Two Broke Watch Snobs
6-Year Review: Does The Seiko 5 Sports Live Up To The Seiko SKX?
Our long-term wear tests compare the Seiko 5 Sports and the Seiko SKX on comfort, reliability, pricing, and who each watch is really for.
Results for Grand Seiko Ushio
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Two Broke Watch Snobs
Two Broke Watch Snobs
Bulova vs. Seiko: Are Affordable Watch Fans Sleeping on Bulova?
After nearly a decade reviewing affordable watches, we ask: has the community been overlooking Bulova in favor of Seiko?
Fratello
Hands-On With The Seiko Speedtimer SSC959 European Limited Edition
The Seiko Speedtimer traces its roots back to the 1960s, offering plenty of sports timing and racing pedigree. Today, I got a chance to go hands-on with the line’s latest incarnation, the solar-powered SSC959 limited edition. I say “limited,” but Seiko is producing a whopping 3,000 of these. Perhaps more important than its numerical limitation […] Visit Hands-On With The Seiko Speedtimer SSC959 European Limited Edition to read the full article.
Fratello
Fratello On Air: Seiko’s Triumphant Return
Welcome to another episode of Fratello On Air! This week, we discuss the triumphant return of Seiko to the forefront of value-laden watchmaking. For some, perhaps the massive Japanese company never left. From our perspective, though, 2025 has been a turning point. We feel that the brand has truly listened to its fan base and […] Visit Fratello On Air: Seiko’s Triumphant Return to read the full article.
Deployant
Impressions on the new Seiko Rotocall
The 2025 reissue of the Seiko Rotocall is a curious and deliberate throwback to an era when digital watches were not just tools, but symbols of technological optimism.
Video
My Next Watch: Grand Seiko or Rolex?
SJX Watches
Seiko’s Design Project Bears Fruit with the Collection 1
The Seiko Collection 1 is the first commercial release from the brand’s revived Power Design Project. The look revisits the Tissé, one of many popular Seiko designs from the 1980s. A delicate watch on a beaded bracelet, it was a big hit in Japan. Four decades later, its spirit returns in a compact, unisex format designed to be worn loosely like jewellery. Designed by Yuya Suganuma, the Collection 1 debuts as a 500-piece limited edition in each of three colours, blending typical Seiko build quality with a playful, accessory-first design. Initial thoughts For much of the Swiss watch industry, the 1980s was an era marked by the painful triumph of quartz technology. But on the other side of the world, quartz pioneer Seiko was thriving. The brand’s catalogues of the era reflects the optimism of the moment with an astonishing number of interesting designs, many of which have been reimagined over the years; we’ll likely see more of them in the future. The Tissé was one such model, introduced as a ladies watch in 1984. A tiny watch on a beaded steel bracelet, the Tissé was designed to be worn loosely, and became a big hit in the home market. The Tissé was eventually discontinued, but the concept was reimagined in 2022 as part of the brand’s re-launched Power Design Project, an internal design initiative with the theme of “rebirth”. The watch that would become the Collection 1 drew attention for questioning traditional norms for wristwatch ergonomics. It was designe...
Worn & Wound
The Seiko Rotocall, a Cult Favorite From the 1980s, is Back
Seiko’s latest is as surprising as it is satisfying. The reissue of the Rotocall, a digital watch born in 1982, worn by astronauts, and beloved for decades by fans of oddball 80s quartz, is completely unexpected, but finds Seiko working in the register we love to find them in. Which is to say, raiding the archives in a meaningful way that breathes life into classic references and references you might not actually know too much about. I have a feeling the Rotocall might fit into both camps. That’s the nature of a cult favorite, after all. The original Rotocall reference, A829-6019, was conceived as a digital watch that would be a bit easier to operate and use but not lose any of the inherent functionality of a watch meant to perform in multiple disciplines. Rather than a complex menu system or arcane mode switching using a series of buttons, the Rotocall’s functions could be changed quickly by rotating the distinctive octagonal bezel. Setting the time, using a countdown timer, activating stopwatch functionality, and more are all clearly defined by the bezel position. Once you move the bezel to the desired function, a pair of buttons on either side of the case control the action. Think about some of the more complicated digital watches out there and how you might actually navigate from the time display to, say, a calendar, and you start to realize the value here. The simplicity, according to Seiko, was favored by many astronauts, and the Rotocall saw action on well ove...
Two Broke Watch Snobs
The New Seiko Rotocall Makes Casio Look a Little Old-Fashioned
A revival of the 1982 Seiko Rotocall with a rotary function bezel, compact case, and space age history-now part of the regular catalog.
Fratello
Introducing: The New Seiko “Rotocall” Series
Well, well, well, Seiko is on a nice roll! Last week, we covered the new limited-edition Prospex GMT Seashadow, and it garnered the type of enthusiasm we used to see with all Seiko releases. Additionally, the limited edition of watches has already sold out. Today, it seems that we have another mega hit in the […] Visit Introducing: The New Seiko “Rotocall” Series to read the full article.
Two Broke Watch Snobs
Seiko’s Affordable Field Watch Icon Just Got Its First Real Update in Years
The Seiko Alpinist is back. A slimmer case, new 6R55 movement, and vintage branding make this one of the best affordable field watches of 2025.
Video
LIVE FROM WATCHES AND WONDERS - Frederic Bondoux, President Grand Seiko Europe, Presents Evolution 9
Two Broke Watch Snobs
Seiko vs Orient: Takeaways from 10 Years of Hands-On Testing
After a decade of reviews, we compare Seiko and Orient on design, performance, durability, and value to help you choose what's right for you.
Time+Tide
Bamford’s glowing vision of paradise is realized with latest Seiko 5 collaborative limited edition
This colourful 5KX takes George Bamford's signature baby blue colour and blends it with orange and translucent elements.The post Bamford’s glowing vision of paradise is realized with latest Seiko 5 collaborative limited edition appeared first on Time+Tide Watches.
Worn & Wound
Seiko and Bamford Team Up for a Colorful New Limited Edition
By now the Bamford name shouldn’t be unfamiliar to you. Having just taken a breath from launching their latest collaboration with Oris, the British brand has turned its sights towards Seiko with the release of their Seiko 5 Sports BAMFORD Limited Edition. With Bamford’s track record of highlighting versus cannibalizing its collaborators, the result between the two brands has resulted in a vibrant, eye-catching release that takes inspiration from a variety of sources: Seiko’s archival collage techniques, anime, retrofuturism, and the pursuit of paradise. To best understand this collab, Bamford and Seiko produced a short anime for the release. In it, we see a salaryman at his desk, late at night. Suddenly, his Seiko 5 BAMFORD Limited Edition transports him to a verdant landscape, a sort of Eden outside of the office. While the message behind this video is fairly straightforward, it’s the creative liberty in which the two brands have taken to marry this partnership and solidifying what I have long suspected: Bamford is a concept brand versus a brand who occasionally builds products around a concept. And, as such, Seiko is all the better for it. In terms of the watch’s design, the blue skeleton dial is, of course, what one notices first, and is inspired by George Bamford’s vision of duality, attempting to capture two worlds in one design. Underneath, we see the inner mechanics of the day-date display. Further design choices which highlight Bamford’s imaginations ...
Time+Tide
Are these new Seiko Presage Classic Series watches the best dressy daily wearers for US$1,000 or less?
Affordable robust elegance?The post Are these new Seiko Presage Classic Series watches the best dressy daily wearers for US$1,000 or less? appeared first on Time+Tide Watches.
Monochrome
Introducing – The Seiko 5 Sports Bamford Limited Edition SRPL95
While all of us are now pretty familiar with the Seiko 5 Sports collection, and in particular the SKX series (an accessible aquatic-like watch inspired by the cult SKX007 of the past), there are also dozens of cool limited editions and bold collaboration models based on this platform. The latest in line, which will once […]
Video
Everything you need in a watch from the Grand Seiko SBGN019 and SBGN021
Worn & Wound
From the Seiko SKX to the SPB317: How I Fell in Love with Seiko Again
At the end of summer 2014, Dad gave me my first mechanical watch. There was nothing ceremonial about it; he simply handed me the box in the car. “I’m starting a new tradition, and it’s a grown-up gift since you’re heading to college,” he said. I looked down at the box. It said Seiko. I was familiar with the brand. In fact, it was what I had been wearing up to that point: reference SNE039, a mid-sized solar-powered watch that Grandpa gave me when he saw me showing interest in it. I still have it. But this Seiko was different. It was a reference SKX173, a sibling of the beloved SKX007 dive watch that has led many a good man down the rabbit hole. It had a waterproof case, rotating dive bezel that I had no clue how to operate, and most importantly, an automatically winding movement. “It’s easy – just shake it a bit to get it going,” said Dad. (OGs will remember the caliber 7s26’s lack of hand winding). I took the watch out of the box and shuffled it back and forth gently to coax it to life. It did, and as I stared at the sweeping seconds hand, I marveled that a microscopic team of gears, levers, and springs were all working harmoniously just to tell time. As an incoming engineering student, I couldn’t have asked for a better gift. I secured the black rubber strap on my wrist, and that was that. The remainder of the summer was spent reading everything I could get my hands on about Seiko watches and mechanical timekeeping at large. The excitement of movin...
Time+Tide
Seiko partners with REGAL for an upscale take on upcycling with latest Presage Classic release
Seiko teams up with high-end Japanese shoemaker REGAL Shoes & Co. on a sustainability-focused collaboration.The post Seiko partners with REGAL for an upscale take on upcycling with latest Presage Classic release appeared first on Time+Tide Watches.
Monochrome
Introducing – The Ai-Iro Blue Seiko Presage Classic Series SPB525 and SPB527
If you’re looking for a classic watch with elegance, solid watchmaking credentials, a slight retro touch and a price that doesn’t break the bank, the Seiko Presage collection never falls short of offerings. While mostly known for its artistic dials, bringing Japanese crafts into the spotlight, the collection has grown dramatically to become the dressy/elegant […]
Time+Tide
From whiskies to Negronis: Seiko continues its run of cocktail-inspired Australasian limited editions with the Presage SRPL96J ‘The Conte’
Seiko follows 2023's SRPK50J 'Irori Moments' and 2024's SRPL20J 'Ichigo Ichie' with a Negroni rather than whisky -inspired Cocktail Time.The post From whiskies to Negronis: Seiko continues its run of cocktail-inspired Australasian limited editions with the Presage SRPL96J ‘The Conte’ appeared first on Time+Tide Watches.
Time+Tide
New releases from Timex, Farer, Seiko and more
What better auspicious sign for this weekend than a watch inspired by the king of cocktails?The post New releases from Timex, Farer, Seiko and more appeared first on Time+Tide Watches.
Video
Grand Seiko SBGC231 Spring Drive GMT Chronograph Limited Edition 20th Anniversary Spring Drive 9r94
SJX Watches
Seiko Upcycles Leather for the Latest Presage
Seiko adds a new limited-edition to its line of affordable dress watch with the Presage Classic Series Upcycled Leather Strap that sports knurled bezel, golden-brown gradient dial, and with a leather strap made from shoe leather offcuts supplied by Regal, a Japanese shoemaker best known for its leather dress shoes. Initial Thoughts Though strange on the surface, the Seiko Presage and Regal tie-up makes sense. Both are affordable, solid offerings in their respective segments, and also distinctly Japanese. Notably, Regal is launching the saddle shoes that produced the offcuts later this week. The watch itself is a good looking iteration of Seiko’s familiar entry-level dress watch. The bezel and smoked dial are a pleasing combination that set this apart from most Presage models. Seiko didn’t mention the impetus for this collaboration in press materials; I suspect geography was a part. Regal builds its top of the line shoes in the town of Morioka, near Morioka Seiko Instruments, the heart of Seiko’s domestic mechanical watch production. That proximity lends a lot of authenticity to the collaboration for me, and I wish it were part of Seiko’s messaging, though I understand most consumers don’t care. At the same time, Regal is little known outside Japan, but its shoes are a fixture in major Japanese department stores. The transient nature of leather straps is arguably a shortcoming in watches like the new Presage, or the Kodo Constant Force Tourbillon at the other en...
Monochrome
Introducing – The New Seiko Presage Classic Series SPB529
Seiko’s latest Presage Classic Series looks back at the late Edo period (specifically the Bunsei era, 1818-1830) with a gradient dial shade that was popular at the time. Perhaps even more emphasis is given to the straps that highlight upcycling with the use of leather offcuts from fine shoemaking. Inspiration was taken from the signature […]
Deployant
New: Seiko Presage x Regal
Seiko releases a new Presage Classic in collaboration with Japanese shoemaker Regal, with a classical watch which draws inspiration from fine leather shoes.
Time+Tide
Seiko celebrates one of the most iconic Japanese cars of all time, the Datsun 240Z, with three limited edition Speedtimers
The 1960s and 70s were formative decades for both the Japanese car and watch industries - and that's what these three watches celebrate.The post Seiko celebrates one of the most iconic Japanese cars of all time, the Datsun 240Z, with three limited edition Speedtimers appeared first on Time+Tide Watches.
Fratello
Introducing: The Seiko Alpinist EU Limited Edition In Blue
There’s no shortage of Seiko releases these days, but few pique our interest quite like a new Alpinist. The rugged field watch has earned cult status over the years, balancing quirky charm with real-world capability. Now, with the introduction of the Seiko Alpinist SPB531, the brand adds a Europe-only edition in a deep, moody blue. […] Visit Introducing: The Seiko Alpinist EU Limited Edition In Blue to read the full article.
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