Tudor’s First-Ever Moon Phase Wristwatch
In a surprise launch from a brand best known for its dive watches, Tudor just rolled out the 1926 Luna. It’s a thinnish, 39 mm dress watch with a moon phase – a first for Tudor – as well as a date, though in the typical Tudor style the case is still rated to 100 m and fitted to a solidly constructed steel bracelet. And unusually for a new launch from Tudor, the 1926 Luna is equipped with an ETA (or Sellita) calibre, which means lower specs than models powered by Tudor’s in-house movements, but also substantially more affordable at just US$2,800 or CHF2,400. The 1926 Luna debuts in three dial colours, including a champagne iteration that was conceived with the help of Jay Chou, a Taiwanese singer who’s one of the most famous musicians in the Mandarin-speaking world. Initial thoughts Tudor has long excelled at sports watches with high specs and low prices – making them some of the best value propositions out there – but dress watches have always been a weakness. The brand has made several attempts at dress watches with mixed results. The 1926 Luna, on the other hand, is much more promising. The design is classical, even a little conservative, but the look is appealing. The brushed dial in metallic colours give this a much more modern look than the rest of the 1926 line, which appears a little dated. Purists will complain about the date window, and it probably looks better on a leather strap than a bracelet, but the 1926 Luna is a strong proposition in its price...
Quill & Pad
