SJX Watches
Bremont Revives the Orange Barrel for the MB Meteor
One of Bremont’s best known pilot’s watches is undoubtedly the “MB”, now in its latest iteration as the Altitude MB Meteor. Now led by Davide Cerrato and controlled by hedge fund manager Bill Ackman, Bremont has focused on aviator’s watch since its founding. The MB was one of its earliest models – “MB” is short for Martin-Baker, the British company that produces ejection seats, primarily for jet fighter aircraft, including the Eurofighter Typhoon and Lockheed Martin F-35. The original MBI was produced exclusively for pilots who successfully ejected with a Martin-Baker ejection seat, and that spawned a line of commercially available MB models. The MB Meteor continues the collection with a redesigned case in titanium, now with a striking orange “barrel”, a knurled case middle that gets its colour from a ceramic coating. Initial thoughts I’ve always liked the MB series because of the ejection seat connection. Admittedly, the link is a good dose of marketing, but it’s good storytelling that makes for a cool watch. The fact that the MB models in general are robust, no-frills, and relatively affordable also add to their appeal. The MB Meteor is the latest generation in the series. The model was already launched some months ago, but with a case “barrel” in plain colours. The new orange barrel is a standout feature, because it is the closest thing to the red barrel of the model that is available only to pilots who have ejected from a Martin-Baker seat. ...
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