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Results for Seiko Astron

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Wiki · Guide
Quartz Crisis

1969-1985 industry collapse triggered by the Seiko Astron. Cost Swiss watchmaking two-thirds of its workforce; rebounded via Swatch Group consolidation and Biver's Blancpain.

Wiki · Guide
The Quartz Astron Launch Seiko

Christmas Day 1969: Seiko launches the world\'s first quartz wristwatch and detonates the Swiss watch industry.

Grand Seiko Brings Shibuya to Singapore SJX Watches
Grand Seiko Brings Shibuya Jan 22, 2026

Grand Seiko Brings Shibuya to Singapore

Grand Seiko’s flagship boutique in Singapore is host to Tokyo Time, an event designed to bring the vibrancy of Tokyo into the heart of Singapore. Thematically, the event focuses on the people of the world’s largest city experiencing the flow of time. As explained by Ida Idris-Low, Managing Director of Grand Seiko APAC, “Tokyo is defined by a beautiful intricacy – eight distinct districts moving in tandem, each with its own culture and cadence”. Ref. SLGH0055 White Birch in Kagurazaka. Image – Seiko Watch Corp / Gregory Harris In order to capture this, the brand enlisted New Zealand-based photographer Gregory Harris to shoot each watch in situ. The pop-up seeks to connect eight Grand Seiko watches to eight parts of Tokyo. For example, Mr Harris shot the Tentagraph ref. SLGC001 in Toyosu, a man-made island home to the world’s largest wholesale fish market. The Icefall ref. SBGH347 was paired with Roppongi, known for its museums by day and clubs by night. Ginza’s champion is the Evolution 9 U.F.A. Ice Forest ref. SLGB003 – Grand Seiko’s most significant launch of last year. Ref. SBGW301 in Daikanyama. Image – Seiko Watch Corp / Gregory Harris Hosted by Grand Seiko, Tokyo Time takes place from January 16-29 at the brand’s Marina Bay Sands boutique. The exhibition is free and open to the public without registration. For more information visit the dedicated page on Grand-Seiko.com.  

Seiko Introduces the Tonneau Shaped SPB537 to the Presage Collection Worn & Wound
Seiko Introduces Jan 12, 2026

Seiko Introduces the Tonneau Shaped SPB537 to the Presage Collection

While it’s tempting to build a collection of just tool watches and divers with beefiness and durability in spades, having a good dress watch is a boon for any collector. Not only can a dress watch give you an excuse to put on that dress or suit and accessorize, it can also help remind you that function isn’t everything then it comes to timepieces; style matters too.  Seiko’s Presage collection has long been a stalwart for dress watch shoppers on a budget who don’t want to sacrifice craftsmanship, and the new SPB537 reference is a tonneau-shaped addition to the Classic Series line. The enamel dial, paired with the tonneau case, is the major selling point for the SPB537, as it was designed by master artisan Mitsuru Yokosawa and his apprentice, Kazunori Uchiyama. This extra level of prestige elevates the SPB537, and adds a sort of intimacy to the design, despite it being introduced as a non-limited, continuous production model. The dial is white, a gentle contrast to the 46mm by 35.9mm stainless steel case and bracelet, and features sharp black Roman numerals, with a black minute track around the outer edge. A matching 24-hour sub-dial at 6 o’clock balances the dial, with the Seiko Presage logo just below 12.  Blued steel hands provide a colorful accent, with a balancing half moon on the tail end of the seconds hand. The blue, though on the subtler side, is a welcome addition to the otherwise very business-like dial, and it furthers the artisan craftsmanship promi...

Hands On With The Delicious Seiko Presage Cocktail Time Frozen Banana Daiquiri WatchAdvice
Seiko Presage Cocktail Time Frozen Jan 9, 2026

Hands On With The Delicious Seiko Presage Cocktail Time Frozen Banana Daiquiri

An elegant watch for both day and night for the ladies, the Seiko Presage Cocktail Time ticks a lot of boxes and punches above its weight. What We Love The elegant and classic look Great size for smaller wrists The textured dial is reminiscent of a Frozen Banana Daiquiri What We Don’t The 34mm isn’t as dainty as some may like The date window isn’t colour-matched to the dial Finding the perfect bracelet fit may prove tricky on smaller wrists Overall Rating: 8.75 / 10 Value for Money: 9/10 Wearability: 8.5/10 Design: 9/10 Build Quality: 8.5/10 The Seiko Presage Cocktail Time collection has earned a dedicated following by delivering dress-watch elegance with a uniquely spirited twist — each model draws inspiration from classic cocktails, pairing refined dial artistry with Seiko’s dependable automatic movements. With so many cocktails in the world, inspiration is endless for this lineup, and last year, Seiko released the Summer Cocktail collection, featuring a range of watches inspired by refreshing summer drinks. At the heart of this lineup lies the Seiko Presage Cocktail Time SRPL64J, a two-tone timepiece inspired by the Frozen Banana Daiquiri. With the playful vibrancy of its muse, it showcases a textured gold-toned dial and subtle diamond accents. With a blend of vintage charm and modern wearability, the Presage Cocktail Time Frozen Banana Daiquiri showcases how Presage transforms everyday timekeeping into something distinctly stylish and expressive, while be...

Seiko Kicks off their 145th Anniversary Year with Four Limited Editions Worn & Wound
Seiko Kicks off their 145th Jan 9, 2026

Seiko Kicks off their 145th Anniversary Year with Four Limited Editions

I think it’s fair to say that for any watch enthusiast out there that Seiko has played some role in discovering this hobby. As a brand that encompasses a variety of styles and price points, anyone can be introduced to the brand at any level of their growing interest. Because of this, the Japanese watchmaker’s 145th anniversary feels particularly special for anyone who, like me, spent hours scouring eBay for a Seiko, and feeling, in a small way, like you’re a legitimate collector now that you’ve graduated away from the generic watch you grabbed at Wal-Mart on a whim. To celebrate this milestone, Seiko has released four limited-edition gold-accented models, across the King Seiko, Prospex, Presage, and Astron collections. While one may think that these four watches feel slightly disjointed when taken together, each showcases what Seiko does best: balancing form and function in equal measure without ever falling into the trap of ostentation. Take, for example, the King Seiko. This anniversary edition, which joins the KS1969 series, is the first of the four and nods directly to Seiko’s founder himself, Kintaro Hattori. The dial pattern is inspired by one that Hattori-san had engraved on his personal watches and is rendered here in a grey gradient that darkens towards the edges. Keeping with Seiko’s innate ability to add decoration without excess, we see the King Seiko has added gold-colored hands, indexes, and text for a bit of personality against the grey. Most not...

Seiko Brings Back The Tonneau Case To The Presage Line With The New SPB537 Fratello
Seiko Brings Back Jan 8, 2026

Seiko Brings Back The Tonneau Case To The Presage Line With The New SPB537

You would be forgiven for thinking this new Seiko SPB537 looks somewhat familiar. After all, Seiko made numerous Presage models in this tonneau form factor in the past. However, all of them were discontinued, and no new ones were introduced to the collection. Well, until today, that is! This is the new Seiko Presage SPB537 […] Visit Seiko Brings Back The Tonneau Case To The Presage Line With The New SPB537 to read the full article.

Precious Porcelain: The Seiko Credor Goldfeather GCBY991 SJX Watches
Grand Seiko Jan 8, 2026

Precious Porcelain: The Seiko Credor Goldfeather GCBY991

Foreshadowing Credor’s Watches & Wonders debut in April (located alongside sister brand Grand Seiko), the Goldfeather GCBY991 Imari Nabeshima Porcelain is the brand’s first launch of the year. It pairs an ultra-thin hand-wound movement with a dial made using a traditional – and reputedly highly secretive – Japanese porcelain technique. But now the secret is out, cased in steel and limited to 60 pieces worldwide. Initial thoughts Originally envisioned in the 1970s as a vehicle for precious metal quartz watches, Credor later expanded into a catch-all brand for Seiko’s high-end offerings that didn’t fit the Grand Seiko aesthetic. Over the last few years, however, Credor has refocused and shrunk its catalogue from over 200 references in 2021 to fewer than 70 today, shedding legions of ladies’ quartz models while redoubling emphasis on artisanal crafts. The porcelain-dialed GCBY999 embodies this tighter focus and exemplifies the brand’s new motto: “the creativity of artisans”. Despite the Goldfeather branding – and Credor’s original purpose – the GCBY999 is cased in stainless steel. This is a welcome concession given the current price of gold, which is near all-time highs, especially since Seiko generally charges a higher premium for precious metal models than is typical for Swiss brands. As a result, the GCBY999 is good value within the Goldfeather lineup, despite its artisanal dial. The watch retails for JPY1.98 million in Japan, equivalent to about ...

First Look – The New Tonneau-Shaped Seiko Presage Classic Series SPB537 with Enamel Dial Monochrome
Seiko Presage Classic Series SPB537 Jan 8, 2026

First Look – The New Tonneau-Shaped Seiko Presage Classic Series SPB537 with Enamel Dial

It has been a while since we last saw a tonneau-shaped Seiko Presage… The last to surface on MONOCHROME was the Presage Enamel SPB049 from 2017, a quietly unusual model that stood apart from the round, conservative silhouettes that dominate Seiko’s classical offerings, or the 2019 Zen Garden SARY111 (SRPD05/07) series. But here we are […]

Seiko’s 145th Anniversary Gilded Quartet, Time-Only to Chronograph SJX Watches
Seiko s 145th Anniversary Gilded Jan 6, 2026

Seiko’s 145th Anniversary Gilded Quartet, Time-Only to Chronograph

Seiko founder established a watch store in Tokyo’s Ginza district in 1881, and for the occasion the watchmaker has unveiled a quartet of 145th anniversary watches representing the best of its affordable offerings. While each model is different, all share gilded elements as a unifying motif. The collection is led by a pair of three-hand watches, the King Seiko KS1969 SJE121 and Presage Classic Series “Craftsmanship” Enamel Dial SPB538. While the two three-hand editions are arguably the more interesting of the 145th anniversary line-up, the collection also includes a pair of chronographs, the automatic Prospex Speedtimer SRQ059 and solar-powered Astron GPS SSH186. King Seiko SJE12 (left), and Presage Classic SPB538 Initial thoughts Seiko rolls out numerous anniversary watches on a frequent basis, so the anniversary theme itself isn’t a big deal. The 145th anniversary models, however, are appealing in themselves, especially the pair of three-hand models. The top-of-the-line anniversary edition is the King Seiko KS1969, which is far more striking than the regular production model, and certainly worth the modest premium in price. The Presage, on the other hand, is another iteration of the early-wristwatch-style case that Seiko has done before, but not that often. Gold plating is not appropriate on an expensive watch, but the Presage is affordable so it gets a pass. The enamel dial and cuff-style strap are a nice touch that gives the watch a surprisingly vintage feel. ...

Seiko Introduces A Series of 145th-Anniversary Watches To Start The New Year Fratello
Seiko Introduces Jan 6, 2026

Seiko Introduces A Series of 145th-Anniversary Watches To Start The New Year

It has become a tradition for Seiko to be the first brand to introduce new watches every year. This time, it’s not just one or two but a full quartet of new pieces. To celebrate the brand’s 145th anniversary, Seiko has announced four models that perfectly represent different pillars of the collection. We had the […] Visit Seiko Introduces A Series of 145th-Anniversary Watches To Start The New Year to read the full article.

First Look – Seiko’s Set of 4 New Watches for its 145th Anniversary, incl. a Surprising Vintage Presage Monochrome
Seiko s Set Jan 6, 2026

First Look – Seiko’s Set of 4 New Watches for its 145th Anniversary, incl. a Surprising Vintage Presage

Seiko has influenced and continues to shape modern horology as only a few watchmakers can. From its origins in 1881, when Kintaro Hattori opened a small shop in Tokyo, to becoming a global powerhouse in precision timekeeping, Seiko’s history is a register of constant innovation. Over the decades, the brand has delivered some of watchmaking’s […]

Sunday Morning Showdown: Seiko 5 “Gene Kranz” Vs. Seiko “Rotocall” Re-Editions Fratello
Seiko 5 “Gene Kranz” Vs Jan 4, 2026

Sunday Morning Showdown: Seiko 5 “Gene Kranz” Vs. Seiko “Rotocall” Re-Editions

Yes, that’s right, everybody: it’s time for Sunday Morning Showdown! As this is the first Sunday of the new year, we decided to start 2026 with a fun and different matchup. Today, it’s Seiko versus Seiko, but these watches are not just any recent models. These are re-editions of great Seiko classics. Jorg picked the […] Visit Sunday Morning Showdown: Seiko 5 “Gene Kranz” Vs. Seiko “Rotocall” Re-Editions to read the full article.

Fratello On Air: Our Favorite Seiko Watches Ever Fratello
Seiko Watches Ever Merry Christmas Dec 24, 2025

Fratello On Air: Our Favorite Seiko Watches Ever

Merry Christmas and welcome to another episode of Fratello On Air! We’re back with an episode on Christmas Eve, and we’re talking about our favorite Seiko watches of all time. That’s a tough mission, but like Santa’s job of delivering toys to all the children, we’re up to the task! Grab some mulled wine, settle […] Visit Fratello On Air: Our Favorite Seiko Watches Ever to read the full article.

A Condensed Guide To Grand Seiko Releases From 2025 Fratello
Grand Seiko Releases From 2025 Merry Dec 24, 2025

A Condensed Guide To Grand Seiko Releases From 2025

Merry Christmas, everyone! As we approach the end of the year, it is time to look back at some of the best Grand Seiko releases of 2025. The past 12 months have been packed with new watches from brands all over the industry, but we saw some amazing novelties from Grand Seiko. From the impressive […] Visit A Condensed Guide To Grand Seiko Releases From 2025 to read the full article.

First Look – Seiko Prospex 1968 Heritage Diver GMT SPB534 Seashadow Monochrome
Seiko Prospex 1968 Heritage Diver Dec 19, 2025

First Look – Seiko Prospex 1968 Heritage Diver GMT SPB534 Seashadow

Seiko’s Prospex diver series has long established the brand´s reputation for serious underwater engineering, in particular with the 1968 300m water-resistant Professional Diver (6159), which stands as one of the brand’s earliest defining tool watches. That same character lives on in the modern Prospex 1968 Heritage Diver GMT series, introduced in 2023 as Seiko’s first […]

Introducing: The Spring Drive-Powered Seiko Prospex LX GMT U.S. Special Edition SNR058 Fratello
Seiko Prospex LX GMT U.S Dec 18, 2025

Introducing: The Spring Drive-Powered Seiko Prospex LX GMT U.S. Special Edition SNR058

The first thing that popped up in my head when laying eyes on the Spring Drive-powered Seiko Prospex LX GMT U.S. Special Edition SNR058 was “Root Beer.” The colors, shapes, and vibe make me think of that famous GMT watch made by The Crown. It’s a good thing this watch is designed for the U.S. […] Visit Introducing: The Spring Drive-Powered Seiko Prospex LX GMT U.S. Special Edition SNR058 to read the full article.

Seiko Pours a “Root Beer” Prospex LX GMT SJX Watches
Grand Seiko Dec 18, 2025

Seiko Pours a “Root Beer” Prospex LX GMT

Seiko has introduced the Prospex LX GMT SNR058, a luxury-leaning sport watch inspired by the constellation and intended exclusively for the US market. Executed in Zaratsu-polished titanium with Diashield coating, it pairs a richly textured gradient dial with a Spring Drive GMT movement more commonly associated with Grand Seiko. In doing so, the SNR058 blurs the line between Seiko and its grander cousin, inviting comparison not on branding, but on tangible quality. Initial thoughts According to Seiko, this US-exclusive special edition evokes the North America Nebula in the Cygnus constellation, named for its resemblance to the continent. It is, presumably, a coincidence that the dial also recalls a frosted glass of root beer; arguably a more recognisable symbol of the US market than any nebula. Regardless, either reading feels apt for a United States-only edition. On paper, the Prospex LX line blurs the line between the Seiko and its grander cousin. The collection holds up well next to similar watches from Grand Seiko, pairing a more assertive, utilitarian aesthetic with a more cohesive bracelet design. Branding aside, it also presents stronger value proposition thanks to its Diashield-coated titanium case and bracelet; the equivalent models from Grand Seiko come dressed in heavier stainless steel, which scratches (but can also be refinished) more easily. The Prospex LX GMT also benefits from a toolless micro-adjustment system for the bracelet, something increasingly sought...

Seiko Hits the Slopes with Bold Seiko 5 Sports Limited Editions SJX Watches
Seiko Hits Dec 16, 2025

Seiko Hits the Slopes with Bold Seiko 5 Sports Limited Editions

Southeast Asia may be better known for tropical heat than snow-covered slopes, but that has not stopped Seiko from launching a pair of winter sports-themed Seiko 5 Sports Winter Sports limited editions in collaboration with Thong Sia Group (TSG), the brand’s exclusive retail partner in Singapore, Hong Kong, and other key Asian markets. Executed in unconventional purple and brown colourways, the two models build on the familiar “5KX” platform, pairing the line’s accessible pricing and diver-inspired design with hues said to be inspired by winter sports equipment. Produced in limited quantities and exclusive to TSG’s markets, the watches reflect Seiko’s ongoing willingness to use the Seiko 5 Sports collection as a platform for bolder aesthetics that might feel risky at higher price points, but feel entirely at home here. Initial thoughts While some brands have caught flack for releasing endless limited editions, that is arguably a strength of the Seiko 5 Sports line, which is an ideal canvas for iteration by virtue of its already ubiquitous diver style and impulse buy-friendly pricing. While collectors often gravitate towards safer colours such as black, blue or white when spending thousands of dollars, purple and brown (and even pink) are much less intimidating when priced under US$400. According to Seiko, the purple and brown colour choices were inspired by winter sports equipment; I can imagine the purple pairs perfectly with Patagonia. Snowbound Both colourwa...

The Pink Panther for the Seiko 5 Sports SJX Watches
Seiko 5 Sports Seiko pinks Dec 12, 2025

The Pink Panther for the Seiko 5 Sports

Seiko pinks out its affordable bestseller with the Seiko 5 Sports SKX Series 38 mm Pink Panther, a tribute to the award-winning animated short staring the vexatious feline. In addition unique dial, bezel, case back, and crown, the 9,999-piece limited edition is delivered in themed packaging along with a pink nylon strap – complete with pink paw prints. Initial thoughts Since its launch in 2019, the Seiko 5 Sports has served as a platform for seemingly countless co-branded limited editions. These collaborations span streetwear labels, anime franchises, consumer brands, artists, and American cartoon characters, from Snoopy to the Pink Panther. The “5KX” base makes commercial sense for such projects, offering the mass appeal of an easy-wearing diver-style watch that remains affordable enough for an impulse buy. While Seiko’s entry-level mechanical watches are arguably not as cost-competitive as they once were given the rise of micro-brands (many of which rely on Seiko-sourced movements), they remain a better value than most mass market watches given the brand’s in-house know-how and storied history. Editions like this Pink Panther model add extra appeal, both in terms of the theme as well as the (relatively) limited run. The Pink Panther The Pink Panther debuted in the 1963 detective comedy film of the same name as an animated embodiment of the titular pink diamond. Created by American animators Hawley Pratt and Friz Freleng, the character soon eclipsed the film its...

Introducing – Seiko 5 Sports Pink Panther Limited Edition SRPM07 Monochrome
Seiko 5 Sports Pink Panther Dec 11, 2025

Introducing – Seiko 5 Sports Pink Panther Limited Edition SRPM07

With its 5 Sports collection, the brand’s accessible range that comprises almost infinite styles, Seiko isn’t shy of creating bold models and teaming up with unexpected partners. Recently, we’ve seen models inspired by Bruce Lee, Peanuts or Mooneys. There was even a pair of Pepsi-bezel watches made with… Pepsi! Now, the Seiko 5 Sports SKX […]

Introducing: The Seiko 5 Sports Pink Panther Limited Edition SRPM07 Fratello
Seiko 5 Sports Pink Panther Dec 11, 2025

Introducing: The Seiko 5 Sports Pink Panther Limited Edition SRPM07

For its latest 5 Sports collaboration, Seiko teamed up with MGM to celebrate the Pink Panther. It’s a joyful reminder of the prank-loving cartoon character I got to know through the famous series of movies that began in the 1960s with Peter Sellers as Inspector Jacques Clouseau. Six years after the 1963 premiere of The […] Visit Introducing: The Seiko 5 Sports Pink Panther Limited Edition SRPM07 to read the full article.