Parmigiani Introduces the Tonda PF Collection
When I spoke with Parmigiani chief executive Guido Terreni earlier this year, he described his plans for the brand’s product as having a “new direction for design, which is less ostentatious”, adding that Parmigiani will ” go back to the craft and excellence of the early days… with an eye on the world of today.” With the new Tonda PF collection launched to mark Parmigiani’s 25th anniversary, Mr Terreni appears to have pulled it off. Made up of four watches – ranging from a time-only to a pricey split-seconds – the Tonda PF is a synthesis of Parmigiani’s recent integrated-bracelet sports watch and its earlier Toric timepieces that were classical and Breguet inspired. The result is a sleek case and integrated bracelet matched with a refined yet minimalist guilloche dial featuring solid-gold hands and indices. Initial thoughts In a review two months ago, I wrote that liked the Tonda GT sports watch, though I thought the dial could be done better in several ways. The new Tonda PF does exactly that. It keeps everything that was good with the Tonda GT and enhances the rest. The dial has been stripped of superfluous elements while gaining a barleycorn engine turning. In fact, the dial is almost Moser-ish in its restraint, with the only marking being a small “PF” logo, which is made of solid 18k gold. And the upgrades in materials continue with the case, with all the steel model getting a knurled platinum bezel. And the movements have been enhanced. The...
Time+Tide
