Time+Tide
Marketing guru explains why the MoonSwatch was a genius co-branding move
Last week at Watches & Wonders, I suspect that the watch that was discussed most regularly and with most animation wasn’t even released at the show. Countless times over dinners or drinks, I heard the subject of the MoonSwatch pop up and everyone had an opinion on the shock collaboration between Omega and Swatch. Some … ContinuedThe post Marketing guru explains why the MoonSwatch was a genius co-branding move appeared first on Time+Tide Watches.