SJX Watches
Rolex Introduces the Datejust 36 “Exotic Dials”
Presented at Baselworld 2018, the current generation Rolex Datejust 36 sticks to the look and feel of its predecessor, but its internals were given a thorough upgrade with a latest-generation cal. 3235 movement. At Watches & Wonders 2021, Rolex has introduced a series of textured dials for the Datejust 36, giving the model a variety of distinct looks, either a palm leaf or horizontal fluted motif. Initial Thoughts Sometimes criticised for a conservative approach to design – Rolex iterates and improves rather than redesigns – the new Datejust 36 now offers the perhaps greatest aesthetic variety in the entire Rolex line up, both in terms of dial styles and colours, but also case materials, and gem setting. Despite being individually different, the new dials fit right into Datejust collection. My favourite is the most affordable of the four, the Datejust 36 with a green dial featuring the palm frond pattern (and a domed bezel and Oyster bracelet) that instantly brings to mind a summer vacation in the tropics. Traditionalists, on the other hand, will likely be drawn to the Datejust in two-tone, yellow-gold Rolesor on a Jubilee bracelet that has a geometric linear dial pattern that echoes the Datejust’s iconic fluted bezel. Notably, the models with the new dials cost the same as the corresponding models with older dial designs. There’s now even more choice in the diverse Datejust line up, with something for everyone. The traditionalist’s choice: the fluted dial is a...
