2018 Revolution Round-up: Baume & Mercier
Baume & Mercier had a very busy 2018, with the introduction of the revolutionary Baumatic, its continuing partnership with Indian Motorcycle and the appointment of a new CEO.
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Baume & Mercier had a very busy 2018, with the introduction of the revolutionary Baumatic, its continuing partnership with Indian Motorcycle and the appointment of a new CEO.
Baume & Mercier’s Indian-inspired watches fit right into the motorcycling lifestyle.
Time+Tide
The story in a second: Classic on the outside, contemporary on the inside. Baume & Mercier are onto a winner here. I’ve always thought Baume & Mercier were at their best when they were playing with the classics. The Clifton, with its classical proportions, vintage inspiration and strong value offering, is a proposition that was … ContinuedThe post IN-DEPTH: The Baume & Mercier Clifton Baumatic – the most important movement of 2018? appeared first on Time+Tide Watches.
Revolution
Baume & Merceir unveils the new Clifton Baumatic is resistant to at least 1500 Gauss, thanks to the use of the non-ferromagnetic elements.
Baume & Mercier Introduces the First Timepiece in its Partnership with Indian Motorcycle
Revolution
Baume & Mercier and the Indian Motorcycle company announce their new partnership on the 50th anniversary of Burt Munro’s 1967 record setting motorcycle run at the Bonneville Salt Flats.
Revolution
Baume & Mercier Announces New Partnership with Indian Motorcycle
Time+Tide
Anyone who’s followed the SIHH 2017 releases will have noticed a few clear trends emerging – more entry level options, more yellow gold, that sort of thing. One trend that wasn’t as remarked upon in all the excitement of the fair was the way several brands made significant changes to their marketing and identity. Baume & Mercier is … ContinuedThe post VIDEO: Baume & Mercier 2017 collection overview and their athletic new shape appeared first on Time+Tide Watches.
Time+Tide
This year’s SIHH sees Baume & Mercier release a new, sportier take on the Clifton – the Clifton Club. This collection of robust, three-handed timepieces is made for ‘gentle sportsmen’ – which, if I’m interpreting the PR video full of people on boards (surf and skate) and bikes (mountain and motorised) means it’s a sporty go-anywhere-do-anything … ContinuedThe post HANDS-ON: The sporty new Baume & Mercier Clifton Club appeared first on Time+Tide Watches.
Time+Tide
This video series was born out of frustration. We were so sick of being asked to compare “apples to apples” (A2A) when it came to watch recommendations that we went and created a whole new segment – and a new concept for us – to get on the front foot to meet the demand. Like two very … ContinuedThe post VIDEO: Who will win ‘Apples to Apples’ episode 1? Featuring Frederique Constant and Baume & Mercier appeared first on Time+Tide Watches.
Time+Tide
We’ve spent a fair amount of digital ink this week talking about Baume & Mercier’s Clifton collection, and how it’s such a neat link to the Geneva-based brand’s heritage. So we thought it was only appropriate to explore this history, and how they’ve honoured it, in a little more detail. And who better to explore … ContinuedThe post INTERVIEW: Baume & Mercier’s Alexandre Peraldi on the past and present of the Clifton appeared first on Time+Tide Watches.
Deployant
For Pre-SIHH 2017, Baume & Mercier is whipping up our appetite with two additions into their flagship collections: the Clifton GMT Power Reserve and the Promesse Moon Phase. The two new additions, incidentally, have a common theme – Blue. In the words of Baume & Mercier, there are akin to “lights in the blue sky”, with the one forRead More
Time+Tide
The story in a second Baume & Mercier’s Clifton always had a pretty face. Well, that face just got complicated. It’s hardly a secret. We like the Clifton at Time+Tide. It’s a well-balanced collection that walks a fine line between dressy and casual, retro and modern, all while being very well priced. Typically, though, these … ContinuedThe post IN-DEPTH: The Baume & Mercier Clifton Complete Calendar Chronograph appeared first on Time+Tide Watches.
Time+Tide
Baume & Mercier are known for their value-focused take on traditional watchmaking. Their Clifton and Capeland collections epitomise this approach, offering versatile style at a price that won’t break the bank. Of course, this means some concessions must be made: Cases are usually steel, and complications are of the more down-to-earth variety. But just because this sort … ContinuedThe post HANDS-ON: The Baume & Mercier Clifton Perpetual Calendar raises the bar appeared first on Time+Tide Watches.
Time+Tide
Take a good look at the image below. What do you see? A ladies’ dress watch, right? That’s a fair point. When you have 44 brilliant-cut diamonds bracketing a mother-of-pearl dial, a teeny 22mm case and a wrap-around bracelet, it’s clear we’re not operating at the rough-and-ready end of the watch spectrum. But don’t be … ContinuedThe post LOOKBOOK: Three ways to wear Baume & Mercier’s steel Petite Promesse appeared first on Time+Tide Watches.
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Time+Tide
There’s an inherent romance to a worldtime watch. It’s a complication that offers the promise of adventure. As you check the time in your Sydney office, you can’t help but notice that it’s daquiri o’clock in glamorous places like Santiago (Denver – not so much). Compared to the purely functional GMT, a worldtimer reminds you just … ContinuedThe post HANDS-ON: The romance of travel and the Baume & Mercier Capeland Worldtimer appeared first on Time+Tide Watches.
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Baume & Mercier celebrates its 185th anniversary at the Watches & Wonders Exhibition by unveiling two new special timepieces: the exquisite 18k red gold Clifton 1830 pocket watch, five-minute repeater, and the Promesse Jade. The Clifton 1830 pocket watch is inspired by the treasury of historic timepieces the company created during the 19th century, making […]
Revolution
The Shelby Cobra, one of the most iconic racing cars of all time, remains the stuff of legend, a car that when it first appeared, blew away the competition, and was the culmination of the efforts of one man who came with a unique idea. That man, Carroll Hall Shelby, had taken 3 years to bring […]
Revolution
During the last couple of years, Baume & Mercier has been concentrating its watchmaking efforts on reaching a younger clientele. Marketing strategies were revisited and collections were revamped to reach a younger market while always remaining true to the brand’s mission of providing stunning, high-quality and luxurious Swiss wristwatches at affordable price points. This strategy […]
Revolution
Some people buy watches to impress others, or to “join” a community of enthusiasts for a certain brand or model, and quite frankly there is of course nothing wrong with that. But sometimes you need to buy a watch just for you, a watch like the Baume et Mercier Clifton 8-Day Power Reserve, a decadent, […]
Revolution
Baume & Mercier CEO Alain Zimmermann speaks to us on the new pieces from the Clifton Collection at SIHH 2014 where we see extensions to the very well received line launched last year. Among the highlights, a Flying Tourbillon, Chronograph, Retrograde Date and new Ladies watches. Interviewed by Wei Koh. Read Revolution International Digital […]
Revolution
The rumours are true: one can pick out very decent deals amid the top-dollar tickers brandished at the annual Swiss watch fairs. To save you the legwork, we’ve sussed out two of the handsomest and most wallet-friendly models from the 2013 Geneva watch fairs. In one corner is the 1950s-inspired Clifton Automatic in stainless steel, […]
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