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Oris ed Mar 16, 2026

Marco Lang’s Seven Spheres Tourbillon is Futuristic Classicism

Independent watchmaker Marco Lang has just unveiled the Seven Spheres, a wristwatch containing a multi-axis central tourbillon. Diversifying away from his conservative style, the Dresden-based watchmaker presents an ambitious and dynamic mechanical sculpture that tells time. Inspired by the ideas of both Ptolemy and Carl Sagan, Mr Lang has achieved a rare feat with the Seven Spheres, building a watch that is both technically imaginative and artistically crafted. Initial thoughts We are seldom treated to multi-axis tourbillons, so Marco Lang’s entry to this niche and ambitious category is most welcome. The Seven Spheres is the his first tourbillon since leaving Lang & Heyne in 2019, and demonstrates the full breadth of his technical skill. The theme of seven spheres was inspired by the geocentric universe model theorised by Ptolemy in the first century. The astronomer’s theory was built around having the Earth as the centre of the universe, orbited by seven planets. Inspired by this obsolete theory, Mr Lang created the Seven Spheres, which places the regulating organ inside seven turning rings, which comprise the complex multi-axis tourbillon cage. The movement with its central multi-axis tourbillon vaguely resembles Vianney Halter’s Deep Space Tourbillon. However, the Seven Sphere’s architecture is even more interesting than that of the Deep Space, since the central tourbillon appears to be suspended in mid air.  The Seven Spheres is one of the most complex multi-...

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F.P. Journe among independents Mar 16, 2026

SJX Podcast: State of the Industry 2026

Episode 31 of the SJX Podcast digs into two major industry reports - one from Vontobel on the primary market and one from EveryWatch on the secondary - and what they reveal about where value is concentrating in the watch industry. SJX and Brandon discuss the K-shaped nature of the market, the dominance of F.P. Journe among independents, and Cartier’s remarkable ability to sell across every price tier. The discussion also touches on the role of emotion in driving purchase decisions, the financialisation of the hobby, and why market reports have limited utility for collectors. Listen now on Apple Podcasts, Spotify, and YouTube.  

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TAG Heuer Names Béatrice Goasglas CEO Mar 13, 2026

TAG Heuer Names Béatrice Goasglas CEO

After the unexpected departure of its last leader at the start of the year, TAG Heuer has announced Béatrice Goasglas will take over as chief executive officer starting May 1, 2026. Currently president of the brand’s Americas division, Ms Goasglas’ background lies in digital marketing and client experience. She joined TAG Heuer in 2018 as vice-president of Digital & Client Experience, before rising to head the Asia-Pacific market. Notably, she worked with Frederic Arnault on Connected smartwatch during her stint at TAG Heuer headquarters, at the time one of the brand’s most important projects. Mr Arnault rose to chief executive of TAG Heuer, then moved on to head the LVMH Watch Division. He is now leading “quiet luxury” label Loro Piana, although Mr Arnault is known to retain an eye on the watch brand he once led. Prior to that, she held digital marketing and client-relations roles in fashion and cosmetics. While this background e-commerce and client relationships is an unusual background for the chief of a mainstream watch brand, it is perhaps useful and fitting for the luxury watch industry in the 21st century, and also revealing as to where TAG Heuer wants to go.  

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De Bethune explains Denis Flageollet Mar 13, 2026

Sainte-Croix: The Beating Heart of Mechanical Art

The Jura balcony awakens under the March sun. Between sky and mountains, the village of Sainte-Croix and the l’Institut de la Mécanique d’Art (IMA), seem suspended in silence. Yet behind this tranquillity lies one of the most remarkable centres of mechanical art, also known as the automata, for the institute is home to the Association Mec-Art pour la Mécanique d’Art, which is also open to the public to further its mission to promote the craft of automata. “Watchmaking mechanics is industry – serial production. Mechanical art is about unique pieces, for which we use entirely different methods. Some brands focus exclusively on one or the other, while others operate at the crossroads of both – like De Bethune,” explains Denis Flageollet, the cofounder of De Bethune who founded the Association Mec-Art in 2016 together with François Junod and Nicolas Court, both automaton makers. IMA occupies the building originally constructed by Reuge in 2016, which was acquired by De Bethune in 2023. The building now hosts mechanical art activities for Reuge, Van Cleef & Arpels and De Bethune, as well as the Association Mec-Art. “Mechanical art depends on an ecosystem of artisans,” he adds, pointing to the uniquely concentrated geography of Sainte-Croix, “the only town where all these skills coexist.” François Junod agrees, “We live in a natural incubator. Here, everyone talks about mechanical art.” It is precisely for this reason that when Junod was invited to ...

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Girard-Perregaux Chimes Mar 12, 2026

Girard-Perregaux Chimes the Time In-House

Girard-Perregaux (GP) is starting the year with an ambitious new calibre inside the Minute Repeater Flying Bridges, the in-house GP9530. Also equipped with a tourbillon, the symmetrical, skeleton movement is a micro-rotor automatic, making for an exciting pairing of complications. Notably, even during GP’s heyday as a manufacture, it depended on specialists for its repeater movements. The GP9530 is the brand’s first in-house minuter repeating calibre (though it does borrow from an earlier striking movement created with the help of a complications specialist). The strikework is exposed on the dial, while the reverse reveals the winding mechanism under circular bridges. Initial thoughts In the past couple of years GP has been slowly making a comeback, after a few slow years, as a serious and motivated manufacture. The comeback started with the release of the reworked constant-force escapement and accelerated with last year’s unveiling of the workhorse GP4800 and the GP9620 skeleton tourbillon. This is in some ways a return to form. Historically GP was a powerhouse in this respect, making complicated movements under its own name as well as supplying movements, both complex and simple, to other high-end brands. At that time, however, GP still did source repeater movements from the likes of Christophe Claret. In time, the evolution of the industry reduced the need for such outsourced movements, and the marquee’s lustre dulled. The Minute Repeater Flying Bridges and its ...

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F.P. Journe Mar 12, 2026

Highlights: Independent Watchmaking at Marteau & Co

After its successful indie-focused First Strike auction last October, upstart auctioneer Marteau & Co is back with The Echo, an online-only auction that opens at noon Geneva time on March 12 with a focus on independent watchmaking. Marteau & Co was founded just last year, and one of its cofounders is Arthur Touchot, an industry veteran who spent several years as a journalist followed by a stint at a prominent auction house. Now all-in with Marteau, Mr Touchot brings his insider’s to Marteau, explaining its unique position in the market. The Swiss auctioneer sets itself apart with its intriguing “Maker’s Fee” concept, which rewards the maker of the timepiece with 3% of the hammer price for each watch sold, allowing a brand to benefit from the appreciation of its products. While artists’ resale rights, or droit de suite, is far from a new concept, and has been codified into law in the European Union and United Kingdom, Marteau & Co’s approach is the first instance of its application in watchmaking. Lot 1 – Daniel Roth Chronograph Ref. 2147 When Daniel Roth launched his eponymous brand in 1988, after helping revitalize Breguet, he also created the genre of independent watchmaking we know today, preceding even Franck Muller and F.P. Journe. With his double ellipse case design Roth pioneered the idea of building a brand around a single strong design language, a contrast to the menagerie offered by other high end brands of the time, an approach later followed by ot...

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Louis Erard managing director Manuel Emch Mar 11, 2026

Kollokium’s Projekt 02 Variant B Treads New Terrain

Having teased its newest collection with a family and friends edition last year, Kollokium has finally taken the wraps off the Projekt 02 Variant B, which offers a low-profile die-cast stainless steel case and a terraced topographical dial. A massive box-form crystal contains the scene, offering a panoramic view of the 67 pieces that comprise the nine layers of the dial. A limited edition of 399 pieces, the Variant B is a well-priced entry point to the world of independent watchmaking, and could easily be worn daily. Initial thoughts Kollokium is a relatively new name in independent watchmaking, but the company’s three founders, collector Amr Sindi, designer Barth Nussbaumer, and Louis Erard managing director Manuel Emch, bring a trained eye and a fresh perspective to the brand. With a strong emphasis on design, underpinned by a simple but competent calibre, Kollokium seems to have mastered the game of trade-offs required to market a distinctive watch at an affordable price. Left to Right: Amr Sindi, Barth Nussbaumer, Manuel Emch. The Variant B is fundamentally a simple time-only watch, powered by an off-the-shelf La Joux-Perret cal. G101, an increasingly common base movement prized for its economy and autonomy, with a healthy 68-hour power reserve. But Kollokium’s watches are anything but ordinary, owing to the brand’s unusual dial treatments and case processing. The Variant B is technically the first publicly available version of the Projekt 02, which debuted last ...

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Audemars Piguet Royal Oak “Jumbo” Extra-Thin Mar 9, 2026

Hands-On: Audemars Piguet Royal Oak “Jumbo” Extra-Thin Openworked

The Audemars Piguet (AP) Royal Oak “Jumbo” Extra-Thin Openworked 39 mm is an appealing new variant of a watch that’s already in short supply, famous as much for its scarcity as its octagonal bezel. Seen previously in white gold, the Jumbo Openworked returns at the top of its class with a case made from lightweight titanium and palladium bulk metallic glass (BMG), a material that gives the bezel its almost ethereal mirror finish. The Jumbo Openworked is not a limited edition, but its undeniable appeal will make it hard to come by, even by Royal Oak standards. Ideal configuration The Royal Oak is one of the most sought-after watches in the industry, and one of the few collections that consistently trades at a premium to retail, according to WatchCharts. With its iconic Genta design, slim form factor, and high-end calibre, it’s easy to see why. That said, some configurations are more appealing than others, and this titanium and palladium version of the Jumbo Openworked ranks highly in the Royal Oak pantheon. It’s worth exploring why it works. Starting with the sizing. In 1972, the Royal Oak was broad and flat by industry standards, but the “Jumbo” moniker now feels misleading for a 39 mm watch. Ironically, the “Extra-Thin” designation also feels misleading for the opposite reason - 8.1 mm is plenty thin, but there are now so many thinner watches that the terminology feels out of date. Setting aside AP’s historical naming conventions, the Jumbo Openworked...

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Patek Philippe Grand Seiko Mar 9, 2026

A Wishlist for Watches & Wonders 2026

Each year I find it surprisingly difficult to crystalise what I want to see from Watches & Wonders – perhaps I find it hard to hope for things I know will never come. Sometimes dreams aren’t logistically possible. For example, a compact Spring Drive chronograph probably isn’t reasonable given Grand Seiko already has its hands full scaling production of another new Spring Drive movement. At other times, imagination is bound by brand strategy: Cartier could easily steal the show with a quartz Crash Must priced along the same lines as a Tank Must – but never will. But I believe that the following watches, which I’d like to see from Patek Philippe, Grand Seiko and Credor, and Tudor are plausible enough to hope for. The following images were created without the use of generative AI. Patek Philippe In 2023, Patek Philippe launched the ref. 5316/50P, a minute repeating tourbillon with retrograde perpetual calendar and smoked sapphire dial. It remains among the brand’s best complicated offerings, other than the ref. 6301p, at least in my view. Last year Patek Philippe followed up with the ref. 6159G, which featured a smoked sapphire dial and the same perpetual calendar on a more pedestrian base movement. But if there is one reference more deserving of the smoked sapphire treatment than any other, it is the ref. 5236p in-line perpetual calendar, as imagined below in platinum. In 2021, Patek Philippe revived the historic in-line perpetual calendar, which is strongly asso...

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Mar 6, 2026

State of the Industry: Vontobel on the Redrawn Watch Market

Last month Vontobel published its annual report on the Swiss watch industry, revealing a startling shakeup for the pecking order, with a rapidly growing share of the market going to industry giants, anaemic growth, and a few signs of hope. Another of the key points made in the report published by Vontobel, a family-controlled Swiss private bank, is influence of external factors beyond the industry’s control, like the strong Swiss franc and continuously climbing gold prices, but which have nonetheless played a major role in its recent development. Long the go-to publication for industry insiders, the Vontobel watch report has been published annually for well over a decade - and since 2021, the report has been authored by Jean-Philippe Bertschy, the bank’s head of Swiss equity research (pictured above). The strong franc Before getting into the numbers, it’s worth looking at the broader macroeconomic environment affecting the industry. The strong franc and weak dollar are headwinds for the export-oriented Swiss watch industry, and, like erratic US trade policy and soaring gold prices, entirely outside its control. In nominal terms, total Swiss watch exports declined for the second year in a row, down 1.7% to CHF25.5 billion, following a 2.8% decline the year before. However, the Swiss franc’s appreciation casts a more sympathetic light on these numbers. For example, if you sold a watch for US$100 this time last year, that revenue would have converted to about CHF90....

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Audemars Piguet s Industrial Strategy Audemars Mar 6, 2026

Craft at Scale: Audemars Piguet’s Industrial Strategy

Audemars Piguet (AP) is a storied name in haute horlogerie, and has long been the public face of the Vallée de Joux, the cradle of high complications in Switzerland. It’s also the only brand in the so-called ‘holy trinity’ to employ a Chief Industrial Officer (CIO). We sat down with Lucas Raggi to understand his role in shaping AP’s industrial strategy. The historical home of Audemars Piguet. Image – Audemars Piguet The context Having closed the chapter on the brand’s first 150 years, AP is flying high. According to Vontobel estimates, the brand generated more than CHF2.4 billion in 2025, making it the third-largest brand by revenue after mass market masters Rolex and Cartier. The brand is estimated to have produced more than 50,000 watches in 2025, up from 30,000 just a few years ago. The ribbon-cutting ceremony at the opening of AP’s new Arc Manufacture in Le Brassus. Image – Audemars Piguet The new Arc Manufacture, which just came online, might raise the ceiling further. In a 2022 interview then-chief executive François-Henry Bennahmias suggested AP would be capable of making up to 65,000 watches annually by 2027. These numbers represent extraordinary growth for a century-old family owned brand that makes complicated watches. So how does a brand like AP (nearly) double its output in less than a generation without sacrificing small-scale craftsmanship? In short, thoughtful industrialisation. The recently opened Arc Manufacture in Le Brassus. Image – A...

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Bremont s Latest Bremont’s Altitude Mar 5, 2026

Felix the Cat Pilots Bremont’s Latest

Bremont’s Altitude MB Meteor Felix the Cat puts one of military aviation’s most mischievous mascots on the wrist in a 42 mm titanium pilot’s watch that turns the tradition of wartime nose art into a wearable 500-piece limited edition. Inspired by on the brand’s long-running Martin-Baker collaboration, the Felix edition pays tribute to the iconic cartoon mascot of the US Navy’s VFA-31 “Tomcatters” fighter squadron. Initial thoughts Bremont built its brand on military aviation-themed watches, and the Altitude MB Meteor proves it understands the cultural hallmarks of this niche better than most. The Felix edition taps into the enduring tradition of nose art - the cartoon characters, pin-ups, and mascots that have adorned military aircraft for over a century - drawing on one of the US Navy’s most recognisable icons. Creating visual coherence, the depiction of Felix is outlined in yellow, echoing the black-and-yellow stripes of the balance end of the seconds hand, which is meant to evoke an ejection seat grab handle. This has long been a Bremont motif, and is actually one of the brand’s strongest calling cards, dating back to the original 2007 collaboration with British ejection seat maker Martin-Baker (hence the ‘MB’ designation in the model name). The Altitude MB Meteor is the latest mission in this campaign, and retains the dual-crown architecture and textured case band of the original. That said, several details of the 42 mm case have been changed,...

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F.P. Journe Gschwind liked Daniels He Mar 3, 2026

Complicated Collectors: Dr Eugen Gschwind

The dinner in Basel had reached the stage where the porcelain was being cleared, but the tension at the table remained heavier than the silverware. Dr Eugen Gschwind, a man who wore his erudition as comfortably as his tailored suits, watched his guest with the predator’s patience that had defined his four decades of collecting. Across from him sat George Daniels, the English horologist and watchmaker who had single-handedly dragged the concept of the handmade watch out of the grave of history. Daniels was brilliant, notoriously opinionated, and, according to some, firmly convinced that he was the spiritual reincarnation of Abraham-Louis Breguet. François-Paul Journe´s 3/84 pocketwatch, Dr Gscwind´s first commission. Image SJX composite – F.P. Journe Gschwind liked Daniels. He championed the Englishman’s genius, yet remained too dogmatic to ever buy his work. He had famously toasted Daniels at a society dinner as the ‘greatest living watchmaker,’ only to follow it with the dry, smiling addendum: ‘But only the second-best watchmaker who ever lived.’ Tonight, however, was not about jests. It was the culmination of a long-simmering technical argument. For years, Gschwind had chided Daniels about his reliance on the 15-second remontoir d’égalité. To Daniels, this mechanism, which rewound a secondary spring every quarter-minute to smooth out the torque of the mainspring, was the ultimate solution to the problem of isochronism. Gschwind viewed it was a compro...

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F.P. Journe Mar 2, 2026

Ruby Resonance from Armin Strom

Independent watchmaker Armin Strom has upgraded its flagship complication with a precious stone dial. The Mirrored Force Resonance Ruby is a five-piece limited edition with a dial cut from natural ruby. Initial thoughts Armin Strom is arguably the second-most prominent watchmaker (after F.P. Journe) to successfully bring “resonance” watches to market. We extensively covered the subject of coupled oscillator watches recently, which examines Armin Strom’s unique approach to achieving this mysterious effect.  Within this narrow niche, Armin Strom’s Mirrored Force series is certainly the broadest collection of resonance watches on the market, with multiple movements and many variations exploiting the almost magic coupling between two sprung balances. This new limited edition employs the familiar in-house caliber ARF21, which connects the two hairspring by a long, swivelling blade spring - dubbed the Resonance Clutch Spring. While the movement is certainly well known, this particular iteration of the watch is quite surprising: a thin slice of natural ruby serves as the dial, with all the imperfections and liveliness of a natural mineral.  Using a ruby dial is not only aesthetically appealing but poetic for a mechanical watch. The jewels serving as bearings inside every movement are synthetic rubies - a fancy sort of industrial mineral glass. The uneven bright pink and violet shades of the Mirrored Force Resonance Ruby’s dial assure us there is nothing artificial...

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Zenith Elite automatic that’s been Mar 2, 2026

Hands On: Gérald Genta “Geneva” Time-Only

Like its sister brand Daniel Roth, Gérald Genta recently unveiled a model that is entirely new, rather than one based on the brand’s historical designs. The Geneva time-only is a two-hand watch with a minimalist yet distinctive design that manages to capture the spirit of 1980s and 1990s Gérald Genta without being a remake. The cushion-shaped case was debuted last year with a six-figure minute repeater, but now the brand has now applied the design to something more affordable, relatively speaking. Inside is a Zenith Elite automatic that’s been dressed up surprisingly well, above and beyond the usual presentation of the calibre. Initial thoughts The revived Gerald Genta’s debut model, the Oursin, was a reissue of sorts. The Geneva, on the other hand, is a more original creation that’s no doubt inspired by the typical Genta aesthetic, but not a like-for-like remake. It’s a testament to the design that the Geneva could pass for a 1990s Gerald Genta watch even though it is not. The Geneva almost wears like a 1990s watch as well. It’s compact by today’s standards, though these proportions would have been extra-large 30 years ago. Its slimness and narrow lugs give this a formal feel, though the colours are more vivid than usual for a dress watch. The dial is definitely more 21st century than the case, especially with the grained finish, but the gradient colour is evocative of the 1970s and suits the style of the watch. I imagine a great many more colours can be s...

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Ming automaton” Mar 2, 2026

Hats-Off to Hugo Rittener’s Le Majordome

The niche market for modern automatons just a little less tiny with Hugo Rittener’s Le Majordome, a mechanical butler that pop ups and greet the onlooker on demand. In the tradition of historical automatons, Le Majordome is entirely mechanical and driven by complex clockwork, and made entirely by hand. Initial thoughts Hugo Rittener is a young automaton maker from the Vaud region of Switzerland. Having cut his teeth working with François Junod, one of the most celebrated talents in the field, Mr Rittener has now gone into business for himself. Against this backdrop, Le Majordome (“the butler” in English) represents a foundational release. Compared to the timepieces we sometimes call mechanical art, this tabletop automaton serves no actual utility; there’s no time-telling and no complication other than the bronze figure itself. In terms of pure mechanical art, this is as artful as it gets. Having taken over 1,000 hours of work, from design to finishing, the (Le) Majordome is a mechanical animation of a bronze-sculpted and gold-plated butler figure, which raises his top hat towards those who actuate the mechanism.   Mr Rittener poetically describes the Majordome as an automate d’accueil - meaning “welcoming automaton”. The mechanical butler does in fact greet its audience, so it could be used as an extravagant welcoming party trick. Hugo Rittener will make 10 pieces of the Majordome in total, over the course of some years. Given the highly artisanal process...

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Breguet Expérimentale 1 Feb 27, 2026

Hands On: Breguet Expérimentale 1

The Expérimentale 1 debuted last year as the capstone to the first quarter-millennium of the house of Breguet. We attended the launch event and shared immediate hands-on impressions, but watches like this don’t come along every day, or even every year, so it’s worth a fresh look now that some time has passed and the dust has settled. On paper, the Expérimentale 1 arguably represents the highest form of the mechanical watch. To understand the technical details of what makes the watch so groundbreaking, this in-depth analysis should be considered required reading. In short, the cal. 7250 housed within introduces the first-ever contactless mechanical escapement that simultaneously achieves two feats that Abraham-Louis Breguet himself toiled to accomplish throughout his entire career, namely, an oil-free escapement and stable amplitude. The Expérimentale 1 delivers both, and more. That said, as a wristwatch the Expérimentale 1 is tantalisingly imperfect owing to its polarising design. In fairness, this arguably says more about the difficultly of communicating technical breakthroughs to a non-technical public than it does about the design process at Breguet. It could also be the result of Breguet learning lessons from its own past. A modern (Marine) chronometer The Expérimentale 1 is most notable for its novel escapement and what it signals about the future direction of the brand, but it’s also worth analysing the updated Marine-style case, which is the most challeng...

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IWC Reimagines Feb 26, 2026

IWC Reimagines the Portugieser Chronograph in Ceratanium

One of the longest-lived models in the IWC catalogue, the Portugieser Chronograph is simple, distinctive, and handsomely proportioned. Now it’s undergone a surprising makeover to create the Portugieser Chronograph Ceratanium, which has just debuted publicly on Ed Sheeran’s wrist during the musician’s tour of Australia. Now in its second generation with an in-house movement, the Portugieser Chronograph has a clean aesthetic with vertically laid out registers and a large-but-thin case. Usually available only in gold or steel, the case is now Ceratanium, essentially titanium that’s been treated to form a hard ceramic layer on its surface. Ed Sheeran wearing a Portugieser Chronograph Ceratanium during his concert at the Marvel Stadium on February 26 in Melbourne, Australia. Image – Mark Surridge Initial thoughts IWC doesn’t put out many interesting watches now (regrettably), but the Portugieser Chronograph Ceratanium certainly stands out. Though it’s essentially a cosmetic variation of a familiar model, it is appealing. I’ve long been a fan of the Portugieser Chronograph; I like the proportions and design. The design is now over 30 years ago but still feels fresh. The Ceratanium version is odd yet likeable. The all-black livery feels like a mismatch with the classical style, but somehow it works and fits the minimalist look. Despite the appeal, the new Portugieser is expensive. It costs 50% more than the steel model, which feels like too much notwithstanding th...

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Raymond Weil s Well-Dressed Millesime “Tuxedo” Feb 26, 2026

Raymond Weil’s Well-Dressed Millesime “Tuxedo”

An eighties icon that is finding fresh footing, Raymond Weil has extended its GPHG-winning dress watch collection with the Millesime Small Seconds 39 mm “Tuxedo”. Available in three appealing colourways, the Millesime features Art Deco-inspired typography that brings a surprising degree of energy to the line-up’s familiar sector-style dial. Initial thoughts Raymond Weil was one of the biggest names in Swiss watchmaking in the 1980s and 1990s. Raymond Weil himself was one of the first entrepreneurs to see a future for mechanical watchmaking amidst the rubble of the quartz crisis, launching his eponymous brand in 1976. While peak production is in the past, the brand seems to have rebounded with a collection of well-received dress watches and savvy limited editions. The new Millesime Small Seconds embodies the carefully considered details that have underpinned the brand’s recent resurgence. It’s not revolutionary by any means, but at just US$2,295 it offers an affordable entry point to the world of Swiss dress watches. Affordability is one thing, but appeal is another. Fortunately the 39 mm Millesime hits many of the right notes in each of the three colourways, including a so-called ‘tuxedo’ configuration in either classic back and white or on-trend burgundy, as well as a dark blue option that might be the dark horse favourite. Art Deco trio All three models have a few key things in common, starting with the stainless steel case. The Millesime measures 39 mm in ...

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Seiko Epson’s massive industrial base Feb 26, 2026

In-Depth: Orient Star’s Smart Silicon Escape Wheel

While silicon mechanical movement components have swept across Switzerland, adoption has been slow within the Japanese watch industry, stymied by Swiss patents and professed concerns over the material’s durability. To this day, it remains the unlikely domain of Orient Star, a small brand with priority access to Seiko Epson’s massive industrial base. This positions Orient Star to capitalise on consumer demand for increasingly long power reserves, without sacrificing performance. Thanks to an ultralight and geometrically efficient escape wheel with a patented design, Orient Star is able to deliver a 70-hour power reserve without resorting the same counter-productive trade-offs to balance energy made by some Swiss peers – here’s how it was done. A silicon wafer of escape wheels. Image – Seiko Epson The quest for longer power reserves Recent consumer demand for longer power reserves has sent the industry’s engineers scrambling for ways to increase the autonomy of existing movement platforms. A movement’s power reserve is dictated by the length of the mainspring, which unwinds at a constant rate. That is why using a chronograph doesn’t cause a watch to run down faster – usually. Of course, you need to find somewhere to fit that extra length of mainspring while maintaining the movement’s dimensions, such as by thinning out the barrel walls, narrowing the inner barrel arbour radius, or, reducing the thickness of the mainspring. However, while decreasing the ma...

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Patek Philippe ref 5975 Seiko offered Feb 25, 2026

Seiko and HUF Revisit the Playful and Affordable Time Sonar

Seiko and American streetwear brand HUF team up to reimagine a classic from Seiko’s back catalogue with the affordable Seiko 5 Sports HUF Limited Edition. Inspired by Seiko’s Time Sonar flyback chronographs from the 1970s, the sunburst translucent dials have been given a new look in HUF green that works particularly well with the sonar theme. Initial thoughts Seiko’s latest streetwear collaboration is with HUF, an American brand founded by professional skateboarder-turned-fashion designer Keith Hufnagel. This is Seiko’s fourth outing with HUF, following a trio of diver-style “5KX” limited editions. The dial is inspired by a pair of Time Sonar flyback chronographs with translucent plastic dials that Seiko sold during the 1970s. Despite not being a chronograph, the design is essentially the same as the original, which also had only three hands despite being a chronograph. The Seiko 7015-6010. It initially came with a compass that attached to the strap – most were lost with time. Image – Seiko Design 140 In its original chronograph format, the user could leave the Time Sonar’s chronograph running to act as a sweep seconds hand while reducing wear on the vertical clutch, and a flyback function enabled immediate timing of intervals up to one minute. In this sense, the unusual functionality was similar to that of the more recent Patek Philippe ref. 5975. Seiko offered the originals with brown and blue-green translucent dials (meant to appeal to teenagers) which...

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H. Moser & Cie dips Feb 24, 2026

Moser’s Streamliner Goes All-Ceramic for the First Time

H. Moser & Cie. dips its toes into ceramic for the first time with the Streamliner Tourbillon Concept Ceramic, a bold watch that blends an original design with the high-tech proprieties of ceramic. Despite being a variation of a well-known model at its core, the new Streamliner is unexpectedly different and appealing, especially with a hand-finished ceramic bracelet, an unusual feature even in its segment. Initial thoughts The use of ceramic materials in watches is no longer a novelty. The inert and hard material is appealing for its near-invulnerability to scratches and high tech feel. Ceramics are typically employed for either for aesthetic or technical purposes, but usually for watch cases, while ceramic bracelets are almost exclusively the preserve of large brands that can afford working with the hard-to-machine material.  Though still a niche brand, H. Moser & Cie.’s bestselling Streamliner is dressed entirely in ceramic, with a ceramic case paired with a ceramic bracelet. An all-ceramic bracelet is a rare sight from a brand of Moser’s scale. The matte, brushed finish of the ceramic exterior is at the opposite end of the colour spectrum compared with the bright red yet minimalist dial, giving this the signature Moser look. The granular, glossy finish of the fired enamel dial contrast and complements the matte, stealthy sheen of ceramic.   The watch is paradoxical in some ways. Pairing Moser’s first ceramic case and bracelet with a tourbillon is somewhat incong...

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Audemars Piguet Feb 24, 2026

SJX Podcast: Jumping on Trends

On episode 30 of the SJX Podcast, SJX and Brandon discuss to what extent the latest crop of jump hour watches constitutes a trend. In just the first six weeks of 2026, several new jump hour models have been released, including a new collection from Audemars Piguet and the relaunch of the Niton brand, which is discussed in detail. Even the Louis Vuitton Convergence also fits into this trend aesthetically, despite being a dragging hours construction. SJX also provides context on the leading jump hour watches in the industry, including the Zeitwerk, Vagabondage III, and Opus 3, and the latest from Berneron. SJX also shares views on whether reliability still matters in today’s market. Listen now on Apple Podcasts, Spotify, and YouTube.  

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SJX Watches

Feb 23, 2026

Habring² and SJX Introduce the Chrono-Felix “Medicus”

Habring² has built a loyal following among collectors who appreciate technical ingenuity over recognition. The independent Austrian brand  has earned its reputation by creating inventive, low-volume complications at accessible prices. Its latest release, the Habring² x SJX Chrono-Felix “Medicus”, continues that philosophy with a variant of Habring²’s signature chronograph movement conceived exclusively for this 50-piece collaboration. The second collaboration with SJX Watches, the Medicus revives the concept of the “doctor’s” chronograph with both pulsation and respiration scales, while offering the refined execution and modern reliability that define the work of husband-and-wife team Richard and Maria Habring. And to acknowledge the true spirit of the concept, a portion of the proceeds from the sale of each watch will be donated to children’s cancer charities in Singapore and Austria. To express interest, please contact us. Both versions are sold out here. Thank you for the interest. A handful are still available at Shellman in Tokyo. The key facts A vintage-inspired, multi-scale chronograph with a twist originated from a doctor’s request Dial conceived to have classical elements but different from most retro-inspired chronographs Pulsations, respirations, and tachymeter scales – all colour coded New variant of Habring² A11 movement developed for this edition with single, 30-minute counter at 12 o’clock Steel parts of chronograph mechanism finishe...

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SJX Watches

Citizen Tsuyosa Citizen one Feb 21, 2026

Seconde/Seconde/’s Cutting Take on the Citizen Tsuyosa

Citizen, one of the world’ largest watchmakers by numbers, teams up with niche Parisian watch customizer Romaric André for a surprisingly good collaboration with the Citizen Tsuyosa seconde/seconde/. Creative, quirky, and very affordable, the Tsuyosa collaboration depicts the aftermath of the minutes hand slicing through the applied hour markers. And it does it quite well: the artfully positioned hour markers really do look like they have been cut in half. Initial Thoughts Citizen’s latest Tsuyosa is interesting, clever, and affordable. In fact, it is only around US$20 more expensive than the entry level Tsuyosa, making it something of a no-brainer for someone who wants a well-priced watch with a sense of humour. Like Seiko’s “5KX”, the Tsuyosa is an ideal platform for this project, as the model has intrinsic appeal as an integrated bracelet sports-adjacent watch, while also being affordable enough to be an impulse buy based on a cool dial. Nitpickers might point out that a pixellated sword isn’t sharp enough. The pixel art “sword” minute hand may be seconde/seconde/’s best known motif, but it also requires suspension of belief that the hour markers have been cleaved in twain by the minutes hand. Which is unfortunate, as the effect is otherwise so well executed. Of course, without the 8-bit katana it wouldn’t be immediately recognisable as a seconde/seconde/ project, but that is true of many of the best Mr André’s best works, such as the Uncatchable...

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SJX Watches

Breguet Classique Répétition Minutes 7365 Feb 20, 2026

Hands On: Breguet Classique Répétition Minutes 7365 Blue Enamel

One of the most complicated offerings rolled out during Breguet’s landmark 250th anniversary collection from last year, the Classique Répétition Minutes 7365 is a new take on a complication (and movement) that’s been in the brand’s catalogue for decades. The 7365 repackages a historical, but reworked, calibre inside the new style case also used for the Classique Souscription, matched with a striking blue enamel dial that nonetheless retains the classic Breguet hands and numerals. The result is bolder and brighter than the average Breguet, but still recognisable. Initial thoughts More than any other anniversary model, the minute repeater 7365 demonstrates the rejuvenation of Breguet led by chief executive Gregory Kissling and his team. Even though the foundations of the watch go back decades, the 7365 looks fresh. It still looks and feels like a Breguet, but it doesn’t feel derivative. The case is similar to that found on other anniversary models, and a good diversification away from the old-school Breguet wristwatch case with straight lugs. Importantly, the case is quite a bit smaller than that of the 7365’s predecessor, which gives this a much more elegant profile. The dial is beautifully furnished with solid gold numerals and hands, but the bleu de France dial is too bleu for my tastes. It’s a few shades too bright for something this classical. That said, I can see the appeal of the colour, especially for someone who feels the average Breguet is too conser...

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SJX Watches

F.P. Journe s Chronomètre à Résonance Feb 19, 2026

In-Depth: Understanding Resonance in Watches

Resonance watches are among the most elusive machines in modern watchmaking. Creations such as F.P. Journe’s Chronomètre à Résonance perform well at auctions, commanding high prices. While their rarity and appeal are undeniable, watches that purport to harness resonance tend to be viewed with a degree of skepticism. A measure of skepticism is understandable - the concept of sprung balances becoming almost magically coupled is anything but straightforward and requires a profound understanding of oscillators in general.   This story seeks to shed some light on the concept of coupled oscillators by explaining the two models of coupling and explore the nuances of each system. Before exploring resonance, the reader is encouraged to review the basics of sprung oscillators and isochronism in order to become more familiar with the hairspring and balance wheel model.  The F.P. Journe Chronomètre à Résonance Souscription No. 2 sold for more than CHF3 million in November 2025. A confusion of terms First, the term resonance itself requires definition. In classical physics (mechanics, electrical engineering, signal processing, etc.) resonance is a phenomenon where a system vibrates under the influence of an external driving force that matches the system’s eigenfrequency (natural frequency). This is to say that a system at rest, which includes mass and spring elements, can be excited into a state of resonance by an external force when particular conditions are met. An imp...

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SJX Watches

Louis Vuitton & De Bethune Travel Feb 19, 2026

SJX Podcast: Louis Vuitton & De Bethune Travel in Style

SJX has just returned from the Tokyo launch of Louis Vuitton’s third independent watchmaking collaboration, this time with De Bethune. Episode 29 of the SJX Podcast covers what it means for both brands, and unpacks the details of both the GMT Louis Varius wristwatch and the monumental sympathique clock that it can be paired with. Brandon and SJX also provide hands-on analysis of the Escale Worldtime and Daniel Roth Extra Plat Skeleton that debuted during LVMH Watch Week in January. Listen now on Apple Podcasts, Spotify, and YouTube.  

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SJX Watches

Seiko Epson including Feb 18, 2026

Orient Star’s M34 F8 Skeleton is Space-Age Tech

Orient Star marks a milestone with the M34 F8 Skeleton Hand Winding 75th Anniversary, combining the brand’s technically adept, manually wound skeleton calibre with a novel, laser-engraved meteorite pattern in a maximalist open-worked package. The M34 F8 Skeleton also stands out for the tech inside the mechanical movement: proprietary silicon escape wheel with a novel, optimistic geometry that helps the M34 punch above its weight from a technical standpoint. Initial thoughts Last year, Orient Star launched the brand’s first manually wound moon phase – made of mother-of-pearl no less – for fans of understated, formal watches. Now celebrating its 75th anniversary, Orient Star has cast aside restraint to mark the occasion with something for a more maximalist breed of collector. The new skeleton has a blacked-out case and bracelet and an open-worked version of its top-of-the-line F8 movement. Notably, the movement plates are bridges, which are exposed front and back, are decorated with a laser-etched meteorite motif that is impressively detailed. This skeletonised anniversary limited edition also features the latest technology from its powerhouse parent company Seiko Epson, including a silicon escape wheel with an especially advantageous design. While silicon is increasingly common in the watch industry, it is used primarily for hairsprings. This puts Orient on the list of short brands with a proprietary silicon escape wheel that includes blue-chip names like Patek Phil...

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Daniel Roth Extra Plat Skeleton Rose Feb 17, 2026

Hands On: Daniel Roth Extra Plat Skeleton Rose Gold

Daniel Roth announced a subtle shift in its direction with the recent Extra Plat Rose Gold Skeleton. While the brand’s prior models like the tourbillon were essentially remakes of models made by the brand in the 1990s, the Extra Plat skeleton is an entirely new model that shares practically nothing with historical designs save for the case shape. Because the Extra Plat skeleton is, well, skeleton, it ably shows off the quality of execution on both sides. Beyond finishing, the movement also stands out for details that illustrate the taste of its constructor(s). It’s telling that the movement could have been done more simply without anyone noticing, but it wasn’t. Initial thoughts Daniel Roth’s resurrection got off to a strong start, underpinned by watches with top quality execution. The initial models, however, were remakes of 1990s originals. A brand with Daniel Roth’s ambitions (and well-resourced backer) won’t go very far with only replicas of historical models. The Extra Plat Skeleton illustrates the people behind the brand understand that. The Extra Plat Skeleton, in contrast, is the first all-new model rolled out by Daniel Roth in its current form. It encapsulates all of the strengths of the brand, namely the capable, high-end watchmaking of La Fabrique du Temps (LFT) and the distinctive double-ellipse case. While the Extra Plat Skeleton is powered by a movement derived from that in the Extra Plat, it is clearly a different calibre. And because the movemen...

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