The Baselworld Saga: MCH Group Responds, and a Bit of Background
Hours after the momentous but unsurprising exit from Baselworld by Rolex, Patek Philippe, Chanel, Chopard, and Tudor, the fair’s organiser, MCH Group, issued a strident response expressing “great surprise and equally great regret” at the brands’ departure, while noting that all the brands were privy to the discussions about “postponing” Baselworld 2020 to January next year. And MCH Group then took a swing at its former exhibitors, implying a long-planned conspiracy to depart Baselworld: “[We] must therefore conclude that the relevant plans [to leave Baselworld] have been in preparation for some time and that the discussions concerning the financial arrangements for the cancellation of Baselworld 2020 are now being put forward as an argument.” Memories of days past – the main hall of Baselworld 2019. Photo – Baselworld Unilateral decisions, and more According to insiders, however, the MCH Group statement is only half the story. Most crucial were the circumstances surrounding the negotiations for changing the date of Baselworld, once the world’s largest watch and jewellery fair, a status that likely buoyed MCH Group’s confidence to unsustainable levels. The major brands, led by exhibitors’ committee head Hubert J. du Plessix – who is also the chief of investments and logistics at Rolex – were amenable to postponing Baselworld to January 2021. Amongst the most vocal proponents for the move were the LVMH-owned brands, namely Bulgari, Hublot, TAG...