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Swiss Made

Legally regulated country-of-origin mark. Since 2017 requires at least 60% Swiss production cost, Swiss movement, Swiss development, and Swiss assembly and inspection.

Fabian Pellet Debuts with Artisanal L’Essentiel SJX Watches
Ming Oct 23, 2025

Fabian Pellet Debuts with Artisanal L’Essentiel

Fabian Pellet emerged last year as one of the more interesting and unusual independents with the L’Essentiel. Where most new faces in the field are freshly-graduated watchmaking students, Mr Pellet was previously a watchmaking teacher. A Swiss native working in Tokyo since 2022, Mr Pellet is one independent watchmaker to watch. The new version of L’Essentiel looks virtually identical to the three-piece platinum limited run from 2024. This updated model is now housed in a titanium case, and even though the production is inherently limited, it extends beyond three pieces. Initial thoughts The watch itself appears unassuming at first: a simple time-only model with a white enamel dial and a case defined by fairly plain lines. But when taking a closer look at the finer details, especially when turning the piece over, this can’t be dismissed as just another time-only indie piece.   The movement inside the watch is clearly meant to be the center of attention, thoughtfully hidden underneath the simple, pocket watch-like dial. The calibre was crafted fully by hand; Mr Pellet does not use CNC machines even for the cutting of the raw blanks for the mainplate and bridges. The movement is clearly heavily influenced by a historical watches, both visually and in terms of its construction, which adds to its flair. All of its qualities aside, L’Essentiel remains a time-only watch, which has become somewhat of a trope with both new and established independents. It seems like a new ...

Introducing - India’s First Wandering Hours Timepiece, the Titan Stellar 3.0 and its Crystallized Titanium Case Monochrome
Titan Oct 20, 2025

Introducing - India’s First Wandering Hours Timepiece, the Titan Stellar 3.0 and its Crystallized Titanium Case

Our visit earlier this year to India’s prime watchmaking company, Titan, was a genuine eye-opening experience. Besides witnessing the impressive scale of production (it is immense, and a whole different level than Swiss watchmaking), we also discovered that the industry giant had some unexpected horological capacities. Titan, to celebrate its 40th anniversary, unveiled India’s first […]

Introducing - The New Norqain Independence Skeleton Chrono 42mm Orange Monochrome
Norqain Independence Skeleton Chrono 42mm Oct 16, 2025

Introducing - The New Norqain Independence Skeleton Chrono 42mm Orange

Presented in late 2024, the Independence Skeleton Chrono 42mm marked a significant milestone for Swiss brand Norqain, particularly with its new, exclusive 8k flyback chronograph calibre developed in partnership with AMT Manufacture. The young, independent, family-owned watch brand now introduces a new version of the model in bold orange and a stainless steel case. The […]

Furlan Marri Expands the Cornes de Vache Collection with the Blue Sector Worn & Wound
Furlan Marri Expands Oct 14, 2025

Furlan Marri Expands the Cornes de Vache Collection with the Blue Sector

In the ever-growing sea of impressive microbrands, Swiss upstarts Furlan Marri have carved out a niche of dressy watches with vintage flair. That’s not giving them full credit, of course-they’ve also managed to create a wholly recognizable visual style within a few short years, to the point where “Furlan Marri-esque” is a perfectly reasonable compound adjective to sling around. Continuing their current theme of circular motifs, the brand is expanding their Cornes de Vache (“cow horns” in French, referring to long, curved lugs) collection of automatic watches with the Blue Sector joining the lineup, bringing a classically upscale blue and silver colorway to a collection already bursting with color.  Like the other Cornes de Vache models already available, the Blue Sector is housed in a circular 37.5mm polished stainless steel case with cow-horn lugs, connected by a bridge at the 6 and 12 o’clock positions. Lug-to-lug, the case measures in at 46mm, with a 10.5mm thickness, placing it on the small-to-medium side of the dress watch spectrum. The sector dial from which the reference pulls its name features the same layout as the other Sector models, with double-stamped indications and applied Breguet-style indexes. The dark blue of the dial is further diversified by the textured center circle, split into four. The 12, 3, 6, and 9 numerals echo the quartering theme, and feature an elegant, vintage script. These numerals, along with the hands, indexes, and other ...

First Look - Omega Updates the Speedmaster Dark Side of the Moon with New Movements, in 4 Different Versions (incl. Video) Monochrome
Omega Updates Oct 14, 2025

First Look - Omega Updates the Speedmaster Dark Side of the Moon with New Movements, in 4 Different Versions (incl. Video)

Omega turns its head once again to the Dark Side… of the Moon, of course. A now-classic member of the Speedmaster collection, the Dark Side of the Moon lineup, also known as the DSOTM, has been around for over 10 years now, always with a cool, monochromatic take on the brand’s emblematic space chronograph, made […]

Celebrating 55 Years Of Titanium Watches With Citizen Fratello
Citizen Citizen recently organized Oct 14, 2025

Celebrating 55 Years Of Titanium Watches With Citizen

Citizen recently organized a traveling exhibition showcasing its 55-year history with titanium. I was invited to the Paris edition, so I made my way to the French capital with my camera and notepad. In case you were unaware, Citizen was the first brand to make a wristwatch out of this lightweight metal. While titanium may […] Visit Celebrating 55 Years Of Titanium Watches With Citizen to read the full article.

Le Forban Sécurité Mer Introduces the Marseillaise, a New Diver with a (Very Strange) Rubber Bund Strap Worn & Wound
Oct 9, 2025

Le Forban Sécurité Mer Introduces the Marseillaise, a New Diver with a (Very Strange) Rubber Bund Strap

I love a bit of fashion history, especially when it comes to how our modern clothes came to be. Take, for instance, the high heel. Did you know it was originally designed as a riding shoe in 10th century Persia, in which the heel was made to sit in the stirrup? Or that the jockstrap was originally for “bike jockeys” to help keep things comfortable on old (and presumably not so aerodynamic) bicycles? Or that the Hawaiian shirt, now synonymous with dads at Margaritaville, was first designed using Japanese kimono fabric in the early 1900s? All of that is to say that fashion is ever-evolving and with some quite surprising origins, if you ask me. Another accessory with an interesting – if not murkier –  history is the bund strap. Some say the name comes from the word Bundesrepublik, while others say it’s from Bundeswehr (I try not to split hairs too much in German – as you know, it’s such a forgiving language). Some say the leather strap protected against discoloration of brass watch cases from skin perspiration, while others say it was to protect against the extreme temperature change of the metal for pilots. In any case, we know that a) the design originated among pilots during World War II and b) it’s a badass strap design that often doesn’t get enough attention. Which leads me (finally) to the release of Le Forban Sécurité Mer’s Marseillaise dive watch with a bund-style strap. The French brand has taken its 1979 Monnin model as the springboard (or sho...

A Sneak Peek at the Watches of Windup Watch Fair NYC 2025 Worn & Wound
Christopher Ward Oris Oct 7, 2025

A Sneak Peek at the Watches of Windup Watch Fair NYC 2025

For the conclusion of Worn & Wound’s 10 year anniversary of the Windup Watch Fair, we’ll be returning to Center415 on Fifth Avenue, right in the heart of New York CIty. For the second year in a row in this venue, we’ll be bringing over 140 brands from 17 different countries from around the world. These brands range from high-end outfits like M.A.D. Editions, to some of our favorite strapmakers like Spring Made, to this year’s mix of new and returning Lead Sponsors. This will be an unforgettable experience! Center415 on 5th Avenue Between 37th and 38th Streets (415 Fifth Ave) Friday, October 17: 12PM – 6PM Saturday, October 18: 12PM – 6PM Sunday, October 19: 12PM – 5PM Free and open to everyone No registration necessary This year, we’re thrilled about our returning Lead Sponsors-Bulova, Christopher Ward, Oris, and Shinola. They are now joined by Bremont, who’s making their debut at Windup NYC this year. We couldn’t be more excited for this mix of brands, each working hard to create watches for the enthusiast community and beyond. Here’s a rundown of what watches you can expect to see from each of our Lead Sponsors. Bremont – Altitude MB Meteor Stealth Grey Bremont’s new Altitude MB Meteor Stealth Grey takes the brand’s signature ruggedness and channels it into a more understated form. Its 42mm case, crafted from ultra-matte Grade 2 titanium, gives it a sleek and durable presence designed to absorb light and reduce glare. Beneath the minimalist ...

First Look - A New Raymond Weil Millesime Moon Phase 35mm Special Edition for Japan Monochrome
Raymond Weil Millesime Moon Phase 35mm Oct 7, 2025

First Look - A New Raymond Weil Millesime Moon Phase 35mm Special Edition for Japan

Raymond Weil adds a new reference to its elegant and handsome Millesime Moon Phase 35mm with a Japan-exclusive Special Edition overseen by Masayuki Hirota, Editor-in-Chief of Chronos Japan Edition. The watch retains the compact proportions, sector-dial grammar, and restrained vintage cues that made the 35mm Millesime line such a hit, then sharpens it with a two-tone […]

Louis Vuitton Revisits First Watch with the Monterey SJX Watches
Louis Vuitton Revisits First Watch Oct 6, 2025

Louis Vuitton Revisits First Watch with the Monterey

Louis Vuitton returns to its watchmaking roots with a recreation of its first-ever wristwatch, the Monterey. The remake sticks closely to the aesthetics of the original designed by architect Gae Aulenti in 1988, but is made to modern standards. While the original was a design-oriented creation with a high-tech (for the time) quartz movement, today’s Monterey is high-end in every way – case, dial, and movement are all contemporary high horology. Initial Thoughts The Monterey is an unapologetically nostalgic watch, and a yardstick against which Louis Vuitton measures its progress. In 1988, the Parisian malletier made its first foray into the watch market with Montre I, a private label affair produced by IWC and designed by Gae Aulenti. The 1988 watch was an impressive in terms of design and concept, but somewhat dinky in terms of tech: a multifunction quartz watch in gold powered by an IWC quartz movement that is no longer reparable. (It is also worth nothing that follow-up Montre II was clad in ceramic, possibly hinting at a sequel to this limited edition.) Now, Louis Vuitton wants the world to know it can make make a watch itself, only relying on external suppliers for the very most specialised components – and to a much higher standard than the Montre of the past. And the Monterey (a play on the American mispronunciation of montre, French for watch) completely eclipses the original in quality – much like the recent revival of Daniel Roth by Louis Vuitton. The Mont...

Rock On! Stone-Dial Watches For Every Budget - Including Dennison, Piaget, Baltic, And Rolex Fratello
Piaget Baltic Oct 4, 2025

Rock On! Stone-Dial Watches For Every Budget - Including Dennison, Piaget, Baltic, And Rolex

Would you rock a stone-dial watch? I would. And I also could. Previously, only a handful of brands ventured into stone dials, and those that did reserved them for highly expensive pieces. Today, however, technological advancements have made stone dials far more accessible to produce. This benefits watchmakers and watch fans: smaller brands can now […] Visit Rock On! Stone-Dial Watches For Every Budget - Including Dennison, Piaget, Baltic, And Rolex to read the full article.

Hands-On With The 38mm Hamilton Khaki Field Automatic “Call of Duty: Black Ops 7” Limited Edition Fratello
Hamilton Khaki Field Automatic “Call Sep 30, 2025

Hands-On With The 38mm Hamilton Khaki Field Automatic “Call of Duty: Black Ops 7” Limited Edition

Hamilton might be known for its presence in Hollywood, but the once-American, now-Swiss brand is also active in video games. It started with the Khaki Field Titanium Automatic in Far Cry 6 and, later, the American Classic Boulton in Death Stranding 2: On the Beach. Now, Call of Duty: Black Ops 7 marks the third […] Visit Hands-On With The 38mm Hamilton Khaki Field Automatic “Call of Duty: Black Ops 7” Limited Edition to read the full article.

The Rolex Logo: The Story Of The Crown Teddy Baldassarre
Rolex Logo Sep 29, 2025

The Rolex Logo: The Story Of The Crown

The Rolex "crown" logo is one of the most recognizable brand marks in the world, signifying the Swiss watchmaker's international renown for exclusivity, luxury, and prestige of ownership. It has been around longer than you probably realize, and, much in keeping with the ethos of Rolex, has seen very little change (although that's not to say it's been entirely unchanged) over its decades-long existence. Here's what you should know about Rolex's legendary corporate symbol and the role it continues to play in defining Rolex as a world leader in luxury watches.  Origin of Rolex Brand Name Before the Rolex logo came the Rolex brand name. And unbeknownst to many enthusiasts these days, their favorite brand’s name has not always been Rolex. The original name, Wilsdorf & Davis, referenced the surnames of Hans Wilsdorf (above), a German entrepreneur schooled in the business of Swiss watchmaking, and his partner and brother-in-law, Alfred Davis, who founded the original company in London’s Hatton Garden commercial district in 1905. Wilsdorf was an early proponent of wristwatches, which in those days before World War I were still not as widely popular among gentlemen as pocket watches. The company assembled watches from cases and movements imported from Switzerland, where Wilsdorf had previously worked for a watch manufacturer and exporter, and exported them throughout the British Empire. Wilsdorf bought out Davis’s share of the company in 1919, right around the same time that...

A History and Guide to Oris Worn & Wound
Oris Nestled Sep 28, 2025

A History and Guide to Oris

Nestled in a small valley in the Jura Mountains, Hölstein is a typical Swiss town that has endured for centuries. At its center, a pastel pink factory has seen many of them. Its story began in 1904 when Paul Cattin and Georges Christian purchased the closed Lohner & Co watch factory. Searching for a name, they settled on a nearby brook - Oris. It turned out to be a winning formula. By 1911, Oris was the largest employer in Hölstein with 300 workers and two additional factories in Holderbank and Como. They introduced staff housing to cope with the influx of talent. Just fourteen years later they opened two additional factories, paving the way for future growth. Nestled in a small valley in the Jura Mountains, Hölstein is a typical Swiss town that has endured for centuries. At its center, a pastel pink factory has seen many of them. Its story began in 1904 when Paul Cattin and Georges Christian purchased the closed Lohner & Co watch factory. Searching for a name, they settled on a nearby brook - Oris. It turned out to be a winning formula. By 1911, Oris was the largest employer in Hölstein with 300 workers and two additional factories in Holderbank and Como. They introduced staff housing to cope with the influx of talent. Just fourteen years later they opened two additional factories, paving the way for future growth. The post A History and Guide to Oris appeared first on Worn & Wound.

Elka Launches New Watches in a Vintage Inspired 36mm Case Size Worn & Wound
Sep 26, 2025

Elka Launches New Watches in a Vintage Inspired 36mm Case Size

Labeling a watch as “vintage-inspired” can open it up to extra scrutiny. How historically accurate are the vintage features? How well-executed is the styling? And mostly importantly, does it make enough practical sense to release today? With their re-launch in 2022, Swiss brand Elka Watch Co. released the original Série 1 line, and the X- and D-Series lead the charge as historically-inspired sport and dress-style watches. Now, in 2025, Elka is bringing back the D series, and introducing a field watch variant, the N Series, in a smaller 36mm size, further upping their vintage styling accuracy.  The new 36 N and D references first and foremost share the titular 36mm case diameter, 10.50mm thickness, and 41.10mm lug-to-lug measurements. Keeping both references ticking is a La Joux Perret G101 automatic movement with a 68-hour power reserve, promising modern functionality under the vintage dress, and both feature a screw-down exhibition case back to showcase that movement and provide 50 meters of water resistance. A scratch-resistant box-type sapphire crystal, coated with anti-reflective treatment, tops off the similarities between the two models. The N Series bursts into the lineup as Elka’s first field watch, and the beige, black, and yellow styling matches that application. Two models are available for the 36 N line: a beige dial model with black numerals and indexes and yellow-orange details; and a black dial version with yellow numerals and hands and white indexes...

First Look - The Praesidus x The Watch Observer A-11 Type 44 Limited Edition Monochrome
Bulova Sep 26, 2025

First Look - The Praesidus x The Watch Observer A-11 Type 44 Limited Edition

Founded by two Frenchmen, built in America, and creating rugged, reliable watches reviving legendary military timepieces of the 1940s, in particular the Type A-11 watches made by, among others, Waltham and Bulova. This was the whole idea behind Praesidus, a young brand of accessible yet appealing military watches. The latest watch released by the Phoenix-based […]

Recapping the G-SHOCK Showroom Takeover Kick-Off Event at Windup Watch Shop Worn & Wound
Casio Edifice Sep 25, 2025

Recapping the G-SHOCK Showroom Takeover Kick-Off Event at Windup Watch Shop

From September 18th through the 21st, the Windup Watch Shop showroom in Brooklyn hosted something a little different: a full takeover by G-SHOCK, along with Casio, Edifice, and Pro Trek. Over four days-and especially during Thursday night’s kick-off-the space buzzed with enthusiasts, collectors, and the digital-watch curious, all eager to get hands-on with the toughness, design, and community spirit that have made G-SHOCK a cultural icon. Our Brooklyn-based Windup Watch Shop showroom was fully reimagined for the event. In addition to our usual selection, visitors found an expanded lineup of watches, from core staples to the latest releases, available at special showroom-only pricing. Just as important, G-SHOCK brought more than product. Brand representatives were on hand throughout the takeover, sharing stories, answering questions, and even running the drop-test machine-a live demo proving that “Absolute Toughness” isn’t just a tagline. The Thursday evening kick-off set the tone for the entire weekend. Sushi, Japanese treats, and drinks kept the atmosphere relaxed while a giveaway and exclusive G-SHOCK swag added to the excitement. Both G-SHOCK and Worn & Wound teams mingled with the crowd, sparking conversations, encouraging hands-on time, and comparing their Squares, Mudmen, CasiOaks and more. A true highlight of the night was the wrist-shot station. With Worn & Wound’s staff photographer capturing attendees’ G-SHOCKs in action, the first hour turned i...

Introducing - Formex Dresses its Bestseller in Full-Ceramic with the New Essence Ceramica Monochrome
Formex Dresses Sep 25, 2025

Introducing - Formex Dresses its Bestseller in Full-Ceramic with the New Essence Ceramica

Formex, founded in 2000, is renowned for its rugged action watches. The brand’s bestselling Essence, a sporty, all-terrain model with sharp case architecture, a patented suspension system, and COSC-certified movements, made its debut in 2018 and was refreshed in 2021 with a wider range of dial colours. Marking its 25th anniversary, Formex released its first […]

Grand Seiko’s UFA in Steel for the First Time SJX Watches
Grand Seiko s UFA Sep 25, 2025

Grand Seiko’s UFA in Steel for the First Time

Grand Seiko unveils a second model in its Ultra Fine Accuracy (UFA) collection, the Evolution 9 Spring Drive UFA SLGB005. Featuring a violet-black dial inspired by Shinshu winter sunrises and powered by the latest generation spring drive technology, it represents everything Grand Seiko does best. Limited to 1,300 pieces, the 37 mm SLGB005 is made from the brand’s proprietary Ever-Brilliant steel, an especially hard-wearing alloy that’s making its debut in the Evolution 9 Spring Drive line-up. Initial thoughts The Spring Drive UFA SLGB003 “Ice Forest” was arguably one of the most important releases of this year, finally delivering a long-awaited mid-sized Grand Seiko Spring Drive, complete with an adjustable clasp and tightened accuracy rating. The SLGB005 feels like a worthy counterpart in another metal, quantifiably excellent inside and out. The SLGB005 retains the nearly perfect proportions of its titanium sibling at 37 mm in diameter and 11.4 mm thick, in a slightly heavier Ever-Brilliant steel case. Though Grand Seiko has used this material in the past, it’s the first time it’s been used for a Spring Drive watch in Evolution 9 guise, and also the first to be made at Shiojiri. This is a new colour of an existing dial pattern. Grand Seiko’s dial work is always excellent, especially the hands and dial furniture, which are finished to unusually high standards. The Spring Drive movement remains the same and excellent. While not mechanical, I’d argue that Spr...

Introducing: The Nicolas Delaloye Renaissance In Tantalum Fratello
Sep 24, 2025

Introducing: The Nicolas Delaloye Renaissance In Tantalum

Independent watchmaking is often most interesting when it balances tradition with something fresh. That is exactly what Nicolas Delaloye has done with the Renaissance. On paper, it’s a classical dress watch with an enamel dial and a hand-wound movement. However, the case is made of tantalum, one of the most intriguing and difficult metals to […] Visit Introducing: The Nicolas Delaloye Renaissance In Tantalum to read the full article.

Audemars Piguet, Sinn, and Additional Brands Join the Watches & Wonders 2026 Roster Worn & Wound
Audemars Piguet Sinn Sep 23, 2025

Audemars Piguet, Sinn, and Additional Brands Join the Watches & Wonders 2026 Roster

The watch community woke up to a flurry of announcements related to Watches & Wonders 2026 this morning, which is (gulp) just about 6 months away. The news includes the addition of multiple brands, including one major and longstanding holdout, as well as others moving to higher profile locations in Palexpo. The big news is that Audemars Piguet, makers of the Royal Oak and a member of the so-called “Holy Trinity” of old school Swiss Maisons, will finally be exhibiting at Watches & Wonders. Audemars Piguet had previously been one of the main draws at SIHH, a predecessor of Watches & Wonders, also held at the Palexpo, so the brand is no stranger to the convention center’s cavernous halls. In a press release, CEO Ilaria Resta explains “Watches and Wonders is more than an exhibition – it is a space for meaningful exchange with our peers and a celebration of our shared heritage and craftsmanship. We look forward to welcoming visitors to Audemars Piguet’s world as we shape the future of watchmaking together.” Audemars Piguet is not the only brand being added to the Watches & Wonders roster. Ten additional brands have been announced as participants as of this morning. Joining AP at the show for the first time are Behrens, Bianchet, B.R.M Chronographes, Charles Girardier, Corum, Credor, Favre Leuba, l’Epée 1839, March LA.B and Sinn. This lineup is quite varied, with everything from elaborate mechanical clocks, to more accessible tool watches represented, and brands...

First Look - Girard-Perregaux Launches the Calibre GP4800, its Next-Gen, In-House Movement with a Silicon Escapement Monochrome
Girard-Perregaux Launches Sep 23, 2025

First Look - Girard-Perregaux Launches the Calibre GP4800, its Next-Gen, In-House Movement with a Silicon Escapement

Girard-Perregaux has an extensive track record in watchmaking and is one of the most enduring integrated manufactures of the Swiss watch industry. In the 1980s, at a time when the quartz crisis had crippled mechanical watchmaking, the brand was among the first to champion the renaissance of traditional movements. Today, Girard-Perregaux announces the launch of […]