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Cosmograph Daytona Rolex

The Rolex chronograph born on the racetrack. History, references and specs.

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Datejust Rolex

The first self-winding waterproof wristwatch with a date window - and the reference Rolex.

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Submariner Rolex

The 1953 Rolex diver. James Bond's watch and the template every dive watch copies.

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Hans Wilsdorf

Founder of Rolex (1905) and Tudor (1946). Invented the Oyster case and the Perpetual rotor.

Industry News – Morgan Stanley’s Top 50 Watch Brands for 2024, Rolex Still by far the Leader, Overall Market Suffered Monochrome
Rolex Still Feb 17, 2025

Industry News – Morgan Stanley’s Top 50 Watch Brands for 2024, Rolex Still by far the Leader, Overall Market Suffered

Like every year and for now eight consecutive times, Swiss watch industry consultancy firm LuxeConsult and financial institution Morgan Stanley have worked together to bring their annual report of the Swiss watch industry, and the estimated revenues of the top 50 brands. While the 2023 report showed records for the market, it also indicated the […]

Industry News – Rolex Breaks the CHF 10 billion Barrier, And The Top 50 Swiss Watch Companies of 2023 According to Morgan Stanley Monochrome
Rolex Breaks Feb 29, 2024

Industry News – Rolex Breaks the CHF 10 billion Barrier, And The Top 50 Swiss Watch Companies of 2023 According to Morgan Stanley

While the growth for the luxury industry as a whole is expected to slow following months/years of sustained development, with macroeconomic and geopolitical headwinds and demand uncertainties in the US, Europe and China, the Swiss watch industry ended up 2023 as yet another record year, with exports up 7.6% compared to 2022, reaching their highest […]