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Swiss Made

Legally regulated country-of-origin mark. Since 2017 requires at least 60% Swiss production cost, Swiss movement, Swiss development, and Swiss assembly and inspection.
Interview: Ilaria Resta, Chief Executive of Audemars Piguet SJX Watches
Audemars Piguet Mar 26, 2025

Interview: Ilaria Resta, Chief Executive of Audemars Piguet

The chief executive of Audemars Piguet for just over a year now, Ilaria Resta leads the storied brand into its 150th year. In her short time at the helm, she has already overseen the opening of the expansive, vertically integrated Arc manufacture in Le Brassus as well as the first instalment of the brand’s anniversary celebrations. Prior to AP, she spent over 25 years in fast-moving consumer goods, first at Proctor & Gamble and then at Swiss fragrance and flavour specialist Firmenich, making her one of the rare outsiders at the top of Swiss watchmaking, a traditionally insular industry. We recently spoke to Ms Resta about balancing tradition and technology, collaborations, and why there will never be a Royal Oak Star Wheel. Along the way, she dropped a few tantalising hints as to what’s in store for the future, Ms Resta (right) at the recent opening of AP House Singapore, with member of the brand’s board of directors, Oliverio Bottinelli. Image – Audemars Piguet This interview was edited for clarity and length. SJX: Audemars Piguet is in Le Brassus, a town that’s in the historical heart of watchmaking. It’s the only brand of watchmaking’s “Holy Trinity” that’s not in Geneva. How do you think that makes AP special? Ilaria Resta (IR): First of all, we are there because we were born there. We decided not to move, and we will never move from our birthplace. It is a choice of being true to our legacy and to stay close to the manufacturing. For me, it’s ext...

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DOXA Adds a New GMT to the Collection Worn & Wound
Doxa Adds Mar 26, 2025

DOXA Adds a New GMT to the Collection

Like Brendan Fraser’s career, the Polaroid camera, and even Crystal Pepsi, sometimes a renaissance of a once-beloved product can cause a lot of excitement in the market. I have a suspicion the same will be said of DOXA’s new SUB 250T GMT, which will be debuting at Watches and Wonders this year.  As the name suggests, this is the first GMT function for the SUB collection in twenty years, answering the prayers for fans of the Swiss brand who have been asking for this configuration over the last two decades. With this latest release, we see a SUB design that’s true to its heritage (having been inspired by the SUB 750T GMT from 2006), but upgraded to meet contemporary needs – and in a whopping 18 new references. Starting from a design perspective, the real beauty of the SUB 250T GMT is that it hasn’t strayed too far away from its existing language, while still mixing form and functionality to give the people what they want. With nine colorways to choose from and in two strap options (a color-matched FKM rubber strap or a DOXA stainless steel “beads of rice” bracelet), each variation complements the 40mm stainless steel case and bezel. But, of course, this is a watch that’s meant to be worn – and put to the limit. With the new GMT function, it’s just waiting for an adventure. Sure, it’s a sports watch, but it’s one that’s been made to adapt to the wearer’s lifestyle. Heading on a plane for a meeting you can’t miss? Catching a few rays or diving am...

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Introducing: The New Horage K3 Automatic Caliber Fratello
Mar 25, 2025

Introducing: The New Horage K3 Automatic Caliber

Last week, Horage introduced the DecaFlux with its latest in-house movement, the K3. This is a silicon-equipped caliber designed to offer modern watchmaking technology to a broader audience. As an independent Swiss brand, Horage has continually pursued innovation in mechanical watchmaking, challenging conventions and embracing new materials. The K3 represents the latest chapter in this […] Visit Introducing: The New Horage K3 Automatic Caliber to read the full article.

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Schwarz Etienne Introduces the Geometry Black Worn & Wound
Schwarz Etienne Introduces Mar 25, 2025

Schwarz Etienne Introduces the Geometry Black

In 2023, Schwarz Etienne debuted the Geometry line of watches. With its deconstructed dial, this collection has mixed technical precision and artistic license to create a set of watches that show that going a little avant-garde can have a huge pay-off. Right in time for Watches and Wonders, the Swiss house has released the final addition to their Geometry line, the Geometry Black.  Previous iterations of the Geometry line have included a salmon and silver dial option, both accentuating the ripples of guilloché in alternative patterns, including a variety of finishes: fluted lines, azuré, clous de Paris and fine sandblasted finishes. Here, the Geometry Black is a bit more subtle, but nonetheless visually appealing. The black colorway is a grown-up alternative to previous models that feels more appropriate for everyday wear, or for more formal occasions, without sacrificing the impressive technical expertise needed to build a watch as balanced as this one. Apart from the dial, Schwarz Etienne made the right decision in keeping the rest of the watch fairly spartan. Other than the lacine-style hands and sandblasted anthracite subdial, there aren’t a lot of bells and whistles – or even numerals, for that matter – to distract from the real star of the show. Coming in a 39mm stainless steel case and paired with a patinated black leather strap, I wouldn’t say this watch is simple but it’s minimal in the best way possible. Like previous references in the collection, th...

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The Greatest Horologists You’ve Never Heard Of: Reverend Henry Leonard Nelthropp - The First Great Collector of Watches and Clocks Worn & Wound
Mar 25, 2025

The Greatest Horologists You’ve Never Heard Of: Reverend Henry Leonard Nelthropp - The First Great Collector of Watches and Clocks

Few private horological collections survive intact from the 19th century. The fully catalogued collection of clocks and watches by Rev. Henry Leonard Nelthropp FSA was made initially without the benefit of any reference books. The extensive collection of 260 items was presented to the Clockmakers’ Museum in 1894 and is a fascinating insight into the mind of a pioneering private collector. Reverend Henry Nelthropp FSA (1820 – 1901) began his career as a curate in Bristol. He then served as Chaplain to the British Legation in Switzerland but after receiving an inheritance, retired to London. From 1854, he had indulged in his fascination for horology and had begun to collect. He built up a remarkable knowledge of his subject, although few reference books were available to him. After receiving an inheritance, Nelthropp focused on collecting clocks and watches with historical significance, particularly those from the 17th and 18th centuries. His collection included examples of all types of British and European clockmaking and scientific instruments, including a variety of longcase clocks, bracket clocks, early pocket watches, hour glasses, astrolabes, celestial globes amongst other horological items. Drum shaped clock by an unknown maker, Germany, 1525-1550. The Clockmakers’ Museum/Clarissa Bruce © The Clockmakers’ Charity This is one of the earliest pieces in the Nelthropp collection. A drum shaped clock by an unknown maker in Germany made between 1525-1550. It has an...

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First Look - The new Maurice Lacroix 1975 Collection of Elegant Watches (Incl. Video) Monochrome
Maurice Lacroix 1975 Collection Mar 25, 2025

First Look - The new Maurice Lacroix 1975 Collection of Elegant Watches (Incl. Video)

Maurice Lacroix was founded in 1975 by the Desco von Schulthess watchmaking company, which produced watches for various labels and third parties before that. In just a couple of short years, the name Maurice Lacroix became so popular that a decision was made to focus solely on the newly founded brand. By 1980, all third-party […]

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Watches, Stories, & Gear: New Cameras, Passport Redesign and A Successfull Splashdown Worn & Wound
Mar 22, 2025

Watches, Stories, & Gear: New Cameras, Passport Redesign and A Successfull Splashdown

“Watches, Stories, and Gear” is a roundup of our favorite content, watch or otherwise, from around the internet. Here, we support other creators, explore interesting content that inspires us, and put a spotlight on causes we believe in. Oh, and any gear we happen to be digging on this week. We love gear. An Updated Swiss Passport For anyone who has, or plans to travel abroad, you know just how important your passport is.  Arguably the most important piece of gear for world travelers, this book allows you to get in, and out of your destination, and more importantly allows you to return home. While each country has their own, unique design and style, Switzerland has just announced their newest look, reimagined by Geneva based design agency RETINAA. While the new look is stunning and eye-catching, it’s packed full of security features like watermarks, UV-reactive illustrations, and many more undisclosed elements.  For one of the world’s most powerful passports, it’s only fitting that it has an equally powerful design.   The Fujifilm GFX100RF: An Overly Ambitious Compact Camera In 2023, Fujifilm released the X100vi, a new addition to their X100 series of compact cameras. This model became so popular that it’s still on backorder, over two years after its initial release. Not one to settle with this level of success, Fujifilm has announced a new model, the GFX100RF,  a slightly bigger but exponentially more powerful “sibling” to the X100vi.  This new camera ...

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Cartier Crash: The Ultimate Guide to the Oddball Icon Teddy Baldassarre
Cartier Crash Mar 19, 2025

Cartier Crash: The Ultimate Guide to the Oddball Icon

As the enduring popularity of pre-worn and “distressed” denim should prove, fashion sometimes embraces wear and tear, or at least the illusion of such, as a bold stylistic statement. The phenomenon can also occasionally be found, albeit perhaps less overtly, in the world of watches. Consider the fascinating case of the Cartier Crash, a watch whose wildly unconventional, “banged-up” shape has made it not just a curiosity but one of the world’s most collectible timepieces - a quirky icon from a watchmaker with no shortage of iconic designs to its credit. The Crash has been around, mostly floating along the periphery of the watch-industry mainstream, since the 1960s, in various iterations, and while it has never achieved the household-name popularity of Cartier watches like the Tank and Santos, it has also never really gone out of style, either. Here is a primer on the Cartier Crash, and perhaps even a little insight on how it has stayed relevant in the marketplace, nearly six decades after its debut. Photo: Bonhams Let’s start at the beginning, with one of the main sources of the Crash’s multigenerational appeal, its decidedly lurid and now-debunked origin story. As legend had it, the Crash’s curvy, bent case design was inspired by a fatal automobile accident: the owner of a Cartier Baignoire Allongé - an oval-cased watch, example above - was wearing it when he perished in a fiery car crash (hence the name) and the watch, once recovered from the wrecka...

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Business News: Breitling Adds Gallet to Portfolio SJX Watches
Breitling Adds Gallet Mar 18, 2025

Business News: Breitling Adds Gallet to Portfolio

One of the badly kept secrets in Swiss watchmaking has just come true: Breitling has acquired Gallet. Backed by Swiss private equity firm Partners Group, Breitling has been slowly building itself into a group of brands. The Gallet acquisition comes a little over a year after Breitling took over Universal Genève. According to Breitling chief executive Georges Kern speaking to Fratello Watches, Gallet will be positioned in the sub-CHF3,000 range, topping out at CHF5,000. This puts its squarely in the segment of established brands like Tudor and Longines, which enjoy unparalleled economies of scale, as well as online-only micro brands that lack the overhead of established brands. The rationale of acquiring Gallet is clear. As Mr Kern mentions in his Fratello interview, it gives Breitling a stronger position vis a vis third-party retailers since the brand can now offer products across the price spectrum, with Universal Genève at the very top. This is particularly relevant as many brands owned by luxury groups like Richemont continue to withdraw from third-party retailers. Another factor that is left unsaid in the interview is the enlarged group presumably improves the odds of an exit for Breitling’s private-equity backers. Partners Group bought a majority stake in Breitling at end 2022 from CVC Capital, another private equity firm that bought Breitling in 2017. According to news reports at the time, CVC divested part of its Breitling stake at over five times the 2017 valua...

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My Short List Of Gallet Watches You Might Consider Adding To Your Collection  Fratello
Breitling s acquisition Mar 18, 2025

My Short List Of Gallet Watches You Might Consider Adding To Your Collection 

I dare say there isn’t another site on the internet where you can find more in-depth articles about vintage Gallet watches. Following yesterday’s announcement about Breitling’s acquisition of the brand, we will briefly look at the most interesting Gallet watches ever produced. I made an effort and counted; over the last six years, I have […] Visit My Short List Of Gallet Watches You Might Consider Adding To Your Collection  to read the full article.

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Fratello Favorites: The Best Vintage Watches Under €5K - Mike’s Picks From Jaeger-LeCoultre, Seiko, And Gallet Fratello
Jaeger-LeCoultre Seiko Mar 17, 2025

Fratello Favorites: The Best Vintage Watches Under €5K - Mike’s Picks From Jaeger-LeCoultre, Seiko, And Gallet

It’s now my turn to pick the best vintage watches under €5K. Most of my colleagues have already taken their shot, and while some of their choices could have made my list, I’ve opted for unique selections. Let’s see what you think. Now, before I get into my picks for the best vintage watches under […] Visit Fratello Favorites: The Best Vintage Watches Under €5K - Mike’s Picks From Jaeger-LeCoultre, Seiko, And Gallet to read the full article.

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Albishorn’s Thundergraph Revives the “California” Dial SJX Watches
Albishorn s Thundergraph Revives Mar 14, 2025

Albishorn’s Thundergraph Revives the “California” Dial

Less than one year since its debut, Albishorn is back with its third chronograph. The Thundergraph continues the brand’s theme of “imaginary vintage,” this time taking inspiration from mountaineering, specifically the Swiss expeditions to Everest in 1952. With a focus on legibility, the Thundergraph features an unusual “California ghost” dial in petrol blue. Available in a limited run of 99 pieces that will be produced over a period of three years, the Thundergraph features a new iteration of the brand’s proprietary manually wound chronograph movement, developed by founder Sébastien Chaulmontet. Initial thoughts I’ve been following Albishorn since its launch, and have become more impressed with each new release. The Thundergraph is my favourite to-date, retaining the best elements of its stablemates while introducing an appealingly bold take on the California dial. The stainless steel case of the Thundergraph largely mirrors that of the earlier Type 10 and Maxigraph, and retains the appealing asymmetric form and red anodised aluminium chronograph monopusher. The case is actually just 39 mm at the case band, but wears larger due to its 42.7 mm bezel. Where the Thundergraph differs most from its siblings is its dial, which offers a sunburst finish in petroleum blue, which pairs perfectly with the rose gold-plated hands and dial markers. The so-called “California ghost” dial features Roman numerals on the top half of the dial, but rather than Arabic numer...

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Louis Erard’s Latest Collab is All About Hand-Forged Damascus Steel SJX Watches
Louis Erard s Latest Collab Mar 14, 2025

Louis Erard’s Latest Collab is All About Hand-Forged Damascus Steel

Louis Erard has enjoyed a good run of independent watchmaker collaborations recently, and keeps it up with the Le Régulateur Louis Erard x GoS. Following last year’s Vianney Halter edition, the GoS regulator adopts the Swedish watchmaker’s signature material: artisanal Damascus steel forged by the hand of a Swedish swordsmith. The watch retains the usual Louis Erard case and movement, but has a dial of acid-etched Damascus steel hand made by Conny Persson, the knife maker who produces the exotic alloys employed by GoS, which was founded by watchmaker Patrik Sjögren in 2007. Initial thoughts I respect and admire the craft behind GoS watches, which utilise Damascus steel that is sometimes incredibly patterned. But I find the brand’s aesthetic a little too much, especially when the dials are matched with aggressively styled cases. Whereas in the Louis Erard collaboration the heavy patterning of the dial is offset by the clean lines of the no-frills, 39 mm case. More importantly, the GoS regulator is one of the few Louis Erard editions that incorporates an actual example of the collaborator’s craft, as opposed to just being a design exercise. Even though I liked the earlier Vianney Halter and Kudoke editions, they were just watches designed by the respective watchmaker’s input. The GoS regulator, on the other hand, has a dial in an artisanal material – and it remains at the same affordable price as past collabs. Exotic alloy GoS was founded by bladesmith Johan Gu...

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Lookbook: Urban Exploration with Artem’s Loop-less HydroFlex Straps Worn & Wound
Mar 13, 2025

Lookbook: Urban Exploration with Artem’s Loop-less HydroFlex Straps

When our friends at Artem approached us about shooting their new Loop-less HydroFlex watch straps, we couldn’t resist taking them into the place we call home-Brooklyn, NY. As a bunch of watch enthusiasts, we all know that a great strap can not only completely transform a watch-can make or break one too. Artem has made a name for itself with its sailcloth-style straps. In hand, their HydroFlex material is clearly flexible, yet durable.   Artem took this tech to the next level, with their Loop-less bracelet-like deployant clasp. Together these two innovations make for a sleek, go-anywhere, do-anything combo. The ‘anywhere’ portion of that combination definitely includes Brooklyn-these straps felt right at home somewhere between the neighborhoods of Park Slope and Gowanus. There’s a wide array of colors available, we chose Loop-less HydroFlex watch straps that can easily go with anything in your collection, namely: Dark Matter, Lunar Ash, and Solar Flare.    The post Lookbook: Urban Exploration with Artem’s Loop-less HydroFlex Straps appeared first on Worn & Wound.

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First Look - Independent Watchmaker Krayon Unveils Anyday, a Mechanical Agenda on the Wrist Monochrome
Krayon Mar 13, 2025

First Look - Independent Watchmaker Krayon Unveils Anyday, a Mechanical Agenda on the Wrist

Founded almost a decade ago by Rémi Maillat, independent watchmaker Krayon has made a name for itself with its unique style, never-before-seen complications and meticulous craftsmanship. Unveiled in 2017, Everywhere, Rémi Maillat’s inaugural creation, was the first watch capable of displaying sunrise and sunset times everywhere around the globe. Then came Anywhere in 2020. A simpler […]

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“Neo Vintage” Highlights at Phillips Geneva Online SJX Watches
Vacheron Constantin Mercator Mar 11, 2025

“Neo Vintage” Highlights at Phillips Geneva Online

The spring auction season is getting underway with the first sale being Phillips’ The Geneva Sessions Spring 2025 taking place online until March 12. The online auction is a warm-up for the Geneva live auction taking place in May, but the 70-lot sale nonetheless includes several interesting timepieces, including some unusual examples from the “neo vintage” era. Essentially watches made in the 1990s to the early 2000s, such watches tend to be good value today; 30 years on they still sell for a fraction of the original retail price. One of the best known watches from the era, perhaps even iconic, is the Vacheron Constantin Mercator. A double retrograde with hands taking the form of a compass, the Mercator was introduced in 1994 and produced for a decade. A little over 600 were made with most of them having etched brass dials; less common were the examples with cloisonné enamel dials. The sale includes a Mercator with a map of Portugal dating to 2004, making it one of the final pieces made. Part of a limited edition of just ten watches, this example includes an achieve extract. The Mercator Portugal is lot 19 with an estimate of CHF25,000-50,000. The enamel dial of the Mercator Portugal One of the quirkiest watches in the sale is the Alain Silberstein Kronomedio Saphir. The French designer was the first to employ sapphire crystal for the watch case way back in 1997. An exceptionally expensive watch at the time, the sapphire chronograph illustrated Mr Silberstein’s av...

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Hermès Elegantly Facelifts Arceau Complications SJX Watches
Hermes Mar 11, 2025

Hermès Elegantly Facelifts Arceau Complications

Whimsical and graceful in the typical Hermès style, the Arceau L’Heure de la Lune and Arceau Le Temps Voyageur are both unusual takes on familiar complications; the two were incidentally conceived with the aid of Chronode, a complications specialist. Hermès has reworked the palette for both models, most notably with a two-tone case for the Arceau L’Heure de la Lune. This returns as a set of three watches, each featuring a dial made of a specific type of meteorite, namely Blue Grey Moon, Vesta, and Erg Chech. All three are housed in a 43 mm case with contrast-colour lugs. The Arceau Le Temps Voyageur, on the other hand, is offered separately in two guises: 41 mm in white gold, or 38 mm in rose gold with diamonds. The Arceau L’Heure de la Lune three-piece set Initial thoughts Among Hermès’ whimsical complications, the Arceau L’Heure de la Lune stands out as an unconventional and interesting reinterpretation of the simple date-and-moon-phase watch. Unlike traditional moon-phase displays, this employs mobile counters that orbit the dial over a 59-day cycle to reveal the current lunar phase. It’s a large watch and a little thick, but still elegant thanks to the design. The new variants look more modern than their predecessors thanks to the two-tone cases and meteorite dials that sport subtle colour accents that are typically Hermes. The main downside is the fact that the three are delivered as a set, which not only means the cost is high – the set retails for ...

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Certina Watches Review: History and Highlights from the Modern Collect Teddy Baldassarre
Certina Watches Review History Mar 10, 2025

Certina Watches Review: History and Highlights from the Modern Collect

Certina is a watch brand that may be fairly new to you, especially if you live in the United States, where distribution has been limited to non-existent over the past several decades. In actuality, however, Certina is among the oldest Swiss watch brands currently in operation and today represents an appealing and perhaps underrated option in the arena of stylish sports watches that are solidly built yet priced affordably. The Kurth Brothers, Grana, and the Dirty Dozen Certina has its origins in 1888, when two Swiss brothers, Adolf and Alfred Kurth, set up a watchmaking workshop in an annex to their family home in the town of Grenchen (above). Initially, the brothers made movements and parts that they supplied to other watch companies in the region, but by 1906 they were making enough of their own complete timepieces that they introduced a brand name: Grana, which was a shortened version of the Latin word “Granatus,” referring to Grenchen. The early Grana watches found success, but for several years the Kurth brothers continued to also make and supply movements to other companies; the name “Certina” - another Latin-derived word, from “certus,” for “sure” or “certain” - began appearing on the company’s timepieces throughout the 1930s. The name, which was also easier to pronounce than “Grana” in more languages, was registered in 1933 and eventually became the company’s sole name in 1949.  Few Grana watches are remembered as milestones today, i...

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