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Zoom-in with Lange CEO Wilhelm Schmid. The most important lessons.
We caught up with Wilhelm Schmid, CEO of A. Lange & Söhne to discuss his last decade in office as the chief, and what his future plans are for the maison.
1,099 articles · 133 videos found · page 12 of 42
The 1994 watch that relaunched A. Lange & Söhne. Golden-ratio dial and outsize date.
The 2009 mechanical jumping-digital wristwatch from A. Lange & Söhne. Hours and minutes on three discs.
The 1999 flyback chronograph from A. Lange & Söhne with the in-house Cal. L951.1 movement.
One of the four founding references of the 1994 A. Lange & Söhne relaunch. Time-only Saxon classic.
Deployant
We caught up with Wilhelm Schmid, CEO of A. Lange & Söhne to discuss his last decade in office as the chief, and what his future plans are for the maison.
Quill & Pad
Why have icons like the Lange 1 and the Porsche 911 looked practically the same since first launching decades ago? Here, A. Lange & Söhne CEO Wilhelm Schmid discusses such design icons with Ted Gushue, editorial director of 'Petrolicious,' and Wei Koh, co-founder of 'Revolution' and 'The Rake,' in a conversation presented by Dr. Carl Naughton.
Quill & Pad
Innovations and complications are what makes A. Lange & Söhne watches tick. Here, Anthony de Haas, head of product development at A. Lange & Söhne, discusses pushing limits and taking watchmaking to the next level with journalist Gisbert Brunner and SJX, founder of Watches by SJX, in a conversation presented by Dr. Carl Naughton.
Quill & Pad
Sit back and enjoy as Quill & Pad co-founder and editor-in-chief Elizabeth Doerr, freelance journalist Roberta Naas, and Barbara Hans, head of marketing at A. Lange & Söhne, talk with Dr. Carl Naughton about their experiences as women in the predominantly men’s world of mechanical watches.
Quill & Pad
Lot 434 in the Antiquorum auction on May 9, 2021 is an ultra-rare A. Lange & Söhne Lange 1 in stainless steel. A. Lange & Söhne never officially launched a stainless steel watch before the recent Odysseus, but there are a few steel Lange 1s in existence and they are quite sought after by collectors. Elizabeth Doerr explains why here.
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SJX Watches
Introduced last year as part of the 175th Anniversary trio, the 1815 Rattrapante Honeygold “Homage to F.A. Lange” is the first straightforward split-seconds chronograph wristwatch unveiled by A. Lange & Söhne. Simpler, but not simple, the 1815 Rattrapante is appealing in the way that many Lange watches are – the quality of fit and finish is obvious – but it is also notable in both style and movement construction. Initial thoughts A small run of just 100 watches, the 1815 Rattrapante is mostly sold out. Nonetheless it’s a beautiful and unusual enough that it is worth a look. While the other two “Homage to F.A. Lange” 175th Anniversary limited editions – the 1815 Thin and Tourbograph – are powered by movements found in other models, the 1815 Rattrapante is equipped with its own calibre, the L101.2. Granted, the L101.2 derived from the movement in the 1815 Rattrapante Perpetual Calendar, but it is still substantially different. For one, it has more elegant proportions than the average complicated Lange, with a profile that’s relatively flat. The brand’s complex watches are often big – both wide and thick – so the 1815 Rattrapante stands out for being smaller in comparison. It is a still a largish 41.2 mm in diameter, but just 12.6 mm high. While clearly an 1815 in style, the Rattrapante diverges in its colours. Lange rolls out fewer colour iterations of its models than its peers, which makes this combination unorthodox. Bringing to mind the f...
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We go hands-on and take a deep dive into the new 2021 edition of the Little Lange 1 Moonphase with the magnificent goldstone faced dial.
Quill & Pad
Sit back and enjoy as Quill & Pad resident collector GaryG and Alexandre Ghotbi, director of the Philipps Auctions watch department for Europe and the Middle East, and A. Lange & Söhne CEO Wilhelm Schmid talk about watch collecting with Dr. Carl Naughton in this engaging video.
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We go hands-on in this comprehensive review of the exciting new Lange 1 Perpetual Calendar in a white gold case, and pink gold dial.
SJX Watches
With A. Lange & Söhne having unveiled a compact line-up of new models – just three strong – at Watches & Wonders 2021, I had assumed my chat with its chief executive Wilhelm Schmid would be similarly concise. But last week’s video interview turned out to be more interesting, because we went on to discuss Lange’s strategy for distribution and allocation. Mr Schmid outlined the new models for 2021 (so far), and then detailed the tweaks to the brand’s retail strategy – in the face of overwhelming demand for certain models, and shortages due to pandemic-induced disruptions. The discussion is worth a read for a Lange aficionado, but also more broadly for anyone interested in a well-reasoned explanation of how a watch brand has to balance all of the factors involved in getting a desirable watch onto the wrist of a client. Wilhelm Schmid, working from home The interview was edited for clarity and length. SJX: Lange only introduced three models at Watches & Wonders, but they were all warmly received – I liked them myself. Tell us about how the new watches came about. Wilhelm Schmid: So for this year, we decided to go back to the core of the business, which is always the Lange 1. We launched the Lange 1 Tourbillon Perpetual Calendar in 2013, which was a great watch, because of its two big complications. But we also realized that we were running our Langematik Perpetual Calendar since 2001, almost 20 years, well, actually 20 years this year. That was the only standal...
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For Watches & Wonders 2021, A. Lange & Söhne presents the Lange 1 Perpetual Calendar, and new variations of the Little Lange 1 Moon Phase and Triple Split.
Quill & Pad
The 180th anniversary of Dresden’s famous Semper Opera takes place on April 12, 2021. Home to the Saxon State Opera and the Saxon State Orchestra concert hall, the historic building also features the innovative Five-Minute Clock, which was the inspiration for A. Lange & Söhne's now iconic large date. Sabine Zwettler shares the story behind this clock and how it inspired the most powerful visual element of A. Lange & Söhne's Lange 1.
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The premier episode of the A. Lange & Söhne Connoisseurs Conversations was streamed live on Watches & Wonders site earlier today. Video within.
SJX Watches
A. Lange & Söhne first unveiled the Lange 1 Tourbillon Perpetual Calendar in 2014. Still the most complicated Lange 1 in the line up, the watch combined an instantaneous perpetual calendar with a discreet tourbillon only visible on the back side. Fast forward seven years later, Lange finally unveils a simplified version – but still a complicated watch – the Lange 1 Perpetual Calendar, now without the tourbillon. Two variants are available: in pink gold with a grey dial, or in white gold with a solid pink gold dial. Initial thoughts At a glance, one can be forgiven for thinking this is another version of the Lange 1 Perpetual Calendar Tourbillon. It is, however, a completely new model that distills the design to focus on a fascinating perpetual calendar, without the added complexity and cost of a tourbillon. In typical Lange style, there were no shortcuts taken: the watch is powered by a new(ish) movement, rather than the same calibre minus the tourbillon. The removal of the tourbillon makes it more accessible, but the new watch is still a hefty €98,000 with the grey dial (and a bit more for the pink gold). At the same time, it might dilute the status of the pricier, flagship tourbillon variant. Nevertheless, the Lange 1 Perpetual Calendar is intrinsically an exemplary perpetual calendar – in both construction and design – especially the pink gold dial (or “salmon”) being a trendy colour that would likely be the more popular choice. An upgraded moonphase ...
SJX Watches
When A. Lange & Söhne first introduced the Triple Split in 2018, it was an incremental improvement over the Double Split but still a landmark, being the first watch capable of recording twin elapsed times of up to 12 hours. Lange remains the only watchmaker to offer a split-seconds chronograph of this magnitude. And now at Watches & Wonders 2021 it is unveiling the Triple Split in a new guise of pink gold and a blue dial. Initial thoughts Interestingly, Watches & Wonders 2021 marks the first major watch fair where Lange has not introduced any new timepieces with either a silver or black dial. Instead, the new Lange models all feature bold dial colours that break away from tradition – and I’m all for it. The new Triple Split is a merely facelift of the original, which had a dark grey dial and white gold case that gave it an austere characteristic of Lange. In contrast, the new model sheds its predecessor’s sternness with the rich combination of a blue dial and pink gold case, allowing it to come across as significantly more contemporary. I really like the new look. It’s eminently striking, while also being intriguing as it’s an unusual colour combination for Lange, which typically makes its watches with either silver or black dials. I particularly like the rhodium-coloured sub-dials, that contrast distinctly against the blue dial. Regardless of colour, the Triple Split is a magnificently complicated watch, one of the most complicated that Lange produces. Arguab...
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Revolution
Driven by the theme of “on purpose, totally different” Lange’s introductions at Watches & Wonders 2021 are familiar faces, that are completely different.
SJX Watches
First unveiled in 2009 as a ladies’ watch, the Little Lange 1 Moon Phase is the petite sibling of the full-sized Lange 1 Moon Phase. Previously available with a guilloche dial, as well as the silver-and-blue livery for the brand’s 25th anniversary, the model now gets a sparkly new look with the Little Lange 1 Moon Phase Aventurine. And because it’s historically been a women’s timepiece, the new model includes a variant with 56 brilliant-cut diamonds on the bezel. Initial thoughts Lange seemingly used the entry-level Saxonia to gauge the demand for aventurine glass (back in 2018). Consumers no doubt responded with a resounding yes, because we now see the same material in the Lange 1, the brand’s flagship product line. The new Little Lange 1 is a showstopper with its aventurine glass dial. Lange’s watches are mostly equipped with either a silver or black dial, possessing a sort of German austerity. However, in recent years Lange has been experimenting with dials in atypical colours or materials – like the recent Saxonia that also has an aventurine-glass dial – and the new Little Lange 1 Moon Phase continues that trend. The aventurine dial works even better here than it does on the time-only Saxonia due to the thematic congruence with the moon phase. Meant to evoke a “bright moonlit night” according to Lange, the dial does look stunning in the press photos. And although I’m not usually a fan of bling, the diamond bezel is well integrated into the des...
SJX Watches
Having taken charge in A. Lange & Söhne at the end of 2010 – while the brand was still suffering from the effects of the 2007-2008 Financial Crisis – Wilhelm Schmid has now been the German watchmaker’s chief executive for a bit over a decade. He did not join Lange from within watchmaking, instead he was recruited from a German luxury brand of another sort, the carmaker BMW. But in the decade since Mr Schmid has carefully and steadily developed the brand, and in the process become one of the longest-tenured – and highly regarded – leaders in the watch industry. From its modern-day foundation in 1994, Lange made watches of first-class quality. That, along with the ethos of the brand, has been preserved, but at the same time, Mr Schmid has deftly evolved the brand’s image, in both product and communication – the Odysseus being an obvious example – bringing its peerless quality recognition amongst a broader audience. The brand’s success in recent years has translated into robust demand for its products – a good problem to have but one that Mr Schmid apologises for, as you’ll find out below. I spoke with Mr Schmid over Zoom last month, and enjoyed a wide ranging conversation that looked back on the last 10 years, as well as forward, where he notes e-commerce is now a certainty for Lange, but online exclusives are not. Zooming with the Odysseus The interview was edited for clarity and length. SJX: How has Lange been coping with the disruptions of 2020? Wil...
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The A. Lange & Söhne Tourbograph Perpetual made its first appearance in 2017. In 2020, it received a makeover in celebration of the brand's 175th birthday.
Quill & Pad
The 1815 Rattrapante Honeygold is the first timepiece by A. Lange & Söhne to contain only a single split-second chronograph function. All previous split-second chronographs by this brand have been combined with other complications and features. Joshua Munchow takes a closer look at it and finds something surprising in the movement architecture.
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Deployant
A. Lange & Söhne 1815 Rattrapante Honeygold “Homage to F.A. Lange” It’s not everyday that you get to celebrate a milestone. In 2020, A. Lange & Söhne celebrated 175 years since its founding in 1845. In spite of the trials and tribulations that came with the year 2020, the Saxon brand put forth a greatRead More
Quill & Pad
GaryG provides us with a look at why he bought the A. Lange & Söhne Double Split even though he already owned the brand’s Datograph. The Double Split is the world’s only double rattrapante capable of both split-second and split-minute interval timing, which may shed some light.
SJX Watches
Unveiled earlier in the year to mark the 175th anniversary of the founding of A. Lange & Söhne, the 1815 Thin Honeygold “Homage to F.A. Lange” is one of a three-piece set created for the occasion, along with the Tourbograph Perpetual and 1815 Rattrapante. The 1815 Thin is a simple watch done well. Like the rest of the anniversary editions, the 1815 Thin has a Honeygold case, and more unusually, an enamel dial, a feature that’s rarely found on entry-level Lange watches. And for those reasons, the 1815 Thin is surprisingly good value, despite being a pricey timepiece. Initial thoughts Though it costs a substantial amount of money, the 1815 Thin is actually strong value. To start with, it’s an A. Lange & Söhne – which means sterling quality – and also a limited edition, with the case in an unusual metal, plus a dial in fired enamel. Though it’s the largest run in the anniversary line up, the 1815 Thin is a limited edition of just 175 pieces. And though Lange has made several limited editions in Honeygold – which costs substantially more than ordinary gold to machine – the cumulative number of watches in the metal is fairly small, at just over 1,000. The 175th Anniversary “Homage to F.A. Lange” trio in Honeygold – (from left) 1815 Thin, Tourbograph Perpetual, and 1815 Rattrapante Enamel dials are also uncommon for Lange, and decidedly rare in a time-only watch. The last time Lange offered a time-only watch with an enamel dial was 19 years ago with th...
Quill & Pad
Is a new dial color a new watch? Technically speaking, probably not. But a dial can make all the difference in a watch's character, which A. Lange & Söhne highlights with three new additions to the Saxonia collection. Even among the classically inclined collections of A. Lange & Söhne, for Martin Green the Saxonia line is the home of the brand’s ultimate dress watch.
Time+Tide
For watch enthusiasts, it’s always a pleasure to get a closer look at our favourite watches – especially when the watch in question is the A. Lange & Söhne Zeitwerk. In his conversation with Mr. Macro himself, @horomariobro, Andrew gets a little more familiar with the Zeitwerk movement that essentially offers a digital watch in … ContinuedThe post Extreme close-up! Exploring the A. Lange & Söhne Zeitwerk with Mr. Macro @horomariobro appeared first on Time+Tide Watches.
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