Worn & Wound
Hands-On: the Vero Smokey ’44
Just a few short weeks ago, Vero introduced their officially-licensed Smokey the Bear watches that were inspired not only by the bear himself, but the era in which he came into existence. Today, we’re taking a look at the Smokey ’44. It’s inspired by the military watches of the 1940s, blended with a wildfire-themed color palette and a depiction of the friendly-but-stern bear right at 12 o’clock on the dial. This officially-licensed piece of Smokey swag is a great representation of both Vero as a brand and what Smokey the Bear stands for. Vero isn’t all talk either, being that 10% of all sales go directly back to the US Forest Service for conservation efforts. Let’s take a closer look, and remember - only you can prevent wildfires. $450 Hands-On: the Vero Smokey ’44 Case Stainless steel Movement Seiko NH38A automatic Dial Black, textured Lume Green SuperLuminova Lens Sapphire Strap Leather + canvas Water Resistance 120 meters Dimensions 38 x 46mm Thickness 12mm Lug Width 20mm Crown Screw down Warranty 10 years Price $450 Case Clocking in at a comfortable 38mm, the case of the ’44 wears really well on my 6.75” wrist. There’s nothing overly notable about the case, and I say that in a good way. It’s a straightforward field watch with a sturdy case that inspires confidence that it’ll stand up to whatever you want to throw at it. With 120m of water resistance, the ’44 has more than enough protection from H2O for a swim and then some. I like how Vero c...
