2,435 articles · 66 videos found · page 3 of 84
Time+Tide
Food, travel, Japanese independents, and a Rolex Submariner she spotted across a room like a scene from a rom-com. This is her story.The post Rolex Sub, Studio Underd0g x Fears, & a rare Japanese grail - Erika’s 3-WATCH THROW DOWN appeared first on Time+Tide Watches.
Fratello
“Sorry, sir, we don’t serve Pepsi here anymore.” I have heard this before. Last time, I was presented with a disgusting hipster alternative, locally sourced and seemingly made of organic wastewater from small-batch sewage systems housing free-range rats. That’s what it tasted like to me, anyway. “Come on, no Pepsi or Coke?” We need at […] Visit Rolex: “Sorry, Sir, We Don’t Serve Pepsi Here Anymore” to read the full article.
Time+Tide
Leveraging the "Beztimate" system of trusted watch buying/selling platform Bezel, watch geeks can now bet on the future prices of watches.The post You might not be able to buy a Rolex, but you can now bet on the future price of one appeared first on Time+Tide Watches.
Fratello
Another Friday, another list. This week, we follow up on last week’s list of the top five Rolex GMT-Master II alternatives with the best alternatives to the Rolex Explorer II. It’s a logical step since the two models offer much of the same functionality. But they are inherently different watches in terms of presence and […] Visit Fratello’s Top 5 Rolex Explorer II Alternatives In 2026 to read the full article.
Time+Tide
Discontinuation rumours around the Rolex GMT-Master II "Pepsi" are nothing new, but a new development may mean they now have more legs.The post Has Rolex discontinued the GMT-Master II Pepsi? appeared first on Time+Tide Watches.
Video
They're out now! Join me and Kai was we talk about the latest releases from Rolex 🔥
Fratello
Another Friday, another list! This week, we continue our series looking for alternatives to some of the world’s most popular watches with five alternatives to the iconic Rolex GMT-Master II. The Crown’s iconic GMT watch set the standard for travel watches. While its legacy is undeniably grand, the modern GMT-Master II is not always the […] Visit Fratello’s Top 5 Rolex GMT-Master II Alternatives In 2026 to read the full article.
Fratello
There’s an odd sort of feeling to taking a Rolex Explorer II into the ocean. Even here, off the rolling waves of Sydney’s eastern beaches, you notice something about this watch that most sports watches I’ve spent time with simply don’t share: it feels in its element. You don’t take a 16570 into the surf […] Visit Why I Could Fall In Love With The Quirky Rolex Explorer II Ref. 16570 to read the full article.
Time+Tide
This new episode of 3-Watch Throw Down is the 3rd in our latest video series, and we welcome Georgia Benjamin to the stage.The post Georgia Benjamin’s 3-Watch Throw Down: Vintage Omega, Rolex Day-Date & Family Heirloom appeared first on Time+Tide Watches.
Fratello
Another Friday, another list! This week, we’re starting a new series looking for alternatives to some of the world’s most popular watches. We’ll kick the series off with five alternatives to the iconic Rolex Datejust. The Crown’s classic, with roots going back to 1945, is one of the most popular daily wearers. While its legacy […] Visit Fratello’s Top 5 Rolex Datejust Alternatives In 2026 to read the full article.
Two Broke Watch Snobs
We did a hands-on comparison between the Casio Duro and Rolex Submariner on wearability, accuracy, water use, and long-term value.
Video
What can we expect tomorrow at Watches and Wonders 2026? Kai and I take a deep dive into all of Rolex’s announcements in this podcast. Enjoy!
Two Broke Watch Snobs
We reviewed these Rolex GMT-Master II alternatives for wearability, reliability, design, and value to help you avoid the waitlist and the markup.
Monochrome
It seems like a trend that endurance races are won with only seconds between the podium finishers. We’ve seen it in this year’s Dakar, where Luciano Benavides won the Bikes class with just two seconds difference over second-place man Ricky Brabec. We’ve seen it in last year’s Rolex 24 at Daytona, where the entire podium […]
Time+Tide
The Rolex Day-Date is inarguably one of the most iconic watches of all time, but Jason Lee argues that its ref. 1803 guise might be its best.The post An owner’s review of the vintage Rolex Day-Date ref. 1803, and why it’s such an underrated watch appeared first on Time+Tide Watches.
Fratello
A few hours from now, when a Rolex clock strikes 1:40 PM GMT-5, we’ll hear the roar of engines on Daytona International Speedway - a polyphonic roar made up of 60 engines across four categories. We’ll hear the raw howl of the GTD and GTD Pro categories, familiar supercar sounds. Bee-like, buzzing overtones, emanating from […] Visit The Rolex 24 At Daytona Endurance Race Returns Today - With Rolex Daytonas Awaiting The Winners to read the full article.
SJX Watches
Many collectors wait months, or even years, to get ‘the call’ to come pick up their Rolex Daytona. But in Daytona Beach, Florida on Sunday, one lucky individual will take delivery after waiting just 24 hours. Of course, there’s a catch: they must win one of the most grueling endurance races in all of motor sport: The Rolex 24 at Daytona. In other words, it’s not exactly a day at the beach. A day before the green flag is set to fly, Rolex has taken the wraps off this year’s trophy. Curiously, it’s not a ‘Le Mans’ edition, which features a cleverly constructed 24-hour elapsed time sub-dial, but rather a standard two-tone Cosmograph Daytona ref. 126503 with a one-of-a-kind engraving on the case back - a configuration that’s been awarded to the race champion going back to at least 2017. The ‘Daytona’ Daytona Rolex has been associated with a 4.2-mile stretch of hard-packed sand on the Atlantic ocean for nearly a century. The unique conditions of Daytona Beach made it the home of speed in the early 20th century, where several land speed records were broken. The brand’s first testimonee from the world of motor sport, Sir Malcom Campbell, was arguably the king of Daytona Beach, setting a record of 438 kmh in 1933 while wearing a Rolex Oyster. Rolex’s first motor sport testimonee Sir Malcolm Campbell on Daytona Beach in 1935. Image © Bettmann/CORBIS Rolex deepened its association with Daytona in 1963 by naming its chronograph collection after the famous...
Video
The Rolex teaser for 2026 is out - here's what you see and what it means!
Time+Tide
Tennis in Melbourne, watches in Milan and watch brands changing hands in Geneva - it's all happening this week.The post A spot of tennis with Rolex at the Australian Open, Richemont sells Baume & Mercier + LVMH Watch Week 2026 appeared first on Time+Tide Watches.
Fratello
Ski jumping in Garmisch-Partenkirchen, the Vienna Philharmonic playing Strauss waltzes at the Musikverein, a hangover… This is a random selection of traditional events happening on January 1st. In the world of watches, there’s another unescapable tradition - Rolex price increases. As of January 2026, Rolex raised its prices by almost 6% on some watches. Since […] Visit New Year, Higher Prices: Rolex Hikes Watch Prices By Nearly 6% to read the full article.
Monochrome
New year, new resolution, new price rises… Some things never change. This article shouldn’t come as a surprise. For some years now, on the first days of the year, we publish the complete list of updated prices for Rolex. Indeed, new year means new price policies and new price lists for watch brands, and the […]
Time+Tide
Zach visited the Ahmed Sediqqi Rolex boutique in Dubai to get hands-on with some insane Rolex Certified Pre-Owned Day-Date watches.The post We checked out some insane Rolex CPO Day-Date watches in Dubai appeared first on Time+Tide Watches.
Time+Tide
Despite Rolex’s ongoing success and massive 2025, the brand’s moves this year have left some collectors tilting their heads.The post Why 2025 was a weird year for Rolex appeared first on Time+Tide Watches.
Video
For many years, I have brought up the debate between Rolex watches vs other luxury watch alternatives such as Omega. Today, this watch collector discussion still lives on, though perhaps it is time to consider trying...
Fratello
Not too long ago, Rolex added a surprise Submariner Date desk clock to its collection. If you are familiar with the brand’s accessories, you know that a variety of cufflinks are available to match your Rolex timepiece. But with the introduction of the new Rolex Submariner Date desk clock, the ultimate accessory is now an […] Visit A Close Look At The Rolex Submariner Date Desk Clock Ref. 909010LN to read the full article.
Fratello
We’ve almost reached the end of 2025, and what a year it was for horology! First of all, I have the feeling it really flew by. It started with a bang when LVMH hosted its watch week last January, and just last week, I returned to Paris for Breguet’s 250th-anniversary celebration. My picks for the […] Visit The Best Watches Of 2025 - RJ’s Picks From Breguet, Chopard, Rolex, And More to read the full article.
Fratello
Another Friday, another list! This week, we continue the series of our favorite watches of 2025. This week, we’re focusing on our favorite GMT watches released in the past 12 months. After last week’s list of dive watches, GMT watches are an easy second category. Just like last week, we picked our five favorites from […] Visit Fratello’s Top 5 GMT Watches Of 2025 - Featuring Nomos, Tudor, Rolex, And More to read the full article.
SJX Watches
The marketing history of Rolex shows a brand building its public face step by step through symbols, carefully chosen moments, and tightly controlled messages. From its beginnings in 1905, Rolex shaped a clear, recognisable image, with a strong emphasis on visibility, control and consistency. The company spent real effort defining what the name Rolex should evoke and how that image would appear in print, in shop windows and on people’s wrists. Where many watchmakers leaned on language around heritage and handcraft, Rolex developed a communication style rooted in achievement, trust and broad recognition. The brand favoured association: with pilots, swimmers, climbers, tennis players, orchestras, laboratories and prize-giving institutions. Sponsorships, endorsements and even model names formed a linked pattern, presenting the Rolex watch as the natural companion of records, frontiers and public success. Hans Wilsdorf, the founder, treated promotion and product as parts of the same task. He saw that a claim about performance gained weight when tied to a visible test or public event, and that reputation could grow through displays of endurance, accuracy and elegance under pressure. The waterproof Oyster case, observatory trials, Channel swims, aviation flights and Himalayan expeditions all served as stages on which the watch and the story moved together. Across the decades this approach produced one of the most coherent brand stories in modern watchmaking. Through long-standi...
Two Broke Watch Snobs
Explore the best Rolex Submariner homages we’ve ever reviewed. These are dive watches that respect the original iconic design without feeling cheap or disposable.
Video
Thinking about getting a Pepsi? Here's all you need to know about one of Rolex's biggest Icons in the upcoming year of 2026 - how it wears, the hard facts, what it's actually good for and most importantly : PRICES.
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