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Results for Bauhaus (Watch Design)

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It's Official: Swatch and Audemars Piguet Are Planning A Collaboration Watch Hodinkee
Audemars Piguet Are Planning 15h ago

It's Official: Swatch and Audemars Piguet Are Planning A Collaboration Watch

Swatch is planning a collaboration with Audemars Piguet, expected to be one of the most significant and talked-about watch releases of the year. Swatch began teasing the tie-up last week with social media posts featuring the distinctive font associated with AP's iconic Royal Oak model and the words 'Royal' and 'Pop.' That led to hordes of speculation online that the brand was preparing a collaboration with AP. And then, over the weekend, the two marques confirmed that indeed they would be releasing the new product on May 16.  Many Swatch boutiques, including its main store in Geneva, are displaying boxes or chests (presumably holding the watch models) promoting the new Royal Pop collab, in much the same way they did with the Omega and Blancpain collaborations ahead of the launches.  An Audemars Piguet X Swatch chest in the window at a Swatch boutique in Geneva. So, what will the Audemars Piguet x Swatch watch be? Well, we simply don't know at this point, but there are plenty of clues suggesting what it could be. The 'Pop' model line from Swatch has been around for decades and has served as a fashion-forward way to reimagine timekeeping and watches. First introduced around 1986, the Swatch 'Pop' watches could be removed from their straps and 'popped' into various accessory holders. These ranged from pocket watch holders, chains, and lanyards to refrigerator magnets and even a RECCO-branded accessory holder/transmitter for avalanche safety.  A current, Swatch 'Pop' pocke...

Full Jaeger-LeCoultre Immersion: Three New Marc Newson Atmos And Memovox Designs, Milan Design Week, And Homo Faber Fratello
Jaeger-LeCoultre Immersion Three New Marc Apr 25, 2026

Full Jaeger-LeCoultre Immersion: Three New Marc Newson Atmos And Memovox Designs, Milan Design Week, And Homo Faber

Jaeger-LeCoultre had a pretty impressive Watches and Wonders, with several high-horology releases and a new range of integrated-bracelet Master Control models. The team would surely have been forgiven for taking a few days off in the lovely Vallée de Joux to catch its breath. Instead, JLC flew straight to Milan, Italy, for the Salone del […] Visit Full Jaeger-LeCoultre Immersion: Three New Marc Newson Atmos And Memovox Designs, Milan Design Week, And Homo Faber to read the full article.

AI Designed My Custom Swatch Watch SJX Watches
Swatch Mar 25, 2026

AI Designed My Custom Swatch Watch

Announced last year, Swatch’s AI-DADA platform is now live, enabling customers to design and build their own custom Swatch with a design that will never be repeated. With a low entry price and quick turnaround, I took the platform for a spin. Why AI Swatch has been a design-oriented brand since its debut in 1983. Not only has Swatch produced a dizzying array of original designs of its own, over the years the brand has collaborated with celebrated artists and leading institutions to democratise access to wearable art. About a decade ago, Swatch’s world-class logistics infrastructure enabled it to offer customised watches via an online configurator that enabled customers to mix and match different elements from a pre-selected range of options. That was quickly followed by the ability to generate a custom-printed design, by dragging a Swatch template over a selection of human-created patterns and designs. The AI-DADA system, launched earlier this year, builds on this basis in way that only Swatch could pull off. The system leverages an undisclosed large language model (LLM) to generate a custom design based on a user’s 300-character prompt. The result is a made-to-order Swatch of the customer’s own design, delivered in as few as five days. What’s more, the cost is little more than an off-the-shelf model, at just US$195. With little to lose, I took the plunge. AI-DADA Swatch watches are powered by standard quartz movements in the typical New Gent case size. Three str...

Subprime Reporting? Thoughts On The Recent Morgan Stanley/Swatch Group Controversy Fratello
Swatch Mar 6, 2026

Subprime Reporting? Thoughts On The Recent Morgan Stanley/Swatch Group Controversy

Morgan Stanley Investment Management published its Ninth Annual Swiss Watcher on February 19th. The report dives deep into the commercial performance of the Swiss watch market on a brand-by-brand level. I assume very few watch enthusiasts read the whole thing, but one table is rather famous: the top 50 Swiss watch brands ranked by turnover. […] Visit Subprime Reporting? Thoughts On The Recent Morgan Stanley/Swatch Group Controversy to read the full article.

A New Batch of Worldtimers from Farer Have Arrived Worn & Wound
Farer Have Arrived It’s hard Feb 5, 2026

A New Batch of Worldtimers from Farer Have Arrived

It’s hard to keep track of all the watch trends that come and go over a calendar year, and while it’s not been as smoking-hot-popular as skin divers and GMTs, the worldtimer complication has been enjoying some time in the sun recently. Joining the herd is the Farer World Timer 2026 Collection, which beefs up an already-impressive (and early to the trend) lineup with three new colorways. In fact, the Farer World Timer was first launched in 2019, well before recent additions that have piqued the watch world’s interest, and it’s that confident backlog that has allowed Farer to introduce three new pieces with a level of design refinement that other relative newcomers may lack.  Before we dive into the new colorways, let’s get the basics down: each Farer World Timer sports a 39mm 316L stainless steel case (and varying finishes depending on the model) with an impressive 11mm of thickness, and a democratic 45mm lug-to-lug measurement. One crown, inset with a Farer “A”-embossed bronze cap, sits at the 3 o’clock position, while the other, wearing a World Timer marque, rests at 10 and operates the outer rotating bezel. The crowns, domed sapphire crystal, and exhibition caseback ensure a decently robust 100 meters of water resistance. Inside, a Sellita SW331-2 Elabore movement should guarantee reliability, accuracy, serviceability, and a 56-hour power reserve. A bespoke Farer rotor is color-matched to the central 24-hour disc on the dial.  Speaking of that disc, it...

Swatch Expands their Art Watch Lineup with a New Guggenheim Collaboration Worn & Wound
Omega MoonSwatch line they’ve managed Jan 21, 2026

Swatch Expands their Art Watch Lineup with a New Guggenheim Collaboration

Few watch brands enjoy the instant brand recognition of Swatch, especially non-luxury brands. Sure, Swatch has its haters-though I’ve always found said haters unimaginative and lacking in whimsy-but the fact that their social cache and cultural relevance has stayed steady for decades is impressive. A self-proclaimed horology superfan could argue that there is nothing mechanically impressive about the brand’s offerings, but that misses the point of Swatch entirely; after all, fashion is not a dirty word.  All of this sounds like vindictive talk from a Swatch sympathizer, but really, it comes from a place of genuine admiration for the brand’s ability to stick to their guns, both aesthetically and from a business standpoint. Even with recent splashy collab offerings like the Omega MoonSwatch line, they’ve managed to stay affordable, accessible, and above all, collectable.  Swatch is no stranger to collaborations with museums and artists, but even so, the new Guggenheim Collection promises some snazzy new wrist candy for fine art enthusiasts. Inspired by the works of Edgar Degas, Paul Klee, Claude Monet, and Jackson Pollock, and created in tandem with the Guggenheim New York and the Peggy Guggenheim Collection in Venice, the line is just the latest entry in Swatch’s long-standing relationship with the fine art world. Four watches are available from the collection: two feature 34mm biosourced material cases, while the other two measure in at 41mm. Biosourced mat...

Omega x Swatch MoonSwatch Review: Three Years Later Teddy Baldassarre
Swatch Sep 24, 2025

Omega x Swatch MoonSwatch Review: Three Years Later

Within the last few years, one watch has received more hype - or overhype - than any other: the multi-brand collaboration that set the watch world on fire three years ago, the Omega x Swatch Moonswatch. People waited hours in line for it. Flippers grabbed as many as they could and listed them well above their retail cost all over the internet. People were charmed. People were horrified. Either way, people were talking.  Wherever you stand on the old Omega x Swatch MoonSwatch debate, no one can argue that its very existence didn’t change the landscape of watches irrevocably. We have firmly entered the post-MoonSwatch era. But now, three years later, what change did this unlikely Bioceramic collaboration incite? What’s up with this collaboration now? And will this duo of watch giants ever be stopped?  Below, I will tackle the controversial topic we’re gathered here today to mull over: the Omega x Swatch MoonSwatch. Further, I will do my best to break down the context of it all in an easily digestible manner, mix in my own philosophical musings on ways to look at this Frankenstein hybrid of luxury-meets-mass-production, and dive into one specific piece from the 11 original models, in form and function. So without further ado, let’s get into the good stuff.  Some Context When the first round of the Omega x Swatch MoonSwatch blasted onto the scene, it was something of an example of right product, right time. The hallowed (or blasphemous) year was 2022, which, as ...

Watches, Stories, and Gear: The Jot N Pop, Stirling Timepiece’s Jarvis GMT, and The Return of Iconic Designs From Tom Bihn and Giant Mouse Worn & Wound
Seiko Aug 30, 2025

Watches, Stories, and Gear: The Jot N Pop, Stirling Timepiece’s Jarvis GMT, and The Return of Iconic Designs From Tom Bihn and Giant Mouse

“Watches, Stories, and Gear” is a roundup of our favorite content, watch or otherwise, from around the internet. Here, we support other creators, explore interesting content that inspires us, and put a spotlight on causes we believe in. Oh, and any gear we happen to be digging on this week. We love gear. This week’s Watches, Stories and Gear is sponsored by Stirling Timepieces. Check out the new Jarvis Diver GMT and a link to their website below. Notorious EDC and Big Idea Design Create the Jot N Pop Photo courtesy of Dave Svarte These days, collaboration is the name of the game. Whether it’s teaming up with a famous soda brand (looking at you Seiko and Jack Mason), or two EDC powerhouse brands creating something entirely different. When our team was at Blade Show this year, we got a sneak peak of the first Jot N Pop prototype and knew it was going to be something special.  According to Tom Medovich, “The Jot N’ Pop is what happens when you mash up Big Idea Design’s Pocket Pro with the Beer Bomb. A titanium pen that’s built to do whatever you throw at it, as long as whatever you throw at it is writing stuff down or opening bottles.”  Regardless of how they came up with this idea, we can’t think of a more perfect tool for staying hydrated and taking notes! Built upon the design of the Pocket Pro, the new Jot N Pop is entirely machined from Grade 5 titanium (no plastic parts!), with a pocket clip made from grade 4 Ti for spring tension. Arguably the mos...

Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event] Fratello
Swatch Aug 28, 2025

Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event]

Welcome to another on-location episode of Fratello Talks, this time from the Watch Valley event in Utrecht, where the Swatch Group unveiled its latest novelties for 2025. In attendance were Nacho, Daan, and RJ, keen to get a full preview of the year’s releases from the brands present. The event was packed with exciting novelties […] Visit Fratello Talks: Swatch Group Releases 2025 [Live From The Utrecht Watch Valley Event] to read the full article.

Industry News – Swatch Group Reports Sales Down 7% and Profit Decline for First Half of 2025 Monochrome
Longines Tissot Jul 17, 2025

Industry News – Swatch Group Reports Sales Down 7% and Profit Decline for First Half of 2025

In a challenging environment for the watch industry, Swatch Group, the Swiss powerhouse owner of brands such as Omega, Longines, Tissot and Breguet, reported sales of CHF 3,059 million for the first half of 2025, representing a decline of 7.1% at constant exchange rates and 10.4% on a comparable basis. The operating profit dropped to […]

Blancpain Swatch Review Teddy Baldassarre
Blancpain May 18, 2025

Blancpain Swatch Review

The origin of Blancpain x Swatch is the story of two vastly different watchmakers. One is the oldest watch brand in the world, in existence since 1735, and renowned for making some of the most high-end luxury timepieces in the industry, regularly carrying prices of thousands or even tens of thousands of dollars. The other traces its origins only to the 1980s and made its name by producing plastic-cased, mass-market fashion watches for youthful consumers at average prices around $300. Through a convoluted series of events arising from watch-industry upheavals in the late 1990s and early 2000s, the newbie department-store brand bought the historical prestige brand, making it part of a modern-day Murderers Row of legacy watchmakers within what is now known as the Swatch Group. Both brands continued to do what they did best, and never did their efforts really intersect. Blancpain has adhered to its philosophy of never, in its almost-300-year history, making a watch with a quartz movement. Swatch, by contrast, was the brand that brought quartz into the mainstream of Swiss watchmaking in the first place, and still uses quartz movements in most (but not all) of its voluminous output of watches. But the watchword (no pun intended) of the 21st Century timepiece industry seems increasingly to be, Never Say Never. The Omega x Swatch MoonSwatch (Obviously) Omega x Swatch MoonSwatch "Mission On Earth" In 2022 came a scenario that was somehow both unthinkable and inevitable at the same ...

Introducing the Swatch SCUBAQUA Collection, a Series of Colorful Divers, Just in Time for Summer Worn & Wound
Swatch May 9, 2025

Introducing the Swatch SCUBAQUA Collection, a Series of Colorful Divers, Just in Time for Summer

If there’s one drum I’m constantly banging in the watch enthusiast discourse, it’s that the Swatch MoonSwatch is probably among the least interesting watches made by the brand. I know, I know. They are a phenomenon. They have probably introduced untold numbers of new collectors to our hobby. And they are meant to be fun and I should just chill out. This is all incredibly valid. But as a somewhat older, somewhat more grizzled watch collector who fondly remembers a pre-MoonSwatch era, I’m very much of the opinion that Swatch remains on the vanguard of creativity, you just have to walk past that MoonSwatch display briefcase in the boutique.  This week saw the release of what I think is a great example of a watch that is more impressive in just about every way than a run of the mill MoonSwatch. The new SCUBAQUA Collection even uses the same Bioceramic material found in the MoonSwatch, but in a way that, to my eye, is more uniquely Swatch. Based on the classic Swatch Scuba collection, the new SCUBAQUA watches are a thoughtful update using new materials with enhanced specs and a more contemporary feel.  The new SCUBAQUA watches are all about color and transparency, achieving what the brand calls the “jelly effect,” a principle common to many similarly transparent and colorful Swatches over the years. Each watch combines Bioceramic in the solid color sections of the case with castor oil derived biosourced materials for the transparent components. The dials in each v...

Making A Case For Catch-And-Release Watch Collecting Fratello
Mar 12, 2025

Making A Case For Catch-And-Release Watch Collecting

I was recently watching a video on the excellent 5 Watt World guitar channel on YouTube. Host Keith Williams discussed catch-and-release guitar collecting as a way to enjoy the hobby. This makes a lot of sense for guitars as each has a different feel and sound, triggering different playing. You could even argue that you […] Visit Making A Case For Catch-And-Release Watch Collecting to read the full article.

Introducing – The new Swatch x Blancpain Scuba Fifty Fathoms Pink Ocean is… Very Pink Monochrome
Blancpain Scuba Fifty Fathoms Pink Jan 23, 2025

Introducing – The new Swatch x Blancpain Scuba Fifty Fathoms Pink Ocean is… Very Pink

Following a rather unmanageable success with the Moonswatch collaboration with Omega, Swatch did it again in 2023 with yet another brand from the group – this time Blancpain – and with another emblematic watch – the Fifty Fathoms. The result, an accessible Bioceramic watch inspired by Blancpain’s famous dive watch, came with an automatic movement […]