Two Broke Watch Snobs
Scurfa Watches Review: Wish I Tried This Watch Brand Sooner
For under $300 is Scurfa Watches the full package? Get all the facts, details, and unique photos you need to make the best choice right here!
22,018 articles · 215 videos found · page 274 of 742
Two Broke Watch Snobs
For under $300 is Scurfa Watches the full package? Get all the facts, details, and unique photos you need to make the best choice right here!
Deployant
Six Independent Watchmakers who you may not know: Ch. Frodsham, McGonigle, Petermann-Bédat, Sylvian Pinaud, Tulloch and James C. Pellaton.
Two Broke Watch Snobs
Kaz and Mike celebrate 2 years of TBWS and share a handful of watches they hope to see discounted during the wave of Black Friday sales. What do you have your eye on this year? Be sure to share the watches you're hoping to hunt down this holiday season.
Deployant
The Chief Editor makes his picks from the crop of Baselworld 2018 watches. All likely to cause heart palpitations from your bank manager. Selection from Rolex, Grand Seiko, Andreas Strehler, H. Moser and Patek Philippe.
Revolution
Suzanne’s note to Santa isn’t just a list of watches, but a list of watches in very specific case/strap/dial combinations. Rudolph had better be good at helping take quick notes; just ONE day to Christmas now!
Worn & Wound
Well, here we go again. Just a few weeks after the launch of the Swatch x Omega Mission to Moonphase, which saw Snoopy appearing on a pure white MoonSwatch, we’ve got an entirely new creation featuring our beagle friend. By entirely new of course what I really mean is: another color. The Mission to Moonphase New Moon is an all black rendering of the Mission to Moonphase concept. Swatch has been teasing this release over the past several days on social media, so it’s not exactly a surprise, unless you think about the very existence of these watches in the first place, and the conversation that develops around them whenever a new one drops, which is, on its face, surprising. The new Mission to Moonphase New Moon arrives just before April’s new moon, which is also the date of the total solar eclipse that will be visible to millions of Americans in the eastern part of the country (and many more will see a partial eclipse, which is still quite a thing). One wonders why Omega and Swatch didn’t come up with an eclipse themed watch for the occasion. There are all kinds of ways to play with the idea of blotting out the sun. A Bioceramic rendition of the sun’s corona could have been a pretty cool thing. I shouldn’t say “could have been,” of course. It could well be in the works. Quantum physics has proven that if enough time passes, every possible rendition of the MoonSwatch will eventually come to fruition. Back to the Mission to Moonphase at hand. The New Moon re...
SJX Watches
Swatch and Omega are once again dropping another collaboration that is bound to be a hit, the MoonSwatch Mission to the Moonphase. Inspired by the Omega Speedmaster Moonwatch “Snoopy”, the new MoonSwatch features a moon phase along with an all-white Bioceramic case and matching white strap. Snoopy resides on the moon phase display at two o’clock, which features a hidden quote printed in Super-Luminova, “I can’t sleep without a night light!”, that is invisible except in the dark or when exposed to UV light. The Mission to the Moonphase is not a limited edition and instead part of the permanent collection. Initial thoughts Although the MoonSwatch has been a massive hit in terms of units sold – the total sold to date is in the low millions – recent iterations of the model haven’t been particularly exciting, with most of them simply having the addition of a gold-plated seconds hand. With the MoonSwatch Mission to the Moonphase, however, Swatch is bringing something more interesting to the table. While it certainly isn’t imaginative, the appeal of the watch is obvious. For one, it builds on the capitalises on the desirability of the actual Speedmaster “Snoopy”. At the same time, the all-white livery sets it apart from the other MoonSwatch iterations. Like the other versions of the MoonSwatch, the new Snoopy edition offers decent value at US$310. It is inexpensive, though it does feel inexpensive since the case is essentially plastic mixed with ceramic. B...
Monochrome
A few months ago, Swatch and Blancpain introduced the Swatch x Blancpain Bioceramic Scuba Fifty Fathoms. Yup, quite a mouthful. It’s effectively the follow-up of the Moonswatch, which can be seen as Swatch’s take on the Omega Speedmaster. We didn’t cover it on MONOCHROME for obvious reasons (it’s a quartz watch…) despite being a huge […]
Worn & Wound
I am an unabashed fan of Swatch. I’ve always loved Swatch watches, and as I’ve gotten deeper and deeper into the hobby over the years, my appreciation for them has only grown. They occupy a position that only a few other brands can claim, which is that they’re both an entry point into the hobby, and an arena for very serious collecting. Seriously, Swatch collecting is almost a separate category from watch collecting entirely, and requires a completely different base of knowledge, and, often, an appreciation for things that more mainstream collectors don’t often think about (like packaging, to name just one example). Swatch has been on something of a roll lately in my opinion, releasing a slew of watches that are genuinely interesting and visually striking, and sometimes paying homage to the brand’s early days in unexpected ways. One of my favorite pastimes around here is calling out the great things Swatch does besides the neverending collaborations with their luxury group siblings (it’s no secret that I’m not the biggest fan of the MoonSwatch and new Blancpain collabs), and a recent release, a collaboration of a different sort, caught my eye. Yes, Swatch has a new watch featuring classic iconography from The Simpsons, one of the most omnipresent pieces of pop culture in our lives over the last three decades. It’s a perfectly cromulent watch if there ever was one. The Seconds of Sweetness watch uses Homer’s famous pink donut as a motif, with ever pres...
Time+Tide
A couple of weeks ago, T+T reported how Swatch were suing the Malaysian government after it seized 172 of their watches from stores. The reason for the seizure? The watches, which come in either rainbow colours or a single colour with a rainbow trim, were released in support of Pride, the movement that promotes the … ContinuedThe post Wear this Pride-themed Swatch in Malaysia and you face a three-year jail term appeared first on Time+Tide Watches.
Time+Tide
Editor’s Note: Watches & Wonders means a bombardment of fresh releases, so we’re offering a quick overview of each brand’s new novelties – touching on each new reference or collection and their headlining points. Stay tuned throughout the week for deeper coverage, some of which will include live pics and our hands-on perspective. But for … ContinuedThe post WATCHES & WONDERS: Hublot hit a purple patch and release a brand new case shape appeared first on Time+Tide Watches.
Time+Tide
William Wood is known for their well built and accessibly priced timepieces, all of which are inspired by fire rescue and the brave people who put their lives on the line every day. We’ve covered the full backstory of the brand and its name before, but just to recap: William Wood was the name of … ContinuedThe post MICRO MONDAYS: The William Wood Triumph collection is a set of chronographs ready to catch fire appeared first on Time+Tide Watches.
SJX Watches
Swiss watchmaking conglomerate Swatch Group just announced its half-year 2020 results and unsurprisingly, it took a huge hit due to the COVID-19 pandemic. Although the group, which owns brands like Omega and Longines, had a good start in January with an operating margin of 17.3% – with the watch and jewellery brands performing a bit better than movement- and component-production division – the lockdown progressively imposed across the world since February severely impacted sales, leading to a steep declines in revenue and half-year operating loss, a first for the group. Group sales for the first half plunged 43.4% at constant exchange rates from a year earlier, resulting in an operating loss of CHF327m, compared to a profit of CHF547m for the same period in 2019. Most of the drop in sales was attributed to the lockdowns in most countries, resulting in widespread store closures. The Swatch Group saw up to 80% of both its own boutiques and third-party retailers close, meaning it had to rely on partially “partially feasible” e-commerce. And even after lockdowns were lifted, the group permanently vacated some of its retail space, as evidenced by disputes with its former landlord in Hong Kong, which has sued the Swatch Group for several million in allegedly unpaid rent. Due to its swiftly-streamlining retail network, the group’s employee count was trimmed by 6.5% since December 2019 to approximately 33,700 employees. This was also confirmed by anecdotal evidence fro...
SJX Watches
Hong Kong’s political unrest has resulted in the first fall in annual profits at the Swatch Group since 2018. The world’s biggest watchmaking group, which owns brands like Omega and Longines, just announced its 2019 results, showing declines in both sales and profits. Net profit fell 13.7%, while sales declined 1.8% at constant exchange rates, or 2.7% at current rates, to 8.24 billion francs. The drops in profit and sales were primarily due to a drastic contraction of its business in Hong Kong – a city with a population of just 7.4 million – where Swatch Group owns over 90 retail stores, largely catering to shoppers from the China. Sales in Hong Kong for the second half of 2019 fell by 200 million francs. While Hong Kong was the key driver of the decline, it was not the only one. The luxury watch business in general is suffering from anaemic growth, which is also evidenced by the watch division results at diversified luxury groups like LVMH and Kering. On a more positive note, Swatch Group has managed to fulfil its stated aims of reducing operating expenditure and thinning inventory. Operating expenses dipped about 6%, while operating cash flow rose 30% in 2019. And after several consecutive years of growth, the group’s inventories declined by 1% in 2019, to a still-substantial 6.85 billion francs at cost. It’ll be a slow 2020… With Swatch Group predicting the situation in Hong Kong will continue to be “challenging” in 2020, it is in a weaker positio...
SJX Watches
One of the iconic Swatch watches from its 1980s heyday was the Jelly Fish (ref. GZ010), which was unveiled in 1983, the same year Swatch itself was launched. A quartz movement entirely exposed in a clear plastic case – accented with brightly coloured hands – the Jelly Fish was a bestseller that encapsulated what Swatch was all about: no-frills but fun watchmaking. The Jelly Fish remained in production, in one form or another – there was even a COSC-certified chronometer limited edition (GK124) in 1990 – for over two decades. Now the spirit of the Jelly Fish returns as the Big Bold Jelly, essentially the same idea but in a larger watch case. The Big Bold Jelly features a quartz movement inside a Big Bold case, just like the recent limited editions created in collaboration with fashion label A Bathing Ape (BAPE). The case is a large 47mm in diameter, with the crown unusually positioned at two o’clock. But just as with the original Jelly Fish, the case is clear plastic, while the band is translucent silicone. And the hands are rendered in bright colours – red, yellow and blue – with a bit more colour provided by the gilded wheels within the movement. Key facts and price Big Bold Jelly Ref. SO27E100 Diameter: 47mm Height: 11.75mm Material: Clear plastic Water resistance: 30m Movement: Quartz Functions: Hours, minutes, and seconds Strap: Silicone with aluminium pin buckle Availability: At Swatch stores Price: US$110 For more information, visit Swatch.co...
SJX Watches
A long snaking building that stretches some 240m, the new Swatch headquarters in Biel, or Bienne in French, is the culmination of five years of work. Selling about 9.5m watches a year for about 450m Swiss francs of revenue, according to Swiss bank Vontobel, Swatch was the foundational company of its parent, the aptly named Swatch Group, which also owns Omega and Longines. Like many of its parent company’s recent projects, the Swatch building was designed by Japanese architect Shigeru Ban, the 2014 Pritzker Prize winner who is best known for his works of wood or paper, as well as his temporary structures for humanitarian aid. Its new home is covered in a honeycomb timber grid that incorporates windows, nine balconies and solar panels. Visible from the inside is the Swatch logo, derived from the Swiss cross, incorporated into some of the grid’s cells. And hidden within the structure is a network of wires and cables for telecommunications, electricity and the like. The Swatch headquarters, with the Omega building at the far left The Swatch building ends in La Cite du Temps, which sits in front of the Omega factory and headquarters Shigeru Ban, Nayla Hayek, and Nick Hayek Jr at the opening ceremony on October 3, 2019 The glass-walled Swatch store in front of the new headquarters With the new headquarters in the background Light, flexible and sustainable, the timber beams used for the outer structure number some 4,600, all precisely cut to fit with join with each other per...
Time+Tide
The Swatch Group have published their 2019 Half-Year Report, revealing some interesting information. The group has reported an increase in their inventory levels, which include components, movements and watches, to a total of 7.1 billion Swiss francs (up 2.6 per cent from 2018). More broadly, the group, which owns brands such as Tissot, Longines and … ContinuedThe post BUSINESS NEWS: Why the Swatch Group has millions of watches sitting in warehouses appeared first on Time+Tide Watches.
The Swatch Group announced on 29 August the creation of a revolutionary balance spring with exceptional paramagnetic characteristics. This balance spring is made from a new non-magnetic compensating alloy called Nivachron™ which the Swatch Group developed in collaboration with Audemars Piguet.
Two Broke Watch Snobs
The first time that I was introduced to a Swatch Sistem51 was in a marketing email from Hodinkee announcing their collaboration with Swatch. The Swatch Sistem51 cost $150, which piqued my interest immediately. It was only a fraction of the cost of anything else that Hodinkee offered (besides a magazine).
Deployant
Swatch introduces its Spring-Summer 2018 collection, which dives into the Swiss watchmaker’s DNA. Spring and summer are all about the great outdoors, and Swatch takes the party from the garden to the street before heading to the beach.
Fratello
In September, I ended up spending more time in airport lounges than in my living room at home. Sometimes, that’s not so bad, especially when it means new opportunities! One highlight was visiting Switzerland to tour two Swatch Group production sites. At one, I saw how movements are made, and at the other, I watched […] Visit Inside The Swatch Sistem51 And Bioceramic Production Sites to read the full article.
Hodinkee
Last year I took a trip to Swatch's Sistem51 factory, and many people seemed to enjoy getting a glimpse of the other side of watchmaking that we typically don't glamorize. Industrialization, in a way very opposite from classic watchmaking, is a different kind of technical art entirely. It's diametrically opposed to the philosophies of construction and finishing that you would expect from a classic watchmaker or brand, but as a result, that visit was one of the most interesting manufacturing sites that I've ever seen. I had no idea that I'd be back so soon, but then again, I certainly would have no idea that a collaboration between Swatch and Audemars Piguet would be around the corner. So a little more than a year later, I found myself back in Biel, Switzerland, right outside of Swatch headquarters, making my way back to the Swatch Museum (still some of the most fun you can spend in a watch museum), the Swatch Drive-Through shop right outside of Swatch headquarters, and finally making the drive back out into the Swiss countryside to go see some Swatch factory sites. Of course, this time, it was in the hopes of seeing how things might have changed with the addition of the Royal Pop as a product on the factory lines. This trip wasn't all just déjà vu, however. In my visit last year to the ETA Sistem51 site in Boncourt, it just so happened that the ETA site in Grenchen, responsible for the production of Swatch's Bioceramic composite, was under renovation. They were in the mi...
Fratello
Why use a traditional, coiled balance spring when you can use a 14-micron-wide and 120-micron-“thick” silicon blade instead? With the latter, Girard-Perregaux set out to overcome the inherent challenge of fluctuating power delivery in mechanical watches. The goal for the 235-year-old Swiss watchmaker from La Chaux-de-Fonds was to achieve consistently superior precision. The quest involves […] Visit Hands-On With The Girard-Perregaux Neo Constant Escapement — Could We Catch The Purple “Butterfly” Inside? to read the full article.
Monochrome
Following two difficult consecutive years, with sales down 12% in 2024 and 7% in 2025, the Swatch Group, the Swiss watchmaking giant owner of brands such as Omega, Breguet, Longines, and Tissot, is now back to growth. Indeed, as indicated by its half-year 2026 report, Swatch Group recorded “a strong increase in sales, up +8.5% […]
Fratello
The breakaway is five minutes ahead of the peloton. It’s a strong group, and you’d better do your best to catch the four Bravur Team Heritage watches that are in the lead. They look strong and stylish in their historical team kit colors of St. Raphaël, Peugeot, Renault, and Mercier. Forget about the ultra-aero Lycra […] Visit Catch The Four Bravur Team Heritage Watches In The Breakaway to read the full article.
Time+Tide
Just when we thought the MoonSwatch hype had been well and truly usurped by the recent AP x Swatch collaboration, Swiss giants Omega and Swatch went and broke the internet again last week, announcing their latest collaboration piece: the MoonSwatch Mission to the Moon 1969. Limited to just 1,969 pieces, the bioceramic special edition receives … Continued
Teddy Baldassarre
The latest Swatch x Omega MoonSwatch Mission To The Moon 1969 goes high end with 11g of gold and an application process.
Hodinkee
What We Know It's kind of funny saying this, but it's been a bit of time since we've seen a new Moonswatch. Given the news cycle around this year's Swatch x Audemars Piguet launch, it makes a lot of sense that Swatch has held more Moonswatch releases in its back pocket, ready for when the time is right to get people talking again about its most popular high/low collab. Today's new Mission To The Moon 1969 Moonswatch is the most limited of the Moonswatches, with only 1,969 pieces made in total. It's certainly a special execution, with an homage to Apollo 11's Moon landing in—you guessed it—1969. But unlike an actual Omega Speedmaster Moonwatch, where the story is a huge part of the appeal to the collector, I have a feeling that this Moonswatch's appeal lies in its use of Omega's 18K Moonshine Gold. It's certainly not the first time Swatch has used Omega's gold alloy in Moonswatches, but this one has a lot of that gold. With the dial, hands, pushers, and crown all in Moonshine Gold, there are eleven grams total in each of these watches. Interestingly, Swatch is saying that the gold used for this edition is melted down from spare Omega parts from that era, which then ties the connection with Omega much closer together. This edition pairs a matte black Bioceramic case with all those bits of gold and black accents to complete the look. The Moonshine Gold dial is given a vertically brushed finish. No lume to be found on these hands, as the gold beveled applied indices are fi...
Time+Tide
Celebrating the Apollo 11 Moon landing, the MoonSwatch Mission to the Moon 1969 is limited to just 1,969 individually numbered pieces.
Fratello
Swatch did it again! A new Swatch x Omega MoonSwatch was launched at the same time (09:32 AM EDT / 15:32 CEST) as the Saturn V rocket from the Apollo 11 mission in 1969. Swatch has a good feel for historical relevance and released yet another cool MoonSwatch variation. Mission To The Moon 1969 The […] Visit We Have A Lift Off! Meet The New Swatch MoonSwatch Mission To The Moon 1969 to read the full article.
Question, suggestion, or just want to say hi? Drop a note.