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Bulgari Bulgari Bulgari

Gérald Genta's 1975 Roman-coin-inspired design. Bulgari's best-selling watch for 50 years.

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LVMH Watches

TAG Heuer (1999), Zenith (1999), Hublot (2008), Bulgari (2011), plus Louis Vuitton in-house and Tiffany & Co. Bernard Arnault\'s Paris-based group.

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Bulgari Gallery Bulgari

Wristshot gallery from the Horlogeforum Bulgari thread.

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Case dimensions: Bulgari Octo Finissimo Automatic Bulgari

40 mm × 5.15 mm, lug integrated, Cal. BVL 138

Articles & videos

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Bulgari Taps the Independent Talent of Vianney Halter for Its Next Octo Finissimo Worn & Wound
Bulgari Taps 5h ago

Bulgari Taps the Independent Talent of Vianney Halter for Its Next Octo Finissimo

Since its inception in 2014, Bulgari’s Octo Finissimo line has propelled the Maison into the realm of serious watchmaking, a rare accomplishment for a brand whose origins are deeply rooted in jewelry making. In just over a decade, the models have gone on to break numerous world records (10 to be exact) and take on countless forms from highly complicated versions to ones that play with a range of materials. Along the way, Bulgari has called upon several artists across various mediums to collaborate on designs, resulting in co-created editions with names like Tadao Ando, Lee Ufan, and Mo Coppoletta. Now, for the first time, Bulgari has looked within the industry to partner with another watchmaker, tapping independent Vianney Halter for the next evolution of the iconic Octo. Although this recent collaboration hails from the expertise of two watchmakers, other artforms still come into play, namely the element of sculpture. Bulgari has long been vocal about the influences of Roman art, architecture, and design in its creations. Similarly, Vianney Halter draws inspiration from other modalities, which informs the three dimensional and industrial design language that brings a sculptural nature to his timepieces. These shared values and visions align in the new Octo Finissimo Dual Time x Vianney Halter. When I think of the aesthetic codes of both Bulgari and Vianney Halter, they are bold, clearly defined, and instantly recognizable. At first glance, reading the headline of the pr...

First Look - The Bulgari Titanio, The Titanium Evolution of the Aluminium Collection Monochrome
Bulgari Titanio 5h ago

First Look - The Bulgari Titanio, The Titanium Evolution of the Aluminium Collection

Titanium is the common thread running through Bulgari’s Geneva Watch Days 2026 releases. Alongside the more experimental Octo Finissimo models, the brand also brings the material to one of its most recognisable everyday collections. The new Bulgari Titanio evolves the familiar Aluminium series with cases made from grade 5 titanium, while retaining the collection’s characteristic […]

First Look - The Bulgari Octo Finissimo Dual Time x Vianney Halter, An Antiqua-Inspired Take on Ultra-Thin (Incl. Video) Monochrome
Bulgari Octo Finissimo Dual Time 16h ago

First Look - The Bulgari Octo Finissimo Dual Time x Vianney Halter, An Antiqua-Inspired Take on Ultra-Thin (Incl. Video)

For Geneva Watch Days 2026, Italian brand Bulgari and independent watchmaker Vianney Halter joined forces to bring us one of the most distinctive interpretations of the Octo Finissimo to date. Seen at a glance, the influence of Halter is unmistakable. The multiple displays, hands, white opaline surfaces and porthole-like bezels recall the legendary Antiqua, developed […]

Introducing: The Bulgari Titanio Chronograph And GMT Hodinkee
Bulgari Titanio Chronograph 16h ago

Introducing: The Bulgari Titanio Chronograph And GMT

What We Know On the quieter side of Bulgari's releases for Geneva Watch Days this year, we have the titanium expression of the brand's expanding range of material-based models that follow elements of the design language of the Diagono. Following the models in aluminum and last year's release of the Bronzo GMT and Chronograph, we now have the Bulgari Titanio, which offers both a dual-time model and an automatic chronograph.  The pair follows the established Bulgari format closely, modifying the recipe only for the use of grade 5 in this case, the bracelet articulation links, and the buckle. The Titanio Chronograph is 41mm wide with a sandblasted and satin-finished case that is 12.35mm thick. The Titanio GMT follows the same format, but with a 40mm case that is 9.7mm thick. Water resistance is 100 meters for both, and both come with a black rubber strap with titanium links and buckle. A titanium bracelet is an available option, but no pricing details are offered.  The bezel, crown, and pushers are rendered in a black DLC finish, and both models feature a matte black dial with grey galvanic treatments on the hands. The Titanio Chronograph is powered by the Bulgari B381 automatic, which is based on the Sellita SW300 with a Dubois-Dépraz module; it is a 4 Hz movement with a date at 4:30, a 50-hour power reserve, and a maximum chronograph measure of 12 hours.  For the Titanio GMT, Bulgari employs the B192 automatic, which is based on the Sellita SW-330 and offers "caller-sty...

Introducing: Bulgari's Unexpected Dual Time Octo Finissimo With Vianney Halter, Plus A "Dazzle" Camo Release Hodinkee
Bulgari s Unexpected Dual Time 16h ago

Introducing: Bulgari's Unexpected Dual Time Octo Finissimo With Vianney Halter, Plus A "Dazzle" Camo Release

What We Know While I hate to repeat myself, I will yet again call something "the most surprising collaboration." I mean, it feels warranted, especially when I say that not only have the minds at Bulgari handed over the reins to collaborate with an independent watchmaker for the first time ever, but they've done so with a maximalist mind that contrasts with Bulgari's measured take on design. The Bulgari Octo Finissimo Dual x Vianney Halter. What a world. And not only that, but Bulgari allowed Halter to take an Octo Finissimo movement and work with the brand to create modules to complement the Jules Vernian steampunk design. The new movement, the BVF 200, is based on the BVL 138 and has an automatic microrotor winding system, but with modules to add a dual-time/GMT function, Day/Night indicator, and a large, rotating date. At the top right, you have the main time zone. Bottom left has another window for the GMT time (ostensibly set forward and backward with pushers on the left-hand case side, like a Patek travel time watch), a day/night indicator at the bottom right (capped by Vianney Halter's name), and a giant aperture with a date disc, highlighting the date with a small fork. All of these functions are in porthole-style apertures like those found on Halter's Antiqua. The movement runs at 3Hz and has a 60-hour power reserve. From the side, the Octo Finissimo Dual Time x Vianney Halter is noticeably thicker than previous models. That's not hard to do, since the Chronograph ...

Striking Resemblance: The Piaget Polo Minute Repeater SJX Watches
Bulgari BVL 362 based Yesterday

Striking Resemblance: The Piaget Polo Minute Repeater

More than a decade after unveiling its first in-house minute repeater, Piaget has revived the once-record-setting calibre in a familiar-looking guise. The new Polo Minute Repeater pairs the ultra-thin, micro-rotor cal. 1209P with the modern Polo case and a striking, partially open-worked guilloche dial. Initial thoughts The Polo Minute Repeater is a new watch, but it bears a striking resemblance to the Emperador Coussin of 2013. This isn’t that surprising, since the contemporary Polo — refreshed in 2016 — borrows significantly from the Emperador’s case design. But in this case the similarity is more than skin deep, since the Polo Minute Repeater shares the same movement as its predecessor: the cal. 1209P. This ultra-thin calibre was once the world’s thinnest minute repeater — a title it maintained for three years before the launch of the Bulgari BVL 362, based on a 1980s Gerald Genta calibre. The Polo is big but flat, measuring 48 mm wide but just 9.3 mm thick. The size is partly due to the movement construction, which spreads out the major component groups into two slim planes with the escapement, micro-rotor, and twin minute repeater hammers on on one level, and the racks and centripetal governor on top. This 2010s-era sizing is arguably out of step with current fads where small watches are all the rage, but the watch is elegant and evokes 1970s “jumbo” watches with its wide-but-flat profile. In any case, wearability is probably a moot point considering t...

The Business of Watches Podcast: Geneva Watch Days President And Former CEO Of Bulgari Jean-Christophe Babin Hodinkee
TAG Heuer Babin has seen Aug 26, 2026

The Business of Watches Podcast: Geneva Watch Days President And Former CEO Of Bulgari Jean-Christophe Babin

This week on The Business of Watches, we're getting a preview and history lesson of Geneva Watch Days. Born in the dark days of the pandemic in 2020, it was a new kind of watch industry gathering that prioritized access and community over exclusivity. Jean-Christophe Babin, the former Chief Executive Officer of Bulgari, has been there from the beginning. He tells us why Geneva Watch Days started and why it's still needed. We discuss what to expect at this year's event and what the future of watch industry events might bring.  Jean-Christophe Babin.Photo courtesy LVMH With some 71 brands exhibiting, GWD has more marques than that other big watch show in Geneva that happens each spring, but it's very different in tone and feel. Using a 'decentralized' concept, brands pay fees based on their size and revenue and the show allows for plenty of smaller, boutique brands to show off their wares.  Open to the general public, it certainly isn't as glitzy nor as pricey an event as some others. Babin says the entire budget of GWD is likely less than the cost of staging and running a major booth at Watches and Wonders.  A veteran who has served as the head of LVMH's watch unit as well as the CEO of TAG Heuer, Babin has seen the industry through a myriad of cycles, giving him a unique perspective on where the watch sector has been and where it's going.   There's plenty of watch business and strategy to discuss, and we hope you enjoy the conversation. Be sure to leave any thoughts o...

Introducing - The Bulgari Octo Finissimo Perpetual Calendar Now Comes in Blue Titanium Monochrome
Bulgari Octo Finissimo Perpetual Calendar Jul 13, 2026

Introducing - The Bulgari Octo Finissimo Perpetual Calendar Now Comes in Blue Titanium

When Bulgari launched the Octo Finissimo Perpetual Calendar in 2021, it did what the Octo Finissimo line has done repeatedly over the past decade. It broke another record. At just 5.80mm thick, it became the world’s thinnest perpetual calendar wristwatch, a title it still holds today. Since then, we have seen it in its original […]

First Look - The Summer Vibes of the New Bulgari Aluminium Ice Blue and White Models Monochrome
Bulgari Aluminium Ice Blue Jul 8, 2026

First Look - The Summer Vibes of the New Bulgari Aluminium Ice Blue and White Models

While the sleek, ultra-thin, record-breaking Octo Finissimo is now the first collection that springs to mind when you mention Bulgari, there are older, equally provocative references like the Bulgari Aluminium. Unveiled in 1998, the Bulgari Aluminium surprised audiences with its radical combination of lightweight aluminium and rubber. With its double Bulgari signature on the black […]

Hands On: Bulgari Octo Finissimo Automatic 37 MM SJX Watches
Bulgari Octo Finissimo Automatic 37 May 6, 2026

Hands On: Bulgari Octo Finissimo Automatic 37 MM

One of the quieter hits from Watches & Wonders was Bulgari’s Octo Finissimo Automatic 37 mm, a watch that would probably have grabbed more headlines were it not for its visual similarity to the well-known 40 mm model. In pictures, it’s difficult to tell the sizes apart, but on the wrist the difference could not be more stark. Available in three versions in two different case materials — all regular production models — the 37 mm Octo Finissimo is powered by a new micro-rotor calibre that, while smaller than its sibling, manages to stretch the power reserve to 72 hours. Initial thoughts I’ve always appreciated the unique aesthetic of the Octo Finissimo, especially the matte titanium look that debuted in 2017. In some ways, it feels like the Royal Oak or Nautilus of my generation — an elegant sports watch with a distinctive voice. It’s a contemporary design that feels like it has staying power. This aspect of the Octo Finissimo should not be understated. The deluge of generic-looking integrated bracelet sports watches we’ve witnessed over the past five years proves that it’s very difficult to create a differentiated design within this format. For Bulgari, the development of the Octo Finissimo — with its wide bracelet and short-pitched links — was like capturing magic in a bottle. Unfortunately, the square shoulders of the 40 mm case ride up over my ulnar styloid (wrist bone) causing the case to sit at an odd angle — never flat and straight as intended ...

Introducing - Bulgari Octo Finissimo Ultra Tourbillon Platinum Monochrome
Bulgari Octo Finissimo Ultra Tourbillon Apr 16, 2026

Introducing - Bulgari Octo Finissimo Ultra Tourbillon Platinum

A year after Piaget broke the record for the thinnest tourbillon with its 2mm Altiplano Ultimate Concept Tourbillon, Bulgari, following its decade-long pursuit of ultra-thin watchmaking, unveiled the Octo Finissimo Ultra Tourbillon in titanium, now the world’s thinnest flying tourbillon at just 1.85mm. The new Octo Finissimo Ultra Tourbillon Platinum edition does not aim to break […]

First Look - The Compact Bulgari Octo Finissimo Minute Repeater 37mm Monochrome
Bulgari Octo Finissimo Minute Repeater Apr 15, 2026

First Look - The Compact Bulgari Octo Finissimo Minute Repeater 37mm

Bulgari returns to Watches & Wonders this year with several re-editions of its Octo Finissimo Automatic, in more compact 37mm case sizes and powered by the new BVF micro-rotor automatic movement. Somewhat surreptitiously, though, Bulgari has also slipped in an Octo Finissimo Minute Repeater in a 37mm case. The more compact sibling of the 2016 […]

First Look - The New, Compact Bulgari Octo Finissimo Automatic 37mm (Incl. Video) Monochrome
Bulgari Octo Finissimo Automatic 37mm Apr 13, 2026

First Look - The New, Compact Bulgari Octo Finissimo Automatic 37mm (Incl. Video)

Bulgari’s biggest release for 2026 is, ironically, the smallest member of its Octo Finissimo lineup. In just twelve years, Bulgari’s Octo Finissimo legion has conquered more terrain than any other contender in the ultra-thin watch arena. While Bulgari is the undisputed Imperator of ultra-thin horology, it has always understood that a collection cannot survive on […]

Watches & Wonders: Bulgari Launches an Octo Finissimo in 37mm Worn & Wound
Bulgari Launches Apr 13, 2026

Watches & Wonders: Bulgari Launches an Octo Finissimo in 37mm

The Bulgari Octo Finissimo is a certifiably unique watch that you can identify on someone’s wrist from across a room. Part of this is because of its exotic integrated design, and the other part is that they are kind of huge, despite being very thin. That contrast has always been part of the appeal, but also part of the problem. For years, the Octo Finissimo has represented an avant-garde take on modern watch design. Thin, minimal, architectural, and kind of brutal, it exists as a distant relative of a Genta-era idea, but pushed into something more experimental. It has also built its reputation on technical achievement, frequently contending for the world’s thinnest watch, and holding that title more than once over the last decade. But this year, Bulgari isn’t focused on thinness. Instead, they’ve turned their attention to something far more practical: wearability. For the first time since the line launched in 2014, Bulgari has introduced a smaller “consumer” model, bringing the Octo Finissimo down to 37mm. On paper, that might not sound like much. In practice, it changes everything. The standard 40mm models were always a bit deceptive. While 40mm is not particularly large for a round watch, the Octo Finissimo is anything but round. These watches are essentially flat squares with wide integrated lugs, creating a large corner-to-corner span and a cuff-like presence on the wrist. The result is a watch that wears significantly larger than its width suggests. It’s...

Introducing - The Arnold & Son UltraThin Tourbillon Onyx Edition Monochrome
Bulgari s 1.95mm Octo Finissimo Apr 10, 2026

Introducing - The Arnold & Son UltraThin Tourbillon Onyx Edition

Arnold & Son’s UTTE – Ultra Thin Tourbillon Escapement – debuted at Baselworld 2013, powered by the ultra-thin 2.97mm hand-wound calibre A&S;8200. Recognised as the world’s thinnest tourbillon wristwatch, the title was stolen from Arnold & Son just one year later with Bulgari’s 1.95mm Octo Finissimo Tourbillon. Still remarkably thin, Arnold & Son’s Ultrathin Tourbillon […]

First Look - The New Gerald Charles Masterlink Perpetual Calendar Monochrome
Bulgari  in 2000 Genta himself Mar 31, 2026

First Look - The New Gerald Charles Masterlink Perpetual Calendar

Gerald Charles is a name that traces back to the legendary Gérald Genta, widely regarded as one of the most influential modern watch designers. While his eponymous brand, Gerald Genta, was sold to Bulgari in 2000, Genta himself soon embarked on a new chapter, founding Gérald Charles as a more personal expression of his design philosophy. In 2011, […]

Introducing - The Eclectic Bulgari Maglia Milanese Monete Secret Watch Monochrome
Bulgari Maglia Milanese Monete Secret Jan 20, 2026

Introducing - The Eclectic Bulgari Maglia Milanese Monete Secret Watch

Bulgari unites its rich heritage of goldsmithing and expertise in watchmaking with the Maglia Milanese Monete. A fabulous secret watch hidden by an ancient Roman coin, the Maglia Milanese Monete features a beautifully woven gold Milanese mesh strap and is powered by Bulgari’s miniature in-house Piccolissimo BVP 100 calibre. Unveiled during LVMH’s Watch Week in […]

Bulgari Goes Big with a Pair of Opulent LVMH Watch Week Releases Worn & Wound
Bulgari Goes Big Jan 19, 2026

Bulgari Goes Big with a Pair of Opulent LVMH Watch Week Releases

There are two things I really like about Bulgari. The first being that I’m not entirely sure how to spell their brand’s name. Bulgari? Bvlgari? Both? A secret third option? At any rate, I find it a bit chic to have a bit of runic ambiguity in a modern-day brand. The second thing I enjoy is their commitment to glamour. In today’s fashion and jewelry market, there is an inundation of simplistic, minimalistic styles. Personally speaking, I’m quite fond of dressing like I live in the Nordics, but a bit of eye candy every now and then never hurt anyone. That is to say, I’m quite pleased to share the release of two new watches, which will be presented in Milan during LVMH Watch Week, beginning today. Let me introduce you to: Maglia Milanese Monete and Tubogas Manchette. First up, the Maglia Milanese Monete revisits Bulgari’s Monete concept from the mid-1960s, centered around an authentic Roman coin from the reign of Emperor Caracalla. It is paired with a rose gold Milanese mesh bracelet, marking the brand’s first use of the technique and giving the watch a more fluid look on the wrist, nodding more to Bulgari’s jewelry-making history. The dial itself is concealed beneath the coin, while the watch is powered by Bulgari’s Piccolissimo BVP100. The manually wound movement measures just 13.5mm in diameter and 2.5mm thick, and offers a 30-hour power reserve, which can be viewed through the sapphire caseback. Next, the Tubogas Manchette takes its cues from a 1970s des...