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Introducing: Who's That Wearing The New Yellow 18K Gold TAG Heuer Carrera Chronograph?
TAG Heuer recently announced a new 18k addition to its chrono collection, and we got an early peek at it in the most baller of ways.
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Saint-Imier watchmaker who founded Heuer (now TAG Heuer) in 1860; patented the oscillating pinion 1887.
TAG Heuer (1999), Zenith (1999), Hublot (2008), Bulgari (2011), plus Louis Vuitton in-house and Tiffany & Co. Bernard Arnault\'s Paris-based group.
The 1969 Heuer square chronograph. Worn by Steve McQueen in Le Mans.
Jack Heuer's 1963 Carrera. The template for every modern motorsport chronograph.
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TAG Heuer recently announced a new 18k addition to its chrono collection, and we got an early peek at it in the most baller of ways.
SJX Watches
Singapore watch retailer Cortina continues with its roll-out of special watches to mark its golden jubilee. Following limited editions from Blancpain, Patek Philippe, and H. Moser & Cie. comes the TAG Heuer Carrera Chronograph Cortina Watch. While it might sound like yet another vintage-inspired chronograph, the latest Carrera is unlike anything TAG Heuer has done before. Instead of the usual steel, the case is 18k yellow gold, while the dial is made of maw sit sit, a little-known green gemstone found only in the northern parts of Myanmar. And the hour markers and hands are of course 18k yellow gold to match. Initial thoughts The base-model Carrera powered by the in-house Heuer 02 calibre is an appealing watch to begin with, especially in steel where it’s an affordable proposition with a historical design. But it is primarily a practical, everyday watch, which is arguably what it should be given its history as a motorsports chronograph. The Cortina edition, however, is the opposite. It is pricey, very much so in fact, but it is special. Green is the fashionable colour in watchmaking now, so you might be forgiven for feeling weary when faced with yet another dial in the colour. But green dials certainly capture the zeitgeist of today, and perhaps personify the “hype” watch culture exemplified by the famous olive-dial sports watch. The new Carrera, in contrast, runs counter to that. It is definitely green, but the natural stone dial means it is a intrinsically v...
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In which I sit down with TAG Heuer's newest ambassador Jacob Elordi and debate the origins of a watch nickname.
What do TAG Heuer and Porsche have in common? For starters, the Carrera.
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TAG Heuer's luxury smartwatch receives a major update.
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SJX Watches
Launched in 2004 as an offshoot of the 2000 Series, the Aquaracer is the quintessential TAG Heuer dive watch. Solidly constructed and usually good value, the Aquaracer has pretty much stuck to the same aesthetic since it was launched. But it leaves staid looks behind with the Aquaracer Bamford Limited Edition, a surprisingly cool diver designed by Bamford Watch Department (BWD), the watch customiser par excellence. Coming a week after the Girard-Perregaux Laureato Ghost, the new Aquaracer is the second BWD collab in as many weeks. But the Aquaracer at the other end of the spectrum, both in design and price. The Laureato Ghost was entirely in white ceramic, while the Aquaracer is all matte titanium and more accessibly priced – although it is expensive for an Aquaracer. Initial thoughts BWD excels at applying new colours and textures to existing designs to create a whole new look. This has been achieved here, most notably with the sandblasted finish on the case and bracelet. Because the material is titanium – nearly all Aquaracers to date are steel – the result is a grey, granular surface that gives it the feel of no-nonsense “tool” watch. The dial features a notable degree of nuance for a “tool” watch, including a radial pattern and moulded Super-Luminova blocks for hour markers. A quirky detail that’s been found on other BWD watches also makes an appearance here: an alternating white-and-orange tip for the seconds hand, which brings to mind a clownfish o...
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The T.50, F1, and TAG Heuer.
Time+Tide
Recently, a reader from the Land of the Free dropped us a line asking if we could help with a conundrum he’d been having. You see, this lovely fellow and his wife are soon to celebrate their 20th wedding anniversary, and he wants to purchase a matching his and hers set of timepieces to mark … ContinuedThe post His & Hers: 4 of the best couples watches money can buy, including Audemars Piguet, Omega and TAG Heuer appeared first on Time+Tide Watches.
Time+Tide
If you haven’t heard of James Thompson, aka Black Badger, you’ve probably seen his brightly lit work online. He’s done collaborations with independent watchmakers such as MB&F;, De Bethune, and Sarpaneva, and has more recently been working with the King of Customisation himself, George Bamford. While much of what Black Badger is known for is … ContinuedThe post LONG READ: 12 life lessons with Black Badger, and a clapback to the “juvenile” response to his TAG Heuer coffee watch appeared first on Time+Tide Watches.
SJX Watches
In a widely expected move, the watch and jewellery brands owned by LVMH – Bulgari, Hublot, TAG Heuer, and Zenith – have just announced their pullout from Baselworld. Once the world’s largest watch fair, Baselworld suffered a mortal blow when its largest individual exhibitors, Rolex, Patek Philippe, Chanel, Chopard and Tudor, announced their withdrawal a few days ago, opting instead to move to a new fair in Geneva. And surprisingly the fair issued a swift, and clearly miffed, response to the mass exodus. But the die has been cast, with the centre of gravity having shifted decisively to Geneva, making it inevitable that the French luxury conglomerate would follow suit – especially after having made known its wavering commitment to Baselworld – and now it’s official. With the LVMH announcement, Baselworld has lost all the major exhibiting brands in Messe Basel hall 1, the fair’s flagship space. The chiefs of the LVMH watch and jewellery brands at LVMH Watch Week that took place in Dubai in January 2020, a stopgap measure due to the uncertain trade show schedule. Photo – LVMH In a statement fresh off the press, the LVMH Watch Division and Bulgari explain their move with the “clearly weakened representation of the Swiss watch industry and hence inevitably lower participation… [leading us to] withdraw in order to preserve [our] image and relations with clients as well with the media.” What the four brands will do in Geneva has not yet been decided, conti...
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A next-gen Carrera for a modern TAG Heuer.
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The final decade in TAG Heuer's 50th Anniversary Monaco series inspires a smoky low-key take on the Monaco's distinctive charm.
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Tag Heuer's fourth installment in a five-part Monaco series.
Deployant
In a stunning industry move, TAG Heuer launches the impressive Carrera Heuer-02T, which can easily be known as the most affordable Swiss-made tourbillon watch today.
Revolution
According to an LVMH release and as part of a management reshuffle, Jean-Christophe Babin, CEO of LVMH watch brand TAG Heuer will move over to jewellery brand Bulgari. The move was triggered when Louis Vuitton chief Jordi Constants quit in December over health problems and Michael Burke left his Bulgari post to head Maison de […]
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The new Monaco looks to the 1969 original for inspiration, improving ergonomics for a new titanium case and updating dial designs and colors.
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Industry veteran Antoine Pin says he doesn't regret being cautious about production with the relaunched Formula 1 collection.
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In a bid for executive stability, TAG says Goasglas, who has been with the brand since 2018, will take over the top job May 1st.
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Colors taken from the brand's first watch with a tide indicator grace the brand's first non-limited version of the modern Seafarer.
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The Carrera line receives a major chronograph complication.
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The new size launches in three new colors for what the brand calls a more modern, legible version of Jack Heuer's original vision.
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Hiroshi Fujiwara's classic spin on the iconic model's most recent redesign is a match made in heaven (or Harajuku, really).
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The "Godfather of Harajuku" is back with another monochrome design, this time putting his stamp on the "glassbox" Carrera.
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The new Monaco Chronograph is inspired by Formula 1 night racing while the Split-Seconds Air 1 utilizes 'Selective Laser Melting' for the case.
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Two models-one automatic, one quartz-continue the brand's multi-decade tribute to the three-time World Champion.
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