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Results for The 1985 Swatch Consolidation

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The 1985 Swatch Consolidation

How Nicolas Hayek\'s ASUAG/SSIH merger (1983) and Swatch brand launch (March 1983) rescued Swiss watchmaking from the quartz crisis.

Should Serviceability Be A Factor When Buying A Watch? Fratello
Oris m among watch lovers Mar 7, 2026

Should Serviceability Be A Factor When Buying A Watch?

There’s an aphorism among watch lovers that the right mechanical watch never truly belongs to you; rather, it is something you just look after for the next generation. But beneath the romantic surface of that line, there’s a cold, hard truth: durability is only half the equation. The other half, which determines whether a watch […] Visit Should Serviceability Be A Factor When Buying A Watch? to read the full article.

First Look – Maurice Lacroix 1975 Master Grand Date Retrograde Monochrome
Maurice Lacroix 1975 Master Grand Date Jan 16, 2026

First Look – Maurice Lacroix 1975 Master Grand Date Retrograde

For more than a quarter of a century, mostly through its Masterpiece collection, Maurice Lacroix has delivered pretty appealing watches based on single or multiple retrograde indications – a design statement that somehow became a signature style for the brand. Following the recent launch of the Aikonic Master Triple Retrograde, a watch with retrograde displays […]

New Year, Higher Prices: Rolex Hikes Watch Prices By Nearly 6% Fratello
Rolex Hikes Watch Prices Jan 7, 2026

New Year, Higher Prices: Rolex Hikes Watch Prices By Nearly 6%

Ski jumping in Garmisch-Partenkirchen, the Vienna Philharmonic playing Strauss waltzes at the Musikverein, a hangover… This is a random selection of traditional events happening on January 1st. In the world of watches, there’s another unescapable tradition - Rolex price increases. As of January 2026, Rolex raised its prices by almost 6% on some watches. Since […] Visit New Year, Higher Prices: Rolex Hikes Watch Prices By Nearly 6% to read the full article.