SJX Watches
SJX Podcast: Geneva Watch Days Recap
Geneva Watch Days (GWD) just concluded, and by most measures it was the biggest ever. Brands exhibiting topped 70 while visitors were at a record high. In addition, the event attracted “an even larger contingent of content creators” according to GWD’s organisers, underscoring the growing fashionability of watches on social media. Some 400 watches were debuted at the event — but were they any good? Overall, the event reflected the current state of the industry; demands of buyers were perfectly echoed by the watches released. But as SJX notes during the episode, “just because something looks like a Ferrari doesn’t mean it’s a Ferrari”. Notably, some of the biggest announcements and best watches were launched outside of GWD, but during the same week — the most prominent of all being the Rolex Daytona “Four Seasons” charity auction. Listen now on Apple Podcasts, Spotify, and YouTube.
