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Swiss Made

Legally regulated country-of-origin mark. Since 2017 requires at least 60% Swiss production cost, Swiss movement, Swiss development, and Swiss assembly and inspection.

Business News: Baselworld Inches Towards Calamity [Updated] SJX Watches
Rolex Apr 7, 2020

Business News: Baselworld Inches Towards Calamity [Updated]

Writing in a manner graceful yet irate, the president of the exhibitors committee of Baselworld – mostly made up of brands that exhibit that the event – has penned a quietly scathing letter to the organisers of Baselworld. [The fair’s response to the letter can be found in the addendum at the end of the article.] The letter, which I received a copy of, expresses the exhibitors’ dissatisfaction at well, everything, from the new date for the event to the proposed refunds for the “postponed” fair, while asking for a refund of fees paid for the cancelled event. Significantly, the letter ends with: “we fear that this will be the end, pure and simple, of Baselworld…”. While on the surface this might seem to be a group of exhibitors pushing back, it is a more nuanced – and perhaps more uplifting – picture. The president of the exhibitors committee, Hubert J. du Plessix, has a day job: head of investments and logistics at Rolex, in addition to being the president of the watchmaker’s pension fund. If there was ever a sterling example of the philosophy “speak softly and carry a big stick” in watchmaking, this is it. Seen in that light, Mr du Plessix, and by extension his employer, are standing up for the little guy: defending the interests of exhibitors who can ill-afford Baselworld even in the best of times, in an attempt to help the wider watch industry that is now on the edge of the precipice. The central atrium of Messe Basel, the convention hall des...

H. Moser & Cie started a joke that started the whole world wanting, now it’s ready for your wrist, for real Time+Tide
H. Moser & Cie started Apr 5, 2020

H. Moser & Cie started a joke that started the whole world wanting, now it’s ready for your wrist, for real

Anyone remember H. Moser & Cie.’s “April Fools” prank from last year? We just revisited it on our Instagram stories. If you missed it, allow me to explain. The @moserwatches Insta post from April 1, 2019, displayed what looked like a brand new model of the Swiss watchmaker’s popular Venturer range. But it was immediately … ContinuedThe post H. Moser & Cie started a joke that started the whole world wanting, now it’s ready for your wrist, for real appeared first on Time+Tide Watches.

Hands-On: Brivet-Naudot Eccentricity SJX Watches
Mar 30, 2020

Hands-On: Brivet-Naudot Eccentricity

French watchmaker Cyril Brivet-Naudot made his debut two years ago with the Eccentricity, a time-only watch that’s fascinating and impressive on many fronts. Not only is it almost entirely made by hand, the Eccentricity is intriguing in design and mechanics – from the overall architecture to details like the key-winding mechanism and regulator-style time display with a twist, and above all, the proprietary escapement. Just 29 years old, Mr Brivet-Naudot began working on the Eccentricity after graduating from the École Polytechnique Fédérale de Lausanne (EPFL), one of Switzerland’s best technical universities. Prior to that, he earned a diploma in watchmaking from the Lycée Edgar Faure in Morteau, a small town in eastern France that borders Switzerland. The school has gained a reputation for producing imaginative watchmakers, many pursuing a similar style that’s inspired by 19th century pocket watch movements, including Theo Auffret, a peer of Mr Brivet-Naudot. The result of three years of development, the Eccentricity is very much in the same vein as the watches produced by Mr Brivet-Naudot’s fellow graduates. It artfully combines a 19th century aesthetic sensibility with exotic features, including a novel, free-eccentric escapement, for which the watch was named. And it is built by hand: with the exception of the mainspring, hairspring, jewels and crystals, every component of the watch was made from scratch by Mr Brivet-Naudot, without the aid of CNC machine...

The Low-Key Debut of the Coolest Recent IWC Big Pilot SJX Watches
IWC Big Pilot Last month Mar 26, 2020

The Low-Key Debut of the Coolest Recent IWC Big Pilot

Last month IWC premiered a limited edition that has all the qualities of a hit: a bestselling classic in an exotic material, made in a very small run – and also incorporating nerdy, collector-oriented details. Instead, the IWC Big Pilot’s Watch Edition Black Carbon was debuted quietly, delivered to clients, and pretty much went unnoticed around the world. The first ever Big Pilot with a carbon fibre composite case, the Big Pilot Black Carbon has a black dial with grey hands and markings, replicating the colour of the composite case. It’s livened up by red accents on the power reserve indicator and seconds hand (and also the date disc, for a small number of special watches, more on that below). The famous “fish” More unusually, the Big Pilot Black Carbon has a “fish” crown – the oversized, onion-shaped winding crown has a stylised fish logo on its top. Despite being a seemingly trivial detail, the “fish” crown is dear to IWC enthusiasts, being a memorable element from IWC’s 20th century history – one many collectors regard as a golden age. From the 1950s until the mid-2000s, most water-resistant IWC watches featured a “fish” crown. The very first generation of the Big Pilot, the ref. 5002 introduced in 2002, featured a “fish” crown. Not long after, the “fish” crown was dispensed with in favour of a crown featuring the IWC “Probus Scafusia” emblem. This happened sometime in 2006, first with a “transitional” ref. 5002 that was equi...

Up Close: Seiko Prospex LX Spring Drive Diver SNR029 SJX Watches
Grand Seiko but more upscale than Mar 25, 2020

Up Close: Seiko Prospex LX Spring Drive Diver SNR029

Seiko produces a wide – really wide – variety of dive watches. Many are based on historical watches, with several of the high-end models in particular being inspired by the brand’s first 300 m dive watch of 1968. As a result, a good number of Seiko dive watches look pretty similar. When Seiko unveiled the Prospex LX line at Baselworld last year – the range is made up of six sports watches catered for air, land, and sea – the diver’s watch seemed, well, pretty similar to other Seiko dive watches. But the LX was not a typical range of sports watches, because it was designed in collaboration with Ken Okuyama, one of Japan’s most famous car designers – specifically, Mr Okuyama is best known for his work for Ferrari. The Prospex LX Spring Drive Diver SNR029 is a typical Seiko dive watch – it’s functional and solidly engineered, with a notably high quality of construction. But Mr Okuyama’s design adds a surprising degree of refinement to the design, which reimagines the retro style of the classical Seiko Hi-Beat diver of 1968 by sharpening the design and refining the details. Initial thoughts Seiko dive watches are highly regarded for their strong price-performance ratio at every level of the price spectrum. The Prospex LX Spring Drive Diver SNR029 is a mid-range model, more affordable than a Grand Seiko but more upscale than the base-model Prospex diver. In terms of functionality, fit and finish, the SNR029 scores highly. Legibility is excellent, Spring Dr...

Grand Seiko ups the ante – on itself – with the SLGH002, where classic meets cutting edge Time+Tide
Grand Seiko ups Mar 23, 2020

Grand Seiko ups the ante – on itself – with the SLGH002, where classic meets cutting edge

Seiko is a brand that is well accustomed to competing with itself. Both to raise the bar for the brand’s watches, and for the betterment of the global watch industry. From the revolution of bringing quartz-powered movements to the masses, to embarrassing the Swiss at their own Chronometer Trials, the intrepid Japanese pioneers can seem … ContinuedThe post Grand Seiko ups the ante – on itself – with the SLGH002, where classic meets cutting edge appeared first on Time+Tide Watches.

Ikepod Introduces the Megapod Automatic SJX Watches
Mar 20, 2020

Ikepod Introduces the Megapod Automatic

After the successful launch of its debut line of quartz watches in 2018, the resurrected Ikepod has now unveiled the Megapod, a remake of the quintessential Ikepod design, but now with an automatic movement. As with its earlier quartz offerings, the Megapod is an affordable, crowdfunded project. Originally founded by Swiss businessman Oliver Ike and legendary industrial designer Marc Newson in 1994, Ikepod gained a cult following for its incredibly distinctive, organic-UFO design. But hindered by high prices and artsy marketing, the brand’s watches never really sold widely, leading it to struggle financially. Ikepod folded in 2006, before being revived shortly after and then going under again in 2012, when Mr Newson finally parted ways with the brand. The Megapod M001 with a blue, sunray-brushed dial In contrast, today’s Ikepod is all about the same signature aesthetic, but matched with affordability. Led by a three-man investor group that includes Christian-Louis Col, an old hand in the luxury goods business who was most recently sales director at glassmaker Lalique. Recognising that the main draw of Ikepod’s watches lay in the inimitable design, and not finishing or movements, the brand now relies on low-cost production: it assembles the watches in Hong Kong, using dials and hands from Taiwan and cases made in China. As with the initial quartz-powered models, the Megapod has a stainless-steel case in the original Ikepod shape. It is a tad larger than the quartz mo...

Our 3 favourite watches from H. Moser & Cie.’s new Certified Pre-Owned Collection Time+Tide
H. Moser & Cie.’s new Certified Mar 17, 2020

Our 3 favourite watches from H. Moser & Cie.’s new Certified Pre-Owned Collection

In an increasingly common trend among Swiss watchmakers, H. Moser & Cie. has unveiled a dedicated, in-house managed range of certified pre-owned watches. Available for purchase directly through the H. Moser & Cie. website, the curated collection of timepieces are, according to Moser, meticulously inspected, serviced and polished back to factory original condition by the … ContinuedThe post Our 3 favourite watches from H. Moser & Cie.’s new Certified Pre-Owned Collection appeared first on Time+Tide Watches.

In the Eye of the Storm – A Letter From Geneva SJX Watches
Rolex which just closed all Mar 17, 2020

In the Eye of the Storm – A Letter From Geneva

Switzerland has declared a state of emergency as a result of the COVID-19 coronavirus. Almost everything is closed, including schools, shops, and restaurants, with only businesses offering the basic necessities, like banks and supermarkets, being allowed to open. There is bad news from Switzerland’s neighbours as well; the virus has spread fast in Italy. A recent poll showed that only 8% of the Swiss population feel they are in great danger. I can assure you that 100% of watch brands are feeling the pressure. Many watch factories, particularly the privately-held brands, have shut down completely or are about to. That includes Rolex, which just closed all its facilities for two weeks starting March 17. Watch sales are falling all around the world, with some brands suffering drops of 30-40% in February, and duty-free sales – which are substantial for the watch industry – falling by up to 90% in major airports. We have seen many crises, but this is unprecedented. But the biggest blow to the industry so far – the cancellation of the major watch fairs, Watches & Wonders (W&W;) and Baselworld. Even though very little is actually sold at the fairs, they were universal events that brought everyone together, almost like an annual reunion of old friends (and competitors). The fairs were a major, major part of the larger imagination, so the cancellations feel like a massive blow for everyone in the industry. The accelerating fallout First, the timeline of the virus’ i...

Unboxing the G-Shock Dream Project ‘Pure Gold’ in 18k Yellow Gold SJX Watches
Patek Philippe ref 5172G chronograph or Mar 16, 2020

Unboxing the G-Shock Dream Project ‘Pure Gold’ in 18k Yellow Gold

Preposterous, outrageous, and very, very cool, the G-Shock Dream Project ‘Pure Gold’ G-D5000-9JR was announced last year. The watch cost US$70,000 – about the same as a Patek Philippe ref. 5172G chronograph or a Voutilainen Vingt-8 in steel – which was a shocker. But with only 35 made, the Dream Project sold out faster than you can say DW-5000. Though the watches were allocated to clients via ballot in May 2019, the first watch was only delivered in January 2020, with the rest of the watches trickling out at a gradual pace until late 2021 when the final watch will be completed. The very first watches were delivered to retailers in Japan, but one recently arrived in Singapore, the only one sold in the city state. Most countries only got one, with very large markets like the United States getting two, and the rest going to Japan. Gold and iron Made entirely of 18k yellow gold – it weighs 297 g or about 10 oz – the Dream Project was first exhibited at Baselworld 2015 as a concept watch. According to watch magazine Chronos Japan, the idea for a gold G-Shock came from Yasuyuki Iima, the president of Eye Eye Isuzu, a noted watch retailer. His suggestion led to G-Shock inventor Kikuo Ibe embarking on a “dream project” – the solid-gold G-Shock. The watch took five years to make it to market primarily because of the challenge in making it as shockproof as a standard G-Shock – basically the watch’s functionality has to survive being thrown out a third-storey ...

The 2020 TAG Heuer Connected Watch Generation Three is the marriage of Switzerland and Silicon Valley that had to happen Time+Tide
TAG Heuer Connected Watch Generation Three Mar 12, 2020

The 2020 TAG Heuer Connected Watch Generation Three is the marriage of Switzerland and Silicon Valley that had to happen

The latest generation of the TAG Heuer Connected Watch has just been released and it represents a major and - practically everyone would agree - welcome departure from the tech and mindset of the previous two generations. Simply because it is now powered by Google Wear OS, which allows the Swiss to do what they do … ContinuedThe post The 2020 TAG Heuer Connected Watch Generation Three is the marriage of Switzerland and Silicon Valley that had to happen appeared first on Time+Tide Watches.

INTRODUCING: The Grand Seiko SLGA001 is their best dive watch yet Time+Tide
Grand Seiko SLGA001 Mar 9, 2020

INTRODUCING: The Grand Seiko SLGA001 is their best dive watch yet

This year is a big one for Grand Seiko as it is the 60th anniversary of the brand, a number already made special with several limited editions. Over the last few days they have released several more, one of which is arguably their most impressive dive watch yet. Say hello to the Grand Seiko SLGA001, … ContinuedThe post INTRODUCING: The Grand Seiko SLGA001 is their best dive watch yet appeared first on Time+Tide Watches.

Hands-On: The Kudoke 1 and Kudoke 2 SJX Watches
Mar 9, 2020

Hands-On: The Kudoke 1 and Kudoke 2

Two years ago, German independent watchmaker Stefan Kudoke announced his first proprietary movement, the Kaliber 1, which was developed in collaboration with Habring2. A year later, the movement has made its debut in a pair of classically-styled watches – the Kudoke 1 and Kudoke 2. Both models mark a stark departure from his earlier watches both in terms of design and price. Based in a small town east of Dresden, Kudoke was best known extravagantly engraved, skeletonised  timepieces, often powered by a Unitas-based movement (which meant they were all relatively large). But the latest Kudoke watches are far more understated, as well as attractively priced, starting at just over US$7,900. In fact, these watches present a compelling proposition, offering an unusual level of hand-decoration for its price bracket, save for a handful of other small independents, such as D. Dornblüth & Sohn. The Kudoke 1 Gently hand-engraved The Kudoke 1 is a well-designed watch showing the hours, minutes and seconds, while the Kudoke 2 replaces the seconds with a wonderfully engraved day and night indicator. Both watches are compact and thin enough to wear comfortably, though not quite so thin as to be true formal watches. Instead they feel like elegant everyday watches with discreet, appealing details in the hands, dial and movement. The two have the same steel case that’s 39 mm wide, but differ slightly in thickness due to the addition of the domed day and night indicator in the Kudoke ...

Was this the greatest limited edition Seiko of 2019? Time+Tide
Seiko Mar 7, 2020

Was this the greatest limited edition Seiko of 2019?

Editor’s note: Seiko dropped what seemed like an innumerable amount of limited edition timepieces in 2019, and that got us thinking – which one was best? That’s a much tougher question than it sounds, but this SLA033 dive watch surely has to be in the running. A revival of the prolific 6105, a watch made … ContinuedThe post Was this the greatest limited edition Seiko of 2019? appeared first on Time+Tide Watches.

Dr. Loosen And Jim Barry’s LoosenBarry: Two Suspenseful Rieslings From Germany’s Mosel Region And Clare Valley, Australia Quill & Pad
Mar 5, 2020

Dr. Loosen And Jim Barry’s LoosenBarry: Two Suspenseful Rieslings From Germany’s Mosel Region And Clare Valley, Australia

Clare Valley winemaker Jim Barry has teamed up with one of the most famous German producers, Dr. Loosen, to form a new joint venture called LoosenBarry. It currently offers two blends of Rieslings: one using Mosel grapes but made in the Australian style, while the other Riesling comes from Clare Valley grapes, but made in the German style. And the results are in!

Grand Seiko Introduces the Spring Drive 8 Days Jewelry SBGD205 SJX Watches
Grand Seiko Introduces Mar 5, 2020

Grand Seiko Introduces the Spring Drive 8 Days Jewelry SBGD205

For its 60th anniversary, Grand Seiko has just unveiled one of the most extravagant, and expensive, watches ever – the Grand Seiko Masterpiece Collection Spring Drive 8 Days Jewelry Watch (ref. SBGD205). Combining the flagship Spring Drive model – made at the artisanal Micro Artist Studio – with a lavish setting of diamonds and sapphires, the Spring Drive 8 Days Jewelry Watch is a departure from the typical, subtle formality of Grand Seiko design. The base of the Spring Drive 8 Days Jewelry Watch is the SBGD201, an immense, heavy and refined wristwatch powered by the impressive 9R01 movement. Equipped with three barrels that give it a 192-hour power reserve, the 9R01 is finished to the same level as the much-vaunted Credor Eichi II, thought the massive full bridge means there are few details visible on the back. The dial of the watch is unusual. Though Grand Seiko (and Seiko) have always produced jewelled watches for women, this is probably the first heavily gem-set men’s model in a long time. The centre of the dial has a granular, slightly sparkly “dial dust” finish that is identical to the dial finish on the standard Grand Seiko 8 Days. But it has a subtle constellation of Leo – the Grand Seiko emblem is a lion – incorporated into the surface of the dial and visible only up close. Around the diamond-dust centre are two white gold chapter rings, one set with large, baguette-cut stones and the other with smaller, brilliant-cut stone. Each of the hours and ...

Three things we’re *really* digging about the Zenith X Revolution El Primero A3818 Revival Time+Tide
Zenith X Revolution El Primero Mar 3, 2020

Three things we’re *really* digging about the Zenith X Revolution El Primero A3818 Revival

Last week, Zenith and Revolution magazine, as well as sister publication The Rake, dropped this – the El Primero A3818 Revival “Cover Girl”. This watch is a dead ringer for the original El Primero “Cover Girl”, so-called because it was the watch featured on the cover of Manfred Rössler’s book Zenith: Swiss Watch Manufacture Since 1865. … ContinuedThe post Three things we’re *really* digging about the Zenith X Revolution El Primero A3818 Revival appeared first on Time+Tide Watches.

Breaking News: Baselworld 2020 Cancelled, Becomes Baselworld 2021 [Updated] SJX Watches
Rolex Feb 28, 2020

Breaking News: Baselworld 2020 Cancelled, Becomes Baselworld 2021 [Updated]

On a fast-moving Friday that started with the first case of the COVID-19 coronavirus in the city of Basel being diagnosed according to Swiss newspaper Le Temps, the day culminated in the organisers of Baselworld 2020 announcing its postponement to January 2021, essentially cancelling this year’s trade fair. This comes a day after the organisers of Geneva watch fair Watches & Wonders announced it was cancelled, which wipes out the entire year’s calendar for the major watch industry events. Though the Baselworld organisers had initially planned to meet on Monday, March 2, according to an announcement by Hubert J. du Plessix, the president of the event’s exhibitors committee (and also the director of investments and logistics at Rolex), events got ahead of them. The primary catalyst Baselworld’s cancellation was the Swiss government declaring a ban on all gatherings of over 1,000 people, until at least March 15 – which instantly made the Geneva Motor Show, one of the automotive industry’s most important events, a non-starter. Now Baselworld 2021 will take place from January 28 to February 2, with press day happening on January 27. Baselworld managing director Michel Loris-Melikoff, commenting in the announcement of the event’s cancellation, stated “We have found a solution that enables the industry and all our customers to avoid losing a full year and at the same time reset their calendars for the beginning of the year, a period that is conductive to the...