Hamilton Bovet Omega MoonSwatch Oct 6, 2024

Hilarious behind-the-scenes press trip moments | TAG Heuer, Hamilton, Bovet, Omega, MoonSwatch

Time+Tide Tribe was born to offer our loyal and faithful more colourful, opinionated, and behind-the-scenes content. These last few months, Andrew, Marcus, and Zach have certainly shared their opinions – whether the watch they most regret buying, the watch they would never be caught dead wearing, or their favourite wristwatch category. Today, however, leans a … ContinuedThe post Hilarious behind-the-scenes press trip moments | TAG Heuer, Hamilton, Bovet, Omega, MoonSwatch appeared first on Time+Tide Watches.

Introducing: The TAG Heuer Carrera Chronograph European Limited Edition In Green Fratello
TAG Heuer Carrera Chronograph European Limited Sep 28, 2024

Introducing: The TAG Heuer Carrera Chronograph European Limited Edition In Green

Last year, TAG Heuer released two colorful versions of its 42mm Carrera Chronograph. Of course, the watches took inspiration from car racing. This year, the brand continues on the same track with a new limited edition that is only available in Europe. Although this one is also colorful, it’s a bit more toned down and […] Visit Introducing: The TAG Heuer Carrera Chronograph European Limited Edition In Green to read the full article.

TAG Heuer’s Latest Monaco in Racing Green SJX Watches
TAG Heuer s Latest Monaco Sep 19, 2024

TAG Heuer’s Latest Monaco in Racing Green

Having become something of a tradition, TAG Heuer debuts a new Monaco chronograph just in time for the Formula 1 Singapore Grand Prix. Following last year’s edition in shades of grey, the 2024 edition is the Monaco Chronograph Racing Green. Equipped with the Sellita-derived Calibre 11, the new Monaco features chronograph registers in a dark green synonymous with motorsport, set against a clean silver dial. Initial thoughts Arguably TAG Heuer’s iconic chronograph, especially after Steve McQueen wore one in Le Mans, the Monaco gets new livery that embodies its racing heritage. The tricolour dial in green, silver, and yellow is dressed in classic motorsports colours. The titanium case is also a nice touch, instead of conventional steel. However, this Monaco is powered by the Sellita-derived and modular Calibre 11, instead of the in-house Heuer 02 that was found in last year’s equivalent Formula 1 edition. The rationale for the Calibre 11 is a logical one: it allows for an unorthodox nine o’clock crown that replicates the layout of the vintage Monaco, whereas the in-house calibre necessitates a conventional three o’clock position. But the new Monaco still costs CHF9,100, which is less than the models with the Heuer 02 but not that much less. As a result, it’s not as good a value proposition as its counterparts with the in-house calibre, though it is an appealing execution in terms of colours and materials. An old-school design The familiar square Monaco case is in...

Hands-On With The Titanium TAG Heuer Monaco Chronograph Racing Green Fratello
TAG Heuer Monaco Chronograph Racing Green Sep 19, 2024

Hands-On With The Titanium TAG Heuer Monaco Chronograph Racing Green

I have a weird, ambivalent relationship with the TAG Heuer Monaco. While I am a great fan of its design and legacy, I am not a fan of the actual watch on my wrist. Or at least, I wasn’t. That’s why I was a little apprehensive when going into this hands-on review. The Monaco’s square […] Visit Hands-On With The Titanium TAG Heuer Monaco Chronograph Racing Green to read the full article.

REVIEW: Hands-On With The TAG Heuer Carrera Silver Panda! WatchAdvice
TAG Heuer Carrera Silver Panda! Combining Sep 13, 2024

REVIEW: Hands-On With The TAG Heuer Carrera Silver Panda!

Combining classic racing heritage with modern silver charm, I go hands-on with TAG Heuer’s latest offering in their Carrera Glassbox range! What We Love: Glassbox sapphire crystal design Sunray brushed dial Multiple little details that make the watch stand out What We Don’t: The bracelet design feels too standard for a watch of this calibre The date wheel could be better colour-matched to the dial to blend in more seamlessly. Lack of micro-adjustment on the bracelet Overall Rating: 8.9/10 Value for Money: 9/10 Wearability: 9/10 Design: 8.5/10 Build Quality: 9/10 Ever since the Carrera line was first introduced into the world of horology, with the Heuer Carrera released in 1963, it has been a symbol of precision and racing heritage. When it comes to the world of luxury timepieces, very few designs boast a balance of history, style, and racing inspiration quite like the TAG Heuer Carrera. Before we dive into the review of one of TAG Heuer’s latest offerings of the Carrera this year, it’s essential to understand one of the leading design features of this timepiece: the glassbox. While the glassbox design is one that came about recently from the brand, it does have a deep-rooted history that stretches all the way back to the original 1963 Carrera Chronograph timepiece. View this post on Instagram A post shared by TAG Heuer (@tagheuer) 1963 is arguably one of the most historic years for TAG Heuer, as this is when Jack Heuer introduced the Carrera, an entirely new st...

TAG Heuer Gets Extreme with the Latest Carreras Worn & Wound
TAG Heuer Gets Extreme Sep 5, 2024

TAG Heuer Gets Extreme with the Latest Carreras

If you’d told me eighteen months ago that the TAG Heuer Carrera would, in very short order, find itself once again at the center of enthusiast interest, there’s a very good chance I’d have laughed you out of the room. And yet, here we sit, 17 months on from the release of the Carrera ‘Glassbox’ and there can be no doubt - thanks in part to an expanded lineup of compelling variants of the 39mm chronograph, as well as exciting interpretations like the widely discussed and sought after Seafarer LE for HODINKEE - that TAG Heuer’s signature chronograph is one of the hottest watches on the market. But the Glassbox is only one side of the Carrera story. Now, TAG Heuer is leaning into the other side with the unveiling of a new technical chronograph. Where the Carrera ‘Glassbox’ looks to the history of the Carrera, the new Carrera Extreme Sport - introduced as a collection of six watches spread across two models: the TAG Heuer Carrera Chronograph Extreme Sport and the TAG Heuer Carrera Chronograph Tourbillon Extreme Sport - present a vision of the future and a bold one at that. The two new models share a lot in common, most notably a shared aesthetic and case design. Both the Chronograph Extreme Sport and the Chronograph Tourbillon Extreme Sport measure 44mm across, 15.1mm thick, and 49.7mm lug-to-lug. Certainly not small, but also decidedly wearable for a chronograph meant to wear large. The lug-to-lug measure, in particular, is deceptively compact and shou...

TAG Heuer Introduces the Carrera Chronograph Extreme Sport SJX Watches
TAG Heuer Introduces Sep 5, 2024

TAG Heuer Introduces the Carrera Chronograph Extreme Sport

After having expanded the line-up of its bestselling, vintage-inspired Carrera “Glassbox”, TAG Heuer now turns to something modern, the Carrera Chronograph Extreme Sport. Though it shares the Carrera moniker and TH20 movement, the new Extreme Sport chronograph is nothing like is retro counterpart. Available in titanium or 18k rose gold, the Carrera Extreme Sport is a big, bold chronograph with a skeletonised dial and integrated rubber strap. And at the top of the new collection is the Carrera Chronograph Tourbillon Extreme Sport, which is the most modern take on TAG Heuer’s affordable double complication of chronograph plus flying tourbillon. Initial thoughts TAG Heuer’s offerings are now mostly either vintage-inspired and hyper-modern. The Carrera Chronograph Extreme Sport definitely falls into the latter category. The open-worked dial is surprisingly intricate, with the X-shaped latticework finished with a combination of colour-treated frosted recesses and straight graining. With a skeletonised dial and chunky case, the Chronograph Extreme Sport feels similar to other watches in this segment, though the case is distinctive as the Carrera design. For anyone who feels TAG Heuer’s vintage-inspired watches are too traditional, this has the same in-house movement but presented in contemporary package. Like most watches of this style, the Chronograph Extreme Sport has an integrated rubber strap for a seamless clean profile, but never really fits as well as a convent...

First Look – The Bold, Racing-Oriented New TAG Heuer Carrera Chronograph Extreme Sport Collection Monochrome
TAG Heuer Carrera Chronograph Extreme Sport Sep 5, 2024

First Look – The Bold, Racing-Oriented New TAG Heuer Carrera Chronograph Extreme Sport Collection

This year, TAG Heuer is expanding its lineup by introducing a new collection, the Carrera Extreme Sport series with 6 different models, blending the brand’s legendary racing heritage with advanced materials and innovative design. Earlier this year, the brand unveiled the Carrera Chronograph x Porsche 963 in time for the 24h of Le Mans, paying […]

Hot Take: Brand-New TAG Heuer Carrera Chronograph Extreme Sport References Fratello
TAG Heuer Carrera Chronograph Extreme Sport Sep 5, 2024

Hot Take: Brand-New TAG Heuer Carrera Chronograph Extreme Sport References

TAG Heuer isn’t shying away from ultra-modern styling lately. Or, I should say, the brand offers a choice of modern and classic watches, even within the racing-themed Carrera line. For those who tend to prefer vintage looks, there is the Carrera Glassbox. If, however, you are more into futuristic designs, we have something for you […] Visit Hot Take: Brand-New TAG Heuer Carrera Chronograph Extreme Sport References to read the full article.

REVIEW: Hands On With The TAG Heuer Aquaracer Professional 300 GMT WatchAdvice
TAG Heuer Aquaracer Professional 300 GMT Aug 14, 2024

REVIEW: Hands On With The TAG Heuer Aquaracer Professional 300 GMT

TAG Heuer has refined their Aquaracer collection and with many improvements, we wanted to see what all the hype was about. Here’s what we thought… What We Love: Better proportions and size On-the-fly micro-adjust New colours and dial aesthetics What We Don’t: Being a Caller GMT rather than a Flyer GMT Cyclops window over the date aperture Some may find the clasp isn’t as sturdy as other pieces on the market Overall Rating: 8.75/10 Value for Money: 9/10 Wearability: 9/10 Design: 8.5/10 Build Quality: 8.5/10 TAG Heuer has been on a run of late. At the start of 2023, they brought us a new look Carrera Chronograph “Glassbox” for its 60th anniversary and seemed to knock it out of the park with these. This run continued through 2023 with new variations of the Carrera, but then mid-year, a range of new Monaco’s in titanium with skeleton dials popped up and we saw Max Verstappen sporting a unique version of one of these on his wrist for much of the year. This year, 2024 saw new Carrera variants come out at LVMH Watch Week, including the Dato and a teal green Tourbillon Chronograph and then at Watches & Wonders 2024, the Monaco Split Seconds Chronograph based on TAG Heuer’s Only Watch entry was released to much applause. Oh, and let’s not forget the Formula 1 x Kith collaborations. But, all this left us wondering, what about the Aquaracer? We saw smaller versions of the Aquaracer Northern Lights models at LVMH watch week, which gave us a small taste of what’...

TAG Heuer’s Affordable Chronograph Tourbillon in Blue “Panda” Livery SJX Watches
TAG Heuer s Affordable Chronograph Tourbillon Aug 12, 2024

TAG Heuer’s Affordable Chronograph Tourbillon in Blue “Panda” Livery

A limited edition available only in Europe, the Carrera Chronograph Tourbillon “Blue Panda” is another take on TAG Heuer’s value-minded complication. Retaining the familiar Glassbox case, this has an attractive white-and-blue dial with the flying tourbillon at six. Initial thoughts When TAG Heuer released the Carrera Glassbox in 2023, it was well received as a successful attempt at modernising a classic racing chronograph. Although the Glassbox is clearly vintage inspired, it is still an original design. The Blue Panda builds on the appeal of the Glassbox by making it more complication, adding a tourbillon to the mix. Notably, the Blue Panda is the only current variant of the Carrera Chronograph Tourbillon with contrast-colour registers, which gives more retro vibes. Although the 42 mm case is slightly bigger than the standard Carrera without tourbillon, the short lugs allow it to wear quite well on various wrists. Priced at €25,200 with taxes, the Blue Panda is priced similar to other versions of the model, and remains a decent value proposition. While it is far more expensive than the affordable chronographs that TAG Heuer is known for, it is affordable for this combination of complications. Though the in-house movement is industrially executed, it is high quality and packaged in the attractive Glassbox case. Another species of “Panda” The stainless steel case is 42 mm in diameter and 14.3 mm in thickness, and retains the signature elements of the Carrera Gla...

Sunday Morning Showdown: TAG Heuer Carrera Glassbox Vs. Tudor Black Bay Chrono Fratello
TAG Heuer Carrera Glassbox Vs Tudor Aug 11, 2024

Sunday Morning Showdown: TAG Heuer Carrera Glassbox Vs. Tudor Black Bay Chrono

Welcome to another Sunday Morning Showdown! Today, we return to our regular program after last week’s battle between two rather elegant and dressy chronographs. This week, we put the TAG Heuer Carrera Glassbox up against Tudor’s Black Bay Chrono. Both are vintage-inspired, automatic chronographs with a modern twist, and above all, they’re stainless steel sports […] Visit Sunday Morning Showdown: TAG Heuer Carrera Glassbox Vs. Tudor Black Bay Chrono to read the full article.