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The Tudor Northflag GMT Is Back, and This Time It Actually Has Something New to Say
A decade after its debut, Tudor's explorer icon returns sharper, more refined, and with a GMT complication that changes the whole proposition.
Results for Above the Date Window
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The M.A.D.3 Vincent Calabrese Is MB&F;'s Most Historically Grounded M.A.D. Edition Yet
A jumping hour complication rooted in real independent watchmaking history, wrapped in the M.A.D.Editions formula
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IWC Pilot's Watch Chronograph 41 Mercedes-AMG Petronas F1 Team: Purple Is the New Black
IWC drops a bold purple-dialed Pilot chronograph timed to the Singapore Grand Prix, and it's one of the more striking F1 collabs we've seen from Schaffhausen in a while.
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History of the Cartier Santos: the first pilot watch, and arguably the first proper wristwatch
Louis Cartier built it in 1904 for his aviator friend Alberto Santos-Dumont, who was fed up fumbling for his pocket watch mid-flight. 121 years later the square case with exposed screws is still the sharpest dress-sports piece on the shelf. Here is how it got there.
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Is the Rolex Submariner the most iconic watch ever?
Seventy-two years, one silhouette, and the single most recognised watch on earth. The Submariner survived James Bond, Steve McQueen, the quartz crisis, the wait-list era, and its own ubiquity. Time to answer the question everyone tiptoes around: is it actually the most iconic watch ever?
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The Ultimate Decade For Watches
What was the ultimate decade for watches? And if you had to choose just one and could only wear watches from that period, which would you pick? They may sound like two straightforward questions, but they quickly becom...
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Czapek Promenade Transparencies Aqua Blue: The Blue-on-Blue Limited Edition That Actually Works
38 pieces, a fumé sapphire dial, and a colour palette that makes the movement part of the story
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Is the Omega Constellation Observatory for me?
Omega revived the Constellation with a pie-pan dial, dog-leg lugs, and a two-hand layout that is the first of its kind to earn Master Chronometer certification. Five dial colours, four case materials, prices from €10,700 to €58,200. Honest answer to whether it belongs on your wrist.
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Albishorn Marinagraph Classic: The Regatta Skin Diver Gets a Cleaner, More Accessible Form
A simplified take on the Marinagraph formula, now in two ultra-classic colorways that lean hard into the imaginary vintage aesthetic
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Singer Reimagined Heritage V72: A Restored Valjoux 72 Gets the Treatment It Always Deserved
Singer's latest Heritage piece pairs a new-old-stock Valjoux 72 with finishing work that puts the original factory job to shame.
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Chronoswiss Goes Stone: The Small Second Jasper and Serpentine Are the Brand's Most Tactile Dials Yet
Two new limited editions bring natural stone dials to the Small Second collection for the first time in Chronoswiss's Modern Mechanical era
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The ONLY Dive Watch Buying Guide You Need (2026)
Looking for the best dive watches in 2026? In this guide, I'm covering the best dive watches at every budget, from affordable divers under $1,000 all the way to luxury icons over $10,000. Whether you're buying your fi...
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Understanding the Omega Ploprof: what it is, why it exists, and whether it is actually for you
It looks like nothing else on the wrist. Crown at 9, a red locking bezel button, a case shape that has divided opinion for 55 years. Here is the history, the current model, and the honest question of whether the Ploprof is a Ploprof for you or a very expensive nope.
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Friday thoughts: does the one-watch collection actually exist, and could any WIS sit still with it?
The fantasy every enthusiast has at least once a year: sell everything, keep one watch, never scroll again. if we had to pick, we would keep an Explorer 39mm. but is it still a collection with one, and can any watch enthusiast actually sit still?
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Ressence: the belgian independent rewriting what a watch looks like
No crown, no hands, an oil-filled dial and a founder from industrial design. Ressence started in Antwerp in 2010 and just released its first fully in-house calibre. here is the whole story.
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The AD doorway: why walking into a Rolex boutique still feels like a test, and whether it has to
You slow down outside the door. you check your outfit. you wonder if you belong. then you either walk in and feel judged, or you walk on and feel silly. why does it still feel like this in 2026, and what could the industry actually do about it?
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Friday thoughts: why the hunt beats the buy, and why the watch in your head is always perfect
The three-week search, the forum deep-dive, the caliber compare tabs, the fantasy of it on your wrist. then the parcel arrives, and by Friday it is just a thing in a box. a confession, a little neuroscience, and a topic for the office drinks.
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The Most OVERRATED Watches Of All Time.
Trigger warning — this one is going to upset a lot of people.Me and Kieron sit down for a brutally honest conversation about the watches that, in our opinion, are the most overrated in the collecting world. Big name...
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Every bracelet needs a micro-adjust: a summer rant to the watch industry
It is July, my wrist has grown two millimetres since Tuesday, and my clasp is not ready. a serious question, delivered with love: why is on-the-fly micro-adjust still a Rolex + tudor + Omega perk instead of an industry standard?
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Panerai Launches two new Luminor Luna Rossa Watches Ahead of the 2027 America's Cup in Naples
A 44mm chrono and a 40mm GMT fly the Luna Rossa flag as sailing's biggest prize heads back to Italy
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First Look: Doxa SUB 300 Ti5 Clive Cussler, the icon resurfaces in Grade 5 Titanium
The fourth Doxa x Clive Cussler edition. Grade 5 titanium case, sandwich-cut titanium dial in Cussler's signature colours, Sellita SW200-1 COSC-certified movement, 300m water-resistance. Limited to 300 pieces at CHF 2,890 / EUR 3,190 / USD 3,390.
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The Maurice de Mauriac Rallymaster Swiss Tennis Is a Patriotic Serve for a 130-Year Anniversary
Zurich's boutique watchmaker celebrates the Swiss Tennis Association's 130th anniversary with the latest chapter in its beloved Rallymaster series
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The Anoma A1 Prehistoric Puts a Hand-Chiselled Case on That Triangular Icon
Anoma's A1 gets its most radical rework yet, trading polished geometry for a texture straight out of the Stone Age
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The Watches That Won Us Over
First impressions matter, but they aren't always the last word. In the watch world, some of the most enduring designs are also among the most divisive. A watch that initially seems too large, too unconventional, or si...
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Universal Genève Is Back, and the Real Headline Is the Compax
The legendary manufacture returns with six new Compax references, a proper in-house Calibre UG-200 chronograph, and the two configurations everyone actually wanted: Nina panda and Evil Nina reverse-panda. 39.5mm, column wheel, vertical clutch, 72-hour reserve, from CHF 15,500.
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Memory Lane: The Seiko SKX007, the Diver That Made Us All
It launched in 1996 with a US MSRP of €395, but most buyers paid closer to €185-250 for years. Discontinued in 2019, now the J-market version trades at €800+. The SKX007 is the mechanical watch a whole generation of collectors started with, and it deserves a proper look back.
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Christopher Ward The Twelve Xander: A Graffiti Artist Takes On a Skeleton Movement
The Dial Artist brings hand-painted colour to Christopher Ward's The Twelve, and the result is one of the most visually striking affordable watches of the year
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4-Digit, 5-Digit or 6-Digit Rolex: The Three Eras, the Real Differences, and Which One Fits You
Every serial-obsessed Rolex conversation starts here: the reference number tells you the era, and the era tells you the spec. Acrylic vs sapphire, aluminium vs Cerachrom, tritium vs Chromalight, and why the 5-digit refs are the sweet spot most collectors quietly agree on.
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Studio Underd0g 02Series Gen 2: The Cult Field Watch Gets a Proper Refresh
More colors, a reshaped case, and a movement upgrade, the 02Series Gen 2 fixes almost everything the original left on the table
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Inside the World's Most Exclusive Watch Customizer
The Artisans de Genève are a group of dedicated and talented specialists in their field, who create one-of-a-kind timepieces that bring watch dreams to life. It all starts with a client’s idea; it continues with a...