Blancpain Journeys “In The Lost Land” in New Film: an Interview Featuring George R.R. Martin, Paul W.S. Anderson, and Milla Jovovich
More now than ever it seems, watch companies fight their way onto the big screen through influencer programs or partnership deals with film production companies. Sometimes the partnership feels natural and complements the film, though the savvy enthusiast can still spot a brand deal when it is played out in front of them. However, there are the rare occasions where a watch is chosen by the actor, the director, costume designer, or even the writer. Those instances are special as they better integrate into the final piece and add a bit of fun watch spotting for the enthusiast. I recently had the opportunity to join the Blancpain team in Santa Fe, NM for a special world premier screening of the new George R.R. Martin story directed by Paul W.S. Anderson, In The Lost Land. The film takes place in a dystopian reality and stars Milla Jovovich and Dave Bautista with the Blancpain Carrousel Répétition Minutes Chronographe Flyback taking center stage with a prominent feature as an ancient and coveted relic. Watching the movie, the casual enthusiast may be left with questions such as why they chose this particular watch, how did Blancpain work their way on set, and was it a real watch at all? Well, we had the opportunity to sit down for a roundtable interview with George R.R. Martin, Paul W.S. Anderson, and Milla Jovovich to try and answer these questions ourselves. Perhaps most interestingly, this partnership is one that reaches back quite a long time ago while the film was v...