Teddy Baldassarre
Longines Spirit Zulu Time 1925
Longines introduced the Zulu Time models to its aviation-influenced Spirit collection in 2022, and the watch’s dual-time complication, stylishly bold design, and undeniable value proposition have made it one of the brand’s biggest hits of the 2020s, spawning additional models in an array of sizes, materials, and color executions. The Spirit Zulu Time is now such a fixture in the Longines portfolio that it almost seems like it has always been there, despite being a relatively recent addition to the lineup; it doesn’t even precede the Covid pandemic, which, of course, somehow seems like it happened only yesterday and yet also in another time and dimension entirely. However, all of that said, Longines’ history of making dual-time or GMT wristwatches like the Zulu Time reaches back much further - 100 years, to be exact. And it is that century milestone to which Longines pays tribute with the latest member of the family, unveiled today: the Longines Spirit Zulu Time 1925. Longines Zulu Time History: Longines produced its first “Zulu Time” wristwatch in that eponymous year of 1925, in the heart of the Art Deco era. Very dissimilar to the round-cased modern descendant, that watch had an angular, square case and ornate hour numerals, along with a third hand to indicate a second time zone and, most notably, a Zulu flag emblem with a red letter “Z.” Where did this iconography originate? In military jargon, “Zulu” is the radio transmission articulation for t...
