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Quartz Crisis

1969-1985 industry collapse triggered by the Seiko Astron. Cost Swiss watchmaking two-thirds of its workforce; rebounded via Swatch Group consolidation and Biver's Blancpain.

Wiki · Guide
The Quartz Astron Launch Seiko

Christmas Day 1969: Seiko launches the world\'s first quartz wristwatch and detonates the Swiss watch industry.

Exclusive · Guide
Seiko 5 Sports Honda Motocompo Limited Edition: Scooter Yellow in 36.4mm

Eight thousand pieces. One very specific shade of yellow. Seiko and Honda celebrate the Motocompo's 45th anniversary with a watch that's hard to ignore.

Exclusive · Guide
Limited Edition Seiko Turtle HBB002: PADI's 60th in Sunburst Blue

Seiko's Prospex Turtle HBB002 marks PADI's 60th anniversary. Electric sunburst blue dial, ceramic bezel insert, 200m water resistance, an 8,000-piece run, and a €750 price tag that puts it squarely in the impulse-buy bracket for a real diver.

First Look - The King Seiko Vanac Limited Edition HKF004 in Seiko Blue Dial Monochrome
Seiko Vanac Limited Edition HKF004 May 19, 2026

First Look - The King Seiko Vanac Limited Edition HKF004 in Seiko Blue Dial

King Seiko, the other higher-end arm of the Group, has had an interesting comeback run since Seiko revived the collection in 2020, bringing back one of its classic higher-end names from the 1960s. This family also introduced the Vanac sub-collection during the 1970s. These were some cool watches that were more colourful, faceted, and much-liked […]

Seiko Marks 145 Years with Arita Porcelain Presage SJX Watches
Seiko Marks 145 Years May 18, 2026

Seiko Marks 145 Years with Arita Porcelain Presage

As Seiko’s 145th anniversary celebrations unfold, the brand expands its value-oriented Presage Classic “Craftsmanship” collection with two new commemorative limited editions. The HCC007 features a gradient blue Arita porcelain dial in an appealing 39.6 mm size, while the 36 mm HCC004 answers the call for smaller dress watch options. Initial thoughts Seiko has been making incremental improvements to its Presage line of entry-level dress watches since the collection debuted in 2010. Almost since the beginning, Seiko has used the Presage as a vehicle to experiment with ways to make traditional craftsmanship accessible, starting with fired enamel dials in 2012 and Arita porcelain dials in 2019. Since then, the Presage has benefited from a movement upgrade, and now boasts a weekend-proof three-day power reserve. The 145th anniversary editions prove that Seiko hasn’t run out of ideas, and the HCC007 in particular brings an additional layer of artisanal individuality to the execution that is rarely seen at this price range — its gradient blue dial has echoes of the Credor Eichi II in ruri blue. The charming and compact 36 mm HCC004 offers a little something for everyone. Powered by the same cal. 6R51 as its porcelain-dialled sibling, it features an embossed dial with a silk-like texture — the latest in a long line of Seiko watches with fabric-patterned dials. Both models appear aimed at the enthusiast market, as neither features a date window. This gives each watch a ...

The Neo-Vintage Sweet Spot: Why The Seiko Marinemaster SBDX001 Still Makes Sense Today Fratello
Seiko Marinemaster SBDX001 Still Makes May 17, 2026

The Neo-Vintage Sweet Spot: Why The Seiko Marinemaster SBDX001 Still Makes Sense Today

There is a particular charm to watches that sit just beyond modernity yet remain too young to be vintage. In recent years, collectors have coined the term “neo-vintage” to define this liminal space, roughly spanning the mid-1990s through the 2000s. It’s a period defined not by nostalgia alone but also by a fascinating intersection of […] Visit The Neo-Vintage Sweet Spot: Why The Seiko Marinemaster SBDX001 Still Makes Sense Today to read the full article.

Sunday Morning Showdown: Grand Seiko Evolution 9 Spring Drive U.F.A. Ushio 300 Vs. Rolex Yacht-Master 42 In Titanium Fratello
Grand Seiko Evolution 9 Spring Drive May 17, 2026

Sunday Morning Showdown: Grand Seiko Evolution 9 Spring Drive U.F.A. Ushio 300 Vs. Rolex Yacht-Master 42 In Titanium

Grand Seiko surprised friend and foe at Watches and Wonders when the brand released a smaller, more accurate dive watch at a lower price than its predecessor. The Ushio 300 diver, naturally, was met with applause. So, for this week’s showdown, we thought we’d stack it up against a watch so popular that it is […] Visit Sunday Morning Showdown: Grand Seiko Evolution 9 Spring Drive U.F.A. Ushio 300 Vs. Rolex Yacht-Master 42 In Titanium to read the full article.

Review: the Venezianico Arenale Calendario Worn & Wound
Grand Seiko May 15, 2026

Review: the Venezianico Arenale Calendario

Venezianico makes a lot of watches. This is a fact that’s become unmistakably clear over these last few years as their footprint has expanded in the enthusiast community. Regardless of whether you know them for watches like this or watches like this, there’s a good chance they also make a watch that’s completely unlike anything you’ve already seen from them.  Making a huge variety of watches at a high volume can be a bit of a gamble in this industry. There’s a sense among many enthusiasts that exclusivity is something to be protected, and when a watch brand casts a very wide net, it can dilute their messaging. We had a great discussion along these lines concerning Grand Seiko in a recent podcast. Clearly there was a moment a few years ago when that brand was flooding the market with new stuff, and their identity was a little lost. “Analysis paralysis” is a term often used by consumers to describe the feeling of shopping a brand that has too much stuff to sift through.  The counter argument of course is right there in the Seiko family. No enthusiast would say that too many watches in the Prospex, Presage, and Seiko 5 lines, among others, is a bad thing. Between the many branches of the Seiko family tree, there are accessible options for everyone, and that’s historically been seen as a good thing for the community and the sign of a healthy brand appealing to a broad market.  What this really comes down to is whether a brand is positioning itself as luxury ...

Seiko Introduces new Astrons, Including a Limited Edition, for their 145th Anniversary Worn & Wound
Seiko Introduces new Astrons Including May 14, 2026

Seiko Introduces new Astrons, Including a Limited Edition, for their 145th Anniversary

This year marks the 145th anniversary of Seiko, and while 145 isn’t exactly the most notable round number anniversary, it’s still, well, a very long time. And as we’ve mentioned countless times in these pages, the watch industry simply doesn’t let an anniversary year go to waste. Seiko has just announced a new collection of watches in the Astron line to mark the occasion, because of course it makes a lot of sense to commemorate longevity and a proud history with the most modern contemporary line in the catalog. Right?  Kidding aside, the Astron holds a special place in the Seiko collection for a few reasons. It was the name of the brand’s very first quartz watch, famously introduced on Christmas Day in 1969. It was a watch, and a technology, that not only changed the company, but the watch industry altogether. It ushered in the Quartz Crisis across most of the watchmaking world, except of course in Japan, which rose to a level of prominence in watchmaking as a result of quartz.  Today, the Astron is special as it is reserved for the most newfangled Seiko technology available, very much in keeping with the tradition inherent in its name. That means, primarily, tech forward GPS enabled timekeeping, as well as the use of Seiko’s solar technology. Astron watches typically inhabit a very contemporary design language, which tends toward sporty, angular, and often oversized.  The anniversary watch introduced this week is the new GPS Solar Dual Time Chronograph, ref...

First Look - The New Seiko Presage 145th Anniversary Limited Editions HCC007 and HCC004 Monochrome
Seiko Presage 145th Anniversary Limited May 14, 2026

First Look - The New Seiko Presage 145th Anniversary Limited Editions HCC007 and HCC004

Over the past decade, the Presage collection has become the most expressive showcase for Seiko’s artisanal side. Beyond the sporty world of Prospex, Presage has steadily explored traditional Japanese crafts, integrating enamel, Urushi lacquer, Shippo enamel and Arita porcelain into accessible mechanical watches. In 2026, Seiko celebrates its 145th anniversary, and following the four-piece anniversary […]

First Look - The Seiko Prospex HBC005 and HBB001, a Duo of Divers in Seiko Blue and Silver Monochrome
Seiko Prospex HBC005 May 14, 2026

First Look - The Seiko Prospex HBC005 and HBB001, a Duo of Divers in Seiko Blue and Silver

We know that Seiko loves to celebrate anniversaries, which often results in fairly attractive limited edition models. This year, the brand is celebrating the 145th anniversary of its creation. In 1881, Kintaro Hattori opened a shop known as “K. Hattori” in Tokyo’s Ginza district, beginning what would evolve into today’s Seiko. He then went on […]

Seiko Celebrates Its 145th Anniversary With The Prospex HBC005 And HBB001 Limited Editions Fratello
Seiko Celebrates May 14, 2026

Seiko Celebrates Its 145th Anniversary With The Prospex HBC005 And HBB001 Limited Editions

To celebrate Seiko’s 145th anniversary, the Japanese brand has created a series of watches featuring a nice combination of blue and white. The series pays tribute to Seiko Blue, resulting in some surprisingly fresh creations. The new Seiko Prospex HBC005 and HBB001 limited editions proudly sport a crisp white dial with a vibrant blue bezel. […] Visit Seiko Celebrates Its 145th Anniversary With The Prospex HBC005 And HBB001 Limited Editions to read the full article.

Hands-On With The New Seiko Presage Classic Series HCC004 And HCC007 Fratello
Seiko Presage Classic Series HCC004 May 14, 2026

Hands-On With The New Seiko Presage Classic Series HCC004 And HCC007

Seiko is celebrating its 145th anniversary this year, and that results in new watches paying tribute to this respectable age. Among them are these two new Presage Classic Series watches, both limited editions, available in 36mm and 39.6mm sizes. Let’s have a closer look at the HCC004 and HCC007, shall we? Seiko Presage Classic Series […] Visit Hands-On With The New Seiko Presage Classic Series HCC004 And HCC007 to read the full article.

The Business of Watches Podcast: Seiko Watch Corporation President Akio Naito Hodinkee
Grand Seiko May 13, 2026

The Business of Watches Podcast: Seiko Watch Corporation President Akio Naito

This week on The Business of Watches, we sit down with Akio Naito, the President of Seiko Watch Corporation. Seiko's Credor brand, the ultra-premium offering showcasing artisanal creations, unique craftsmanship, and design, made its Watches and Wonders debut this year. We discuss Credor's positioning within the Seiko Group and its expansion into international markets. Photo credit: Mark Kauzlarich The biggest challenge for Credor, Naito says, will be increasing production for more markets, as the skills required to produce the timepieces are highly specialized and take years to master. We also get an update on Grand Seiko. Naito says the brand has increased its international sales by more than 15x over the past decade, driven largely by success in the U.S. market. Grand Seiko is continuing to update and improve its offerings, including a new ultra-accurate and ultra-luxurious dive watch in a more compact size that clients have been asking for. We also hear about the growing interest and awareness of Grand Seiko's class-leading 9F quartz movement technology, which is increasingly popular with some clients. But first, Hodinkee Senior Editor Mark Kauzlarich drops in for a fresh analysis on some of the record watch auction results from the spring sessions in Geneva. Pocket watches were hot, Journe was surging, and Patek showed continued strength with a record result for a rare Patek 2523. So what isn't hot right now? Tune in to find out.  There's plenty of watch business and...

Seiko Slims the Solar-Powered Astron SJX Watches
Grand Seiko May 13, 2026

Seiko Slims the Solar-Powered Astron

Seiko is marking its 145th anniversary by continuing to push the envelope for high-end quartz. The Astron GPS Solar Dual-Time Chronograph is a series of four new references featuring a new multi-function quartz calibre, a streamlined case, and a push-button interchangeable strap system compatible with both the standard titanium bracelet and a range of silicone straps. Initial thoughts Since 1969, Seiko has been at the forefront of quartz technology, and since 2012 the brand has commercialised a range of GPS-synced solar-powered quartz watches under the Astron banner — named in honour of the groundbreaking 1969 original. The contemporary Astron models have taken quartz timekeeping about as far as it can go. Left on it’s own, it’s not the most accurate quartz watch, but the satellite link keeps the time in sync with network time and automatically adjusts to local time when travelling. Reference HAB002. Given the amount of technology packed inside — including a solar power unit — the Astron has always been a big watch. At 43.4 mm, the new Dual-Time Chronograph is not a small watch, but at just 12.4 mm thick it’s about 1 mm thinner than its predecessor, which is a welcome improvement. The bigger news, however, is outside the case: a new interchangeable strap and bracelet system. Bracelets have long been an achilles heel for both Seiko and Grand Seiko. The latter made big strides this year with a new bracelet for the Spring Drive UFA Ushio 300 Diver, and now Seiko ...

Seiko Adds New Seiko 5 References with Compass Bezels Worn & Wound
Seiko Adds New Seiko 5 May 12, 2026

Seiko Adds New Seiko 5 References with Compass Bezels

Every watch enthusiast has gotten the question from a newly watch-curious friend: “what should be my first real watch?”  Of course, designating any watch as “real” over another is a bit silly, but the sentiment remains. For newbies to the horological hobby, there are few “first” watches better than any model from the ever-expanding and always-iconic Seiko 5 lineup. From skin divers to field watches and way beyond (especially if you look at vintage…), there’s a Seiko 5 for everyone, and not just new fans, either. Most serious enthusiasts can attest to having a 5 in their collection, or at least having owned one (or many) in the past. So, when Seiko comes out with a new 5 entry, it’s hard not to be excited, and four new Seiko 5 Field models have arrived to continue that tradition. The HDB006, HDB007, HDB008, and HDB009 bring a lot of the hallmarks of Seiko 5 field watches, including wearable dimensions at 41mm in diameter and 13.2mm in thickness, strong LumiBrite coating on the hands, indices, and bezel markings, and trademark Seiko robustness and reliability thanks to the 4R36 caliber automatic movement, which provides 41 hours of power reserve, a stop second hand function, and a day/date complication. While none of these features are particularly remarkable or innovative, they prove the everlasting utility of a field watch as an everyday timepiece. The new HDB00- models do have an extra party trick up their sleeves in the form of a simple compass on the ...

Hands-On With The New Seiko Astron GPS Solar Dual-Time Chronographs HAB001, HAB002, HAB003, And Limited HAB004 Fratello
Seiko Astron GPS Solar Dual-Time May 12, 2026

Hands-On With The New Seiko Astron GPS Solar Dual-Time Chronographs HAB001, HAB002, HAB003, And Limited HAB004

A little over two years ago, Seiko introduced the first Astron GPS Solar Dual-Time Chronographs. Following that, the brand gradually launched slightly updated versions featuring new materials and colors. For its 145th anniversary, Seiko revamped its Astron GPS Solar Dual-Time Chronographs. With a new case and caliber, the series gets a proper update. The brand […] Visit Hands-On With The New Seiko Astron GPS Solar Dual-Time Chronographs HAB001, HAB002, HAB003, And Limited HAB004 to read the full article.

eBay Finds: A Very Cool Wittnauer, a Classic Diver from Seiko, and Funky Longines Comet Worn & Wound
Grand Seiko 4522-8000  Next up May 8, 2026

eBay Finds: A Very Cool Wittnauer, a Classic Diver from Seiko, and Funky Longines Comet

eBay Finds is back! This bi-monthly installment will feature a selection of watches currently listed on eBay that have caught the eye of editor Christoph McNeil (@vintagediver). If you come across any hidden gems on the ‘Bay drop us a note at info@wornandwound.com for potential inclusion. Vintage Favre Leuba Chronograph  Got a nice one to start off this week, this vintage Favre Leuba chronograph. The chunky 35mm cushion case is gold plated, and is in excellent condition. Nice edges and original brushed finish with stainless steel back. The back has the cool Favre Leuba hourglass logo engraved. It has a really nice chocolate brown dial with gold hands and applied gold hour markers. The subdials are also the same color brown, with red accents on the 3 o’clock dial. The large winding crown is also signed with the hourglass logo as it should. The gold and brown combo gives it a rich look. The watch is powered by the venerable Valjoux 23 manual wind chronograph movement. I have a chronograph with the same movement, and I can tell you that it is as buttery smooth as they come. The movement is clean and the watch runs well per the seller.  View auction here Grand Seiko 4522-8000  Next up is a fantastic vintage Grand Seiko 4522-8000 hi-beat dress watch. The 36mm steel case is the epitome of Seiko’s “Grammar of Design” aesthetic, with broad flat planes, razor sharp edges, and a mix of brushed and polished finishes. Often these have been polished, and even the slightest...

First Look: Seiko 5 Sports Field Series SJX Watches
Seiko 5 Sports Field Series May 8, 2026

First Look: Seiko 5 Sports Field Series

Seiko is reinforcing its entry level collection with the 5 Sports Field Series, a range of new models with compass bezels available in a range of dial colours from instrument-like white to brown, which seems to be a popular colour at the moment. While substantively similar to existing Seiko 5 Sports models and equally well priced, the Field Series watches feature serrated compass bezels with a glittering hobnail motif that is both functional — for enhanced grip — and attractive. Left to right: HDB009, HDB008, HDB006, and HDB007. Image – Seiko Initial thoughts The Seiko 5 Sports collection is perhaps the ultimate gateway to watch collecting. It’s the rare entry level watch that could be someone’s last watch as easily as their first. Not everyone is a collector, and some people just want a watch that does what is asked without asking for much in return. The Seiko 5 Sports fits the bill, while opening the door to the larger world of mechanical watches. The Seiko 5 is tangibly appealing in several respects, being one of the most affordable mechanical watches from a fully integrated manufacture. With Seiko, there’s no wondering who made what — the brand even formulates its own luminous compound for the hands, hour markers, and bezel pip instead of relying on the same suppliers as everyone else. Seiko also understands the aesthetic history of the wristwatch because the brand helped write it. This explains some of the subtle details like the tiny serifs on the hour ...

Our Favorites from Watches & Wonders Week Worn & Wound
Grand Seiko SBGZ011 “Mystic Waterfall” So Apr 30, 2026

Our Favorites from Watches & Wonders Week

As we do every year when we come back from Watches & Watches, we asked our team to pick their favorite releases of the show. This article is always telling, because our team has a way of looking beyond the hype and zeroing in on watches with real personal appeal. As always, it’s fun to see the logic behind these picks, whether they represent watches our team members would actually want to own, or were simply novelties they were overwhelmed by in the moment.  Be sure to let us know your favorites from Watches & Wonders week in the comments below, we’d love to hear about them.  Zach Weiss – Grand Seiko SBGZ011 “Mystic Waterfall” So many watches, so many wonders, how does one even begin to choose a favorite? Well, for me, the test is after a few days of being away from the show, what I am still thinking about. And this year, while there are a few, the one that impressed me not just as a watch, but as a piece of art was the Grand Seiko SBGZ011 “Mystic Waterfall.” Every few years, Grand Seiko drops one of their breathtaking hand carved watches, but none have been quite like this, at least for me. You see, the SBGZ011 has two firsts: it’s based on the 45GS case, my personal favorite, and it’s the first time the dial has been hand-engraved, too. Inspired by the Tateshina Waterfall, the SBGZ011 has been meticulously hand-carved on all surfaces of its 950 platinum case with an undulating, organic motif of marks that, at once, appear like flowers or little explos...