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Union Glashütte

Saxon manufacture founded in 1893 by Johannes Durrstein in Glashutte. Revived in the 1990s and now part of the Swatch Group, Union Glashutte produces accessibly-priced Glashutte-made mechanical watches alongside its more famous town neighbours A. Lange & Sohne, Glashutte Original, and Nomos.

Founded1893
HeadquartersGlashutte, Saxony, Germany
FounderJohannes Durrstein
ParentSwatch Group (since 2000)
WristBuzz Articles34
Union Glashütte

Photo: Monochrome · Yesterday

1893Founded
GlashutteSaxony
Swatch GroupSince 2000
ManufactureIn-house cases
34WristBuzz Articles

The Union Glashütte Story

Johannes Durrstein founded the Union Uhren-Fabrik in Glashutte in 1893 as a co-operative trading and assembly venture, sourcing components from the surrounding Saxon manufactures (including A. Lange & Sohne, Assmann, and the Schule fur Uhrmacher) and finishing complete pocket watches under the Union name. The brand sat alongside the more famous Glashutte names through the late 19th and early 20th century, producing reliable mid-tier Saxon pocket watches before the Second World War and Soviet expropriation effectively erased the entire Glashutte watchmaking industry from public memory.

Union Glashutte was revived in 1996 by entrepreneur Heinz W. Pfeifer, who held the rights to the historic Union name and re-established the brand as a maker of Glashutte-finished mechanical watches in the post-reunification Saxon ecosystem. The early modern references used base movements from Swiss suppliers finished and decorated in Glashutte to qualify for the strict 'Made in Glashutte' designation (which requires at least 50% of movement value to be added in the town). The relaunched brand positioned itself as the accessibly-priced Saxon alternative to the much more expensive Glashutte Original and Lange.

In 2000 the Swatch Group acquired Union Glashutte, integrating it into the same German manufacturing structure as Glashutte Original (acquired 2000 from the same prior owner). Today Union operates from a separate Glashutte production site, sharing some component supply with Glashutte Original but maintaining a distinct positioning at lower price points. The current catalogue centres on the Belisar sport / pilot reference, the 1893 heritage line, the Noramis dress collection, and the Seris women's references, with prices typically EUR 1,500 - 4,500 - the most accessible point of entry into Glashutte-made watchmaking.

Iconic Collections

Long-running
Belisar
The sport / pilot collection. 41-44mm steel cases with brushed bezels and pilot-influenced dials, sub-second or chronograph configurations. Powered by Swatch-supplied Glashutte-finished movements (modified ETA / Sellita base calibres). The brand's most-recognised modern reference and the one most commonly seen at retail.
Long-running
1893
The heritage line celebrating the 1893 founding date. Vintage-influenced dial design, applied indices, dauphine hands, smaller cases (38-40mm) than the Belisar. The dressier-classical positioning within the catalogue.
Long-running
Noramis
The accessible everyday collection. 40-42mm steel cases with three-hand or three-hand-with-date layouts, clean modern dial design, Glashutte-finished automatic movements. The volume reference of the brand.
Long-running
Seris
The women's collection. Smaller cases (32-36mm) with refined dial finishing, mother-of-pearl variants, applied indices. The female-positioned line within the Union catalogue.
Recent
Special Editions
Periodic limited references celebrating brand anniversaries, regional partnerships (Saxon football clubs, motorsport tie-ins), or specific complications. Mid-volume specialty production within the broader catalogue.

Heritage Timeline

1893
Johannes Durrstein founds the Union Uhren-Fabrik in Glashutte as a co-operative assembly and trading venture, sourcing components from Lange, Assmann, and the Schule fur Uhrmacher.
Pre-1945
Union produces mid-tier Saxon pocket watches alongside the more famous Glashutte houses, building a reputation for reliable mainstream production.
Post-1945
Soviet expropriation and the East German VEB Glashutter Uhrenbetriebe consolidation effectively eliminate the Union name from active production.
1996
Heinz W. Pfeifer revives Union Glashutte using rights to the historic name, re-establishing the brand as a maker of Glashutte-finished mechanical watches at accessible price points.
2000
Swatch Group acquires Union Glashutte and integrates the brand alongside the simultaneously-acquired Glashutte Original in the group's German operations.
2000s-Present
Union operates from a dedicated Glashutte production site, sharing some component supply with Glashutte Original. Catalogue stabilises around the Belisar, 1893, Noramis, and Seris collections at EUR 1,500-4,500 price points.

Latest Union Glashütte News

Monochrome
Introducing – The Union Glashütte Belisar Chronograph Moon Phase Skeleton in Steel & Blue
Yesterday
Monochrome
Introducing – The Union Glashütte Belisar Chronograph Sport on Steel Bracelet
Apr 24, 2026
Monochrome
Introducing – New Editions of the Union Glashütte Averin Chronograph
Apr 8, 2026
Monochrome
Hands-on – The Union Glashütte Noramis Chronograph Limited Edition Sachsen Classic 2025
Jan 12, 2026
Monochrome
Hands-on – Union Glashütte’s Winning Duet of 1893 Johannes Dürrstein Anniversary Editions
Jan 5, 2026
Monochrome
Introducing – The Union Glashütte 1893 Johannes Dürrstein Anniversary Editions
Dec 8, 2025
Monochrome
Introducing – The New Union Glashütte Belisar Chronograph Speedster Limited Edition 2025
Oct 28, 2025
Monochrome
The Petrolhead Corner – A Weekend Driving Through Luxembourg’s Countryside With Union Glashütte
Oct 4, 2025
Monochrome
First Look – The New, More Compact Union Glashütte Belisar Chronograph 40mm
Sep 22, 2025
Monochrome
Introducing – The Union Glashütte Belisar Chronograph Moon Phase now in Blue Editions
Aug 25, 2025
Monochrome
Introducing – The Union Glashütte Noramis Chronograph Limited Edition Sachsen Classic 2025
Jul 28, 2025
Monochrome
Introducing – The New Union Glashütte Noramis Date Deutschland Classic 2025
Jun 18, 2025
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