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Geneva Watch Days 2026: the 10 releases worth knowing so far
From a chronograph-free Zenith El Primero to a €390,000 Gerald Genta minute repeater, ten of the watches that actually landed at Geneva Watch Days 2026.
Results for The Heuer Carrera (1963)
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Chopard's L.U.C 1963 Heritage Chronograph Returns in Prussian Blue, Limited to 25 Pieces
The beloved vintage-inspired chronograph gets a new dial color, and it's a serious upgrade from the forest green original.
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The Tudor Northflag GMT Is Back, and This Time It Actually Has Something New to Say
A decade after its debut, Tudor's explorer icon returns sharper, more refined, and with a GMT complication that changes the whole proposition.
WristBuzz
IWC Pilot's Watch Chronograph 41 Mercedes-AMG Petronas F1 Team: Purple Is the New Black
IWC drops a bold purple-dialed Pilot chronograph timed to the Singapore Grand Prix, and it's one of the more striking F1 collabs we've seen from Schaffhausen in a while.
Deployant
The Collector’s View: Revealing My Watch Collecting Journey by Not Knowing Where It’s Going
From TAG Heuer to Rolex, Citizen and Trilobe, I reflect on how my watch collecting journey —and my definition of a good watch—has evolved.
Video
FIRST TIME handling a MICRO-ROTOR watch - Beaufort Permian Rift is a STONE dial STUNNER
A special thank you to all the channel members:
WristBuzz
Is the Rolex Submariner the most iconic watch ever?
Seventy-two years, one silhouette, and the single most recognised watch on earth. The Submariner survived James Bond, Steve McQueen, the quartz crisis, the wait-list era, and its own ubiquity. Time to answer the question everyone tiptoes around: is it actually the most iconic watch ever?
Hodinkee
The Business of Watches Podcast: Geneva Watch Days President And Former CEO Of Bulgari Jean-Christophe Babin
This week on The Business of Watches, we're getting a preview and history lesson of Geneva Watch Days. Born in the dark days of the pandemic in 2020, it was a new kind of watch industry gathering that prioritized access and community over exclusivity. Jean-Christophe Babin, the former Chief Executive Officer of Bulgari, has been there from the beginning. He tells us why Geneva Watch Days started and why it's still needed. We discuss what to expect at this year's event and what the future of watch industry events might bring. Jean-Christophe Babin.Photo courtesy LVMH With some 71 brands exhibiting, GWD has more marques than that other big watch show in Geneva that happens each spring, but it's very different in tone and feel. Using a 'decentralized' concept, brands pay fees based on their size and revenue and the show allows for plenty of smaller, boutique brands to show off their wares. Open to the general public, it certainly isn't as glitzy nor as pricey an event as some others. Babin says the entire budget of GWD is likely less than the cost of staging and running a major booth at Watches and Wonders. A veteran who has served as the head of LVMH's watch unit as well as the CEO of TAG Heuer, Babin has seen the industry through a myriad of cycles, giving him a unique perspective on where the watch sector has been and where it's going. There's plenty of watch business and strategy to discuss, and we hope you enjoy the conversation. Be sure to leave any thoughts o...
WristBuzz
Omega Speedmaster 38 refresh: the mini Moonwatch nobody was allowed to want
Round subdials are back. A no-date black-dial variant reads as a shrunk Moonwatch. Seven references, cal. 3330 / 3332 with silicon hairspring, prices from €6,400 to €12,900. This is the Speedmaster Reduced successor the community has been asking Omega for since 2014.
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Czapek Promenade Transparencies Aqua Blue: The Blue-on-Blue Limited Edition That Actually Works
38 pieces, a fumé sapphire dial, and a colour palette that makes the movement part of the story
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Is the Omega Constellation Observatory for me?
Omega revived the Constellation with a pie-pan dial, dog-leg lugs, and a two-hand layout that is the first of its kind to earn Master Chronometer certification. Five dial colours, four case materials, prices from €10,700 to €58,200. Honest answer to whether it belongs on your wrist.
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7 NEW Watch Releases That Just Dropped This Week - August 2026
Welcome to the watch releases update for the last week of August. We have new watches from Omega, Seiko, IWC, Longines and more. Enjoy the video:)
WristBuzz
Albishorn Marinagraph Classic: The Regatta Skin Diver Gets a Cleaner, More Accessible Form
A simplified take on the Marinagraph formula, now in two ultra-classic colorways that lean hard into the imaginary vintage aesthetic
WristBuzz
Singer Reimagined Heritage V72: A Restored Valjoux 72 Gets the Treatment It Always Deserved
Singer's latest Heritage piece pairs a new-old-stock Valjoux 72 with finishing work that puts the original factory job to shame.
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GRØNE Horologium: the Grönefeld brothers drop two new dials on their €2,390 three-hander
GRØNE, the brothers' separate brand from the Grönefeld haute-horlogerie atelier, launches the Horologium in two variants. 39mm steel, La Joux-Perret manual, salmon or Dutch-orange dial, 188 pieces per variant, €2,390 ex VAT. Order window opens 13 August.
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Chronoswiss Goes Stone: The Small Second Jasper and Serpentine Are the Brand's Most Tactile Dials Yet
Two new limited editions bring natural stone dials to the Small Second collection for the first time in Chronoswiss's Modern Mechanical era
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Friday thoughts: does the one-watch collection actually exist, and could any WIS sit still with it?
The fantasy every enthusiast has at least once a year: sell everything, keep one watch, never scroll again. if we had to pick, we would keep an Explorer 39mm. but is it still a collection with one, and can any watch enthusiast actually sit still?
Video
Could This Be Longines' Classiest Chronograph?
Longines’ Master collection is known for combining traditional watchmaking with modern mechanics. The Master Chrono Monopusher takes that formula in a particularly classic direction.
WristBuzz
The AD doorway: why walking into a Rolex boutique still feels like a test, and whether it has to
You slow down outside the door. you check your outfit. you wonder if you belong. then you either walk in and feel judged, or you walk on and feel silly. why does it still feel like this in 2026, and what could the industry actually do about it?
WristBuzz
Friday thoughts: why the hunt beats the buy, and why the watch in your head is always perfect
The three-week search, the forum deep-dive, the caliber compare tabs, the fantasy of it on your wrist. then the parcel arrives, and by Friday it is just a thing in a box. a confession, a little neuroscience, and a topic for the office drinks.
WristBuzz
Breitling Top Time B01 Chronograph 41 Aston Martin DB5: the trio that actually makes sense
Three new Top times, one very specific 1963 Aston martin. wooden inner chapter ring, squircle sub-dials, Cal. B01 inside. Steel, steel-and-platinum, red gold, 1587 pieces in total.
WristBuzz
Every bracelet needs a micro-adjust: a summer rant to the watch industry
It is July, my wrist has grown two millimetres since Tuesday, and my clasp is not ready. a serious question, delivered with love: why is on-the-fly micro-adjust still a Rolex + tudor + Omega perk instead of an industry standard?
WristBuzz
The WristBuzz watch wiki: 323 terms, one reference that actually answers the question
From Nivachron to besançon, from ISO 6425 to the quartz crisis. a working glossary built for people who read spec sheets for fun and want the concrete answer, not the marketing line.
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Why Instagram is OBSESSED with this Pair of Dive Watches
I kept seeing these divers on IG, so I reached out to the brand to find out the back story.
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Panerai Launches two new Luminor Luna Rossa Watches Ahead of the 2027 America's Cup in Naples
A 44mm chrono and a 40mm GMT fly the Luna Rossa flag as sailing's biggest prize heads back to Italy
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Breaking: Swatch just dropped a bomb. The MoonSwatch just went solid Moonshine gold
Ref. SSX01B700: solid 18K Moonshine gold dial, gold crown and pushers, 11 grams of the good stuff, and CHF 500 because Swatch decided to charge 1969 gold prices. Only 1969 pieces. ESTA lottery is live.
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First Look: Doxa SUB 300 Ti5 Clive Cussler, the icon resurfaces in Grade 5 Titanium
The fourth Doxa x Clive Cussler edition. Grade 5 titanium case, sandwich-cut titanium dial in Cussler's signature colours, Sellita SW200-1 COSC-certified movement, 300m water-resistance. Limited to 300 pieces at CHF 2,890 / EUR 3,190 / USD 3,390.
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The Maurice de Mauriac Rallymaster Swiss Tennis Is a Patriotic Serve for a 130-Year Anniversary
Zurich's boutique watchmaker celebrates the Swiss Tennis Association's 130th anniversary with the latest chapter in its beloved Rallymaster series
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The Anoma A1 Prehistoric Puts a Hand-Chiselled Case on That Triangular Icon
Anoma's A1 gets its most radical rework yet, trading polished geometry for a texture straight out of the Stone Age
Video
I'm Learning French (With Longines!)
"Elegance is an attitude," but mispronouncing your luxury Swiss watches definitely isn't! After years in the watch industry, I teamed up with Longines for a hilarious and humbling French masterclass. We are fixing my...