Nov 23, 2023
Awake Introduces the Summetria, a Concept Watch Inspired by the Inherent Symmetry of the Natural World
Over the course of the last year, we’ve been keeping regular tabs on Awake, a microbrand with roots in France that operates within very narrow niches. Their watches are high concept and put a premium on storytelling, which admittedly is not everyone’s cup of tea. But we appreciate their creativity, and believe that this hobby is better and more interesting when brands like Awake are around to remind us that the watch world is encompasses a lot more than black dialed dive watches and vintage reissues. Their latest project, the Summetria collection, is based on perhaps their most abstract idea yet: the inherent beauty in nature, and the symmetry of all living things. The specific idea of symmetry is tackled here through guilloche dial treatments, which Awake relates to the natural symmetry of things like a butterfly’s wings or flower petals. Awake notes in their press materials for the Summetria collection that to human beings, symmetry seen in nature appears almost unimaginably complex, but the reason it exists at all is because “nature prefers simplicity.” From Awake’s perspective, it’s all about simplicity, and there’s a clear dichotomy there between the inherent complexity of watchmaking (and the application of guilloche) and the visual and functional simplicity of natural symmetry. Like I said, it’s abstract. But I appreciate that Awake is trying to draw connections between their watch designs and the natural world in ways that other brands do not ...
Fratello
