Windup Watch Fair NYC 2025 Recap: Ten Years In and Still Breaking the Mold
Ten years in, and the Windup Watch Fair still feels like a completely new way to interact with the watch industry. For three days in midtown Manhattan, Center415 transformed from a sleek Fifth Avenue venue into the living, breathing heart of watch enthusiast culture. No velvet ropes, no VIP lists-just open doors, multiple halls full of watches, and a community that’s grown from a scrappy gathering of enthusiasts into one of the most important fixtures on the watch industry’s calendar, with over 11,000 attendees. This year marked the fair’s tenth anniversary, and we didn’t celebrate quietly. We expanded the layout to four full halls, bringing together more than 140 brands from 17 countries. We’d like to sincerely thank our Lead Sponsors: Bremont, Bulova, Christopher Ward, Oris, and Shinola. Without these strong anchors this experience wouldn’t be free and open to everyone. We’d also like to express our gratitude to each and every brand who participated, bringing some of the most interesting watches and products to the event and continuing to nudge the industry forward! When guests arrived, they entered through the EDC Expo, presented by Topo Designs-an energetic reception area filled with the gear, tools, and accessories that round out modern enthusiast life: knives, pens, packs, and all the small essentials that speak the same design language as the watches themselves. Beyond that, three additional halls awaited, each blending independent and enthusiast b...
Fratello
