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One For The Books: Recapping The 2025 San Francisco Windup Watch Fair and EDC Expo Worn & Wound
Frederique Constant May 20, 2025

One For The Books: Recapping The 2025 San Francisco Windup Watch Fair and EDC Expo

The Windup Watch Fair is all about what makes this hobby great: passionate communities, hands-on experiences, and a chance to discover something new. This year’s San Francisco edition checked every box, delivering an unforgettable weekend of horological energy, Bay Area vibes, and the best of watches and everyday carry. Thanks to our lead sponsors-anOrdain, Christopher Ward, Fortis, Frederique Constant, and Oris,and, of course, you, our readers and extended Worn & Wound family, Windup SF 2025 was one for the books. Back at the Gateway Pavilion at Fort Mason on Pier 2, the venue once again proved itself a perfect stage. With a wide-open two-level floorplan and sweeping views of the bay, over 90 watch and EDC brands set up shop, creating a space where enthusiasts could get up close with everything from microbrand gems to industry heavyweights. And it was packed with action. The Panel & Podcast Room buzzed with live talks and behind-the-scenes conversations. We unveiled exclusive drops, including the Bulova Snorkel Edition-made just for the show-alongside special events like Bulova’s 150th anniversary documentary screening at the Alamo Drafthouse in the Mission. Christopher Ward brought the premiere of Freewheelin’, their new documentary on the innovative C12 Loco, with North American Brand Director Mike Pearson and Senior Designer Will Brackfield on hand to dive into the story behind the design. The ever-growing EDC Expo presented by NOMATIC also turned heads. Th...

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The Holy Trinity of Watches (And A New Trinity For 2025) Teddy Baldassarre
May 19, 2025

The Holy Trinity of Watches (And A New Trinity For 2025)

When we talk about "the Holy Trinity of Watches" or "Holy Trinity of Swiss Watchmaking," or "the Big Three," most of us watch aficionados agree on which watchmakers we're referring to: Vacheron Constantin, Patek Philippe, and Audemars Piguet (that would be in ascending order of age). How did this triumvirate of historical maisons - one of which has been making watches since before the 19th Century, two of which remain family-owned - ascend to the highest echelons of prestige in the eyes of the watch connoisseur community? Each has its own intriguing history and can claim its own milestones in the evolution of modern watchmaking. Here, we briefly tell each of their stories and spotlight some of the timepieces that have made them immortal.  PATEK PHILIPPE Founded: 1839; Headquarters: Geneva, Switzerland; Ownership: Stern Family; Notable models: Calatrava, Nautilus, Aquanaut, Sky Moon Tourbillon Since its founding in 1839 in Geneva, Patek Philippe has been a leader in high watchmaking, pioneering many complications and design elements that are now seen widely throughout the watch industry. Polish watchmakers Antoine Norbert de Patek and Francois Czapek partnered to form the original company, Patek, Czapek, & Cie.; French horologist Jean Adrien Philippe, who invented the keyless winding and setting system still standard on watches today, joined in 1845, and the Genevan manufacture has been known as Patek Philippe ever since. Among its many horological milestone...

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Do Tudor’s Price Increases Create More Space For Players Like Formex, Longines, And Sinn? Fratello
Longines May 19, 2025

Do Tudor’s Price Increases Create More Space For Players Like Formex, Longines, And Sinn?

The 39.5mm Formex “Baby” Reef represents, to me, the sort of value for money we were once accustomed to with Tudor’s Black Bay series in the COVID era. Although that was just a few short years ago, Tudor is moving upmarket, allowing brands like Formex, Longines, and Sinn to sweep in and fill its former […] Visit Do Tudor’s Price Increases Create More Space For Players Like Formex, Longines, And Sinn? to read the full article.

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Introducing: The Fears Brunswick 40 Odyssey Edition And Experimental 01 Fratello
Fears May 18, 2025

Introducing: The Fears Brunswick 40 Odyssey Edition And Experimental 01

As watch fans, we’re used to brands and timepieces being attached to impressive feats. Some examples are jumping from planes, diving to ridiculous depths, and shooting off into space. Now Fears has opted to sponsor the Great British Odyssey, an attempt by record-setting ocean rower Angus Collins to row unassisted around the United Kingdom. The […] Visit Introducing: The Fears Brunswick 40 Odyssey Edition And Experimental 01 to read the full article.

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Watches, Stories, & Gear: Brew Pops Up, Fashionable G-SHOCK, and Dyneema’s Newest Use Worn & Wound
Brew Pops Up Fashionable G-SHOCK May 17, 2025

Watches, Stories, & Gear: Brew Pops Up, Fashionable G-SHOCK, and Dyneema’s Newest Use

“Watches, Stories, and Gear” is a roundup of our favorite content, watch or otherwise, from around the internet. Here, we support other creators, explore interesting content that inspires us, and put a spotlight on causes we believe in. Oh, and any gear we happen to be digging on this week. We love gear. Brew Watch Co. Revives Their NYC Pop-up Shop   View this post on Instagram   A post shared by BREW WATCHES (@brewwatches)  Local fans of the brand, rejoice; The Brew Pop-up Shop is returning to NYC, and it’s open now! In a recent Instagram reel, brand founder Johnathon stated that the February pop-up was an “overwhelming success” and “it only makes sense to do it again.  Running from May 16th until August 2nd, the Brew team will have various models on display, like the new manual wind Metric and our very own Metric Chrono Regulator Lumint.  Full details, including daily hours and address can be found on Brew’s instagram , here. Crocs and G-SHOCK: Durability Meets Fashion G-SHOCK has announced a new, first of its kind collaboration with footwear icon, Crocs: aiming to “blend rugged utility with street-ready design”. This collaboration, which features a pair of Echo Wave Crocs and a G-SHOCk GA-2100, creates a bold watch and shoe pairing that’s sure to turn heads wherever you go. Both the watch and shoes feature a glow-in-the-dark finish, pink and green marbled accents, and includes a modular case allowing the watch to be worn on the wrist or the ankl...

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The Story Of One Australian Racer And His Enicar Sherpa Graph Fratello
May 17, 2025

The Story Of One Australian Racer And His Enicar Sherpa Graph

Thanks to a curious local collector, today, we can share a snippet of a story about a watch from a brand many of us are fond of - Enicar. Today’s story is about uncovering a vintage Enicar Sherpa chronograph with a genuine Australian racing pedigree. Australia has a rich motorsport culture. There is a wide […] Visit The Story Of One Australian Racer And His Enicar Sherpa Graph to read the full article.

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Introducing: The Seiko 5 Sports SRPL83, SRPL85, SRPL87, And SRPL89 Fratello
Seiko 5 Sports SRPL83 SRPL85 May 15, 2025

Introducing: The Seiko 5 Sports SRPL83, SRPL85, SRPL87, And SRPL89

Over the past six years, the current Seiko 5 Sports collection has become widely diverse. First announced in August 2019, spec-wise, it wasn’t a direct successor to the famous SKX dive watches. However, with the discontinuation of the SKX series and the SRPD models’ visual link to those watches, it’s clear where the inspiration came […] Visit Introducing: The Seiko 5 Sports SRPL83, SRPL85, SRPL87, And SRPL89 to read the full article.

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Worn & Wound
Marathon May 15, 2025

Windup in a Bay 2025: Campfires, Cold Water, Watches, and Gear with Marathon Watch Company and Prometheus Design Werx

The second annual Windup in a Bay expedition brought the Windup spirit straight to the Monterey Bay Area, running in tandem with the Windup Watch Fair San Francisco. This year’s adventure wasn’t just about diving-it was about building a full-circle experience, starting with a scenic campout at Elkhorn Ranch, and culminating in an open-water dive off the dramatic coast of Carmel. Returning as the dive watch sponsor was Marathon, whose reputation for hard-use, no-nonsense dive watches is second to none. New to the mix: Prometheus Design Werx, coming aboard as the official gear sponsor and loading out the crew with equipment designed to meet every challenge, whether by land or by sea. The post Windup in a Bay 2025: Campfires, Cold Water, Watches, and Gear with Marathon Watch Company and Prometheus Design Werx appeared first on Worn & Wound.

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“Patina” or Damage? Scrutinizing the Fine Line Between Pleasing and Pesky Imperfections Worn & Wound
Rado x involves May 13, 2025

“Patina” or Damage? Scrutinizing the Fine Line Between Pleasing and Pesky Imperfections

The Ship of Theseus paradox involves the legendary vessel that Theseus––a Greek mythological hero who rescued the children of Athens and slayed the Minotaur of Crete––traveled on. To honor his valiant efforts, the Athenians preserved the ship and, over time, swapped parts that decayed or had become damaged, eventually replacing all of its original components. This, in turn, begs the question: is it still Theseus’ ship even if all the parts have been replaced? If not, at what point did it cease to be the original?  Now that our history lecture is over, I want to utilize this idea of time and identity to talk about a topic near and dear to our watch-collecting hearts: patina. A number of journalists and enthusiasts have discussed what patina is, how it can be defined in a horological sense, and the many forms it can take, but no one (to my knowledge) has discussed when deterioration or damage becomes patina. This may seem like a rather abstract subject to discuss, but most, if not all, collectors take condition into consideration when shopping for a watch. The two main questions that will help get to the bottom of this patina paradox are: 1.) At what point does damage become patina? and 2.) Is patina just a buzzword to market a watch with lots of aesthetic flaws?  The Evolution of Flaws to Patina One of patina’s most essential characteristics is its dependability on age. The natural degradation of luminous material, the color-changing properties of a dial often...

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Introducing – The Impressive Hublot MP-10 Tourbillon Returns in Black Ceramic and Sapphire Crystal Cases Monochrome
Hublot MP-10 Tourbillon Returns May 12, 2025

Introducing – The Impressive Hublot MP-10 Tourbillon Returns in Black Ceramic and Sapphire Crystal Cases

Hublot has never shown a reverence for conservative watchmaking. Starting with its explosively named Big Bang collection, Hublot revels in innovative material combinations and loud, audacious designs. However, when it comes to showing off its horological muscles, Hublot’s Masterpiece suite is where you’ll find the most technically complex models. Last year, Hublot inducted another Masterpiece […]

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