Jan 29, 2025
Join Us in Supporting the 2025 Ride to Conquer Cancer
It’s long been a goal of the Worn & Wound team to use our platform to support charitable causes. Despite making philanthropic contributions from time to time over the years, we’ve never really used the full might of our platform to make an impact. And so I am very excited to share with the Worn & Wound community our partnership to support the 2025 Ride to Conquer Cancer. Before we get to the details…a little backstory. In 2023, at the NYC Windup Watch Fair, I got to chatting with friend, designer, and fellow watch-nerd, Matt Smith-Johnson. Matt’s been coming to Windup for as long as I can remember to support projects he’s worked on (like this, this, and this) or just basking in the watch tsunami that is the Fair. In the course of catching each other up on our lives, my sister’s then-recent breast cancer diagnosis came up (she’s doing great, btw!), which prompted Matt to share something I found really incredible. For nearly a decade, Matt has taken part in the Ride to Conquer Cancer, a two-day, 200+ kilometer cycling event through Southern Ontario, Canada, which raises funds for the Princess Margaret Cancer Centre-one of the world’s leading cancer research institutions. Needless to say, I was inspired by his commitment to the cause. The Ride to Conquer Cancer, launched in 2008, has raised over $300 million for cancer research and care, including $20.6 million in 2024 alone. Each year, more than 5,000 participants come together to support advancements in tr...
Fratello
