Rolex Debuts the Perpetual 1908 in Platinum
Last year, Rolex made waves with its new dress watch collection, the Perpetual 1908. Initially comprising four references in yellow and white gold with silver and black dials, the 1908 now gains a new addition: the Perpetual 1908 (ref. 52506) in platinum. Continuing with the Rolex tradition of a dial colour unique to platinum models, the new 1908 features an ice blue dial finished with rice-grain guilloché that is traditionally applied with a rose engine. Initial thoughts The release of the 1908 was unexpected and marked a departure from the brand’s focus on sports watches. The models launched last year, however, were conservatively styled. The introduction of a guilloché dial, a first for the range, livens up the aesthetics of the 1908 while still retaining the overall design. The traditional engine-turning lends a three-dimensional effect to the dial, enhancing its aesthetic appeal. Additionally, it adds an artisanal touch to the model. The platinum ref. 52506 is priced at US$30,900, a sizeable increase over its yellow and white gold counterparts, but comparable to the pricing for other Rolex models, particularly with the addition of the guilloche dial. The Perpetual 1908 introduced last year in white gold (left) and yellow gold (right) “Rice-grain” guilloché The latest release showcases a striking ice blue dial adorned with an intricate guilloché “rice-grain” motif, achieved through the engraving technique of guillochage, whereby an engraver employs an eng...
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