Swiss watch sales keep going down down down, but there is one segment of the watch industry that is booming! I went to find out why.

Here's why James Bond REALLY wears an Omega watch. This is the story behind James Bond's shift from Rolex to Omega. 007's Seamaster isn't just a prop; it was a calculated choice by costume designer Lindy Hemming to en...

Vintage Rolex, vintage jacket, and now... a vintage rifle! Today is "new gun day" and I just picked up my very first rifle: a rare 1963 Winchester Model 70 chambered in .300 Win Mag. This American icon is coming with...

This video is my opinion on if there is a Swatch x AP Royal Oak watch collaboration coming on May 16th- based on Swatch's two recent Instagram posts.

Thinking about getting a Pepsi? Here's all you need to know about one of Rolex's biggest Icons in the upcoming year of 2026 - how it wears, the hard facts, what it's actually good for and most importantly : PRICES.