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The Oris ProPilot X Gonzo Edition Is the Weirdest One Yet, and That's the Point
Oris closes out its Muppets trilogy with The Great Gonzo, and the ProPilot X platform finally meets a character as unhinged as the watch itself
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Oris closes out its Muppets trilogy with The Great Gonzo, and the ProPilot X platform finally meets a character as unhinged as the watch itself
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Zenith pulls the stopwatch function from its most recognisable sports case and the result is more interesting than you'd expect
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From a chronograph-free Zenith El Primero to a €390,000 Gerald Genta minute repeater, ten of the watches that actually landed at Geneva Watch Days 2026.
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A compact perpetual calendar from a 180-year-old British brand hitting a genuine milestone
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The beloved vintage-inspired chronograph gets a new dial color, and it's a serious upgrade from the forest green original.
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A decade after its debut, Tudor's explorer icon returns sharper, more refined, and with a GMT complication that changes the whole proposition.
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A jumping hour complication rooted in real independent watchmaking history, wrapped in the M.A.D.Editions formula
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IWC drops a bold purple-dialed Pilot chronograph timed to the Singapore Grand Prix, and it's one of the more striking F1 collabs we've seen from Schaffhausen in a while.
Buying guide
IWC Big Pilot, Breitling Navitimer, Bell & Ross BR 03, Sinn 856, Laco Augsburg, Hamilton Khaki Aviation, Longines Spirit Zulu.
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Louis Cartier built it in 1904 for his aviator friend Alberto Santos-Dumont, who was fed up fumbling for his pocket watch mid-flight. 121 years later the square case with exposed screws is still the sharpest dress-sports piece on the shelf. Here is how it got there.
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Seventy-two years, one silhouette, and the single most recognised watch on earth. The Submariner survived James Bond, Steve McQueen, the quartz crisis, the wait-list era, and its own ubiquity. Time to answer the question everyone tiptoes around: is it actually the most iconic watch ever?
Buying guide
Sinn 556, Damasko DA46, GS SBGV245, Citizen Cal. 0100, Octo Finissimo, IWC Ingenieur 40, Speedmaster, T-Touch.
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The Inflection gets a Geneva Watch Days 2026 upgrade, with Massena Lab bringing two gold dial variants to an already serious tantalum sports watch
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Bell & Ross drops a 250-piece BR-X5 with a dial cut from a single slab of the 1906 Muonionalusta meteorite from northern Sweden. 41mm x 12.8mm steel, COSC-certified BR-CAL.323 (Kenissi) with 72-hour reserve. €8,900 on rubber, €9,400 on the integrated bracelet.
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A hand-wound monopusher with 1930s soul and a very modern calibre, dressed in blue or silver
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Ming's 9th-anniversary piece: a 40mm x 10.33mm worldtimer with a patented two-bezel trick that lets you push DST cities forward one hour with a single 15-degree click, without moving Tokyo or Dubai. 200 pieces, CHF 6,950 on leather. Pre-orders open 27 August, 1pm GMT.
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Round subdials are back. A no-date black-dial variant reads as a shrunk Moonwatch. Seven references, cal. 3330 / 3332 with silicon hairspring, prices from €6,400 to €12,900. This is the Speedmaster Reduced successor the community has been asking Omega for since 2014.
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A cleaner dress flyback and a tool-watch navigator replace the outgoing Panorama Date models. Both are worth your attention.
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Every enthusiast has this debate on a Sunday morning. Omega and Rolex have shared a shelf for 60 years, but the market has moved. Is the fair comparison still Rolex, or is Tudor the one that actually shops in the same €4k to €10k drawer? Five reasons for each side.
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38 pieces, a fumé sapphire dial, and a colour palette that makes the movement part of the story
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Pepsi vs Pepsi. Cerachrom 126710BLRO at €11,200 (allocation-only) vs aluminium BB GMT 79833MN at €4,690, in stock.
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37.4mm steel, box sapphire, meteor-grey sunburst dial, cal. 1150 with 100-hour reserve. Blancpain marks 70 years of the civilian diver with a faithful re-edition of the 1968 Bathyscaphe. 300 pieces, €14,850.
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A brand-new independent maison arrives with two escapements, one differential, and zero compromises
Buying guide
JLC Reverso, Cartier Tank Must, Patek Calatrava 6119, Datejust 36, Saxonia Thin, IWC Portofino, NOMOS Tangente.
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Omega revived the Constellation with a pie-pan dial, dog-leg lugs, and a two-hand layout that is the first of its kind to earn Master Chronometer certification. Five dial colours, four case materials, prices from €10,700 to €58,200. Honest answer to whether it belongs on your wrist.
Buying guide
Hamilton Khaki Field Mechanical, Sinn 556, Omega Aqua Terra 38, G-Shock GMW-B5000, Tudor Black Bay 36.
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A simplified take on the Marinagraph formula, now in two ultra-classic colorways that lean hard into the imaginary vintage aesthetic
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Longines refreshes one of its most quietly interesting re-editions with a light blue opaline dial. Still 38mm, still the same central power-reserve rotating disc, still the silicon-hairspring L896.5. €3,950 on strap, €4,050 on bracelet.
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The third collaboration between Watch Ho & Co. and Selten is their most ambitious yet, with a hand-engraved grand feu enamel dial that looks like steam rising off a bamboo basket
Comparison
Two octagonal-bezel sport watches at opposite ends of the design philosophy: Genta-original heritage vs ultra-thin titanium architecture.
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