SJX Watches
Ikepod Collaborates with Artist Tom Christopher
Having been resurrected three years ago, Ikepod is returning to collaborations with contemporary artists, this time for Megapod designed together with Tom Christopher, best known for his paintings of New York City streetscapes. Based the automatic model launched last year, the Ikepod X Tom Christopher Megapod is a 200-piece edition sold exclusively online, reflecting the reborn Ikepod’s focus on affordable watches sold direct to the consumer. The Tom Christopher Megapod is the brand’s first artist collaboration since the Jeff Koons and KAWS watches created by an earlier iteration of the company. To recap, the brand was originally founded by Swiss businessman Oliver Ike and industrial designer Marc Newson in 1994, but failed to achieve commercial success despite its distinctive designs, in part due to high retail prices that resulted from its small production and high-quality components. It closed its doors in 2006, before being revived by art collector and dealer Adam Lindemann, whose influence helped gets Mr Koons and KAWS on board. But the brand continued to focus on pricey watches, and went bust once again in 2012. Now owned by a pair of Swiss entrepreneurs, the latest iteration of Ikepod is very much sticking with entry-level watches. Initial thoughts Having been the brainchild of Mr Newson, and then backed by Mr Lindemann, Ikepod’s idiosyncratic timepieces were long popular with certain well-heeled fans of contemporary art. Kanye West, for instance, sported a...
